Jobs Marketing

Location: Remote (other countries)
Project: UAtech

We are looking for a responsible and detail-oriented Community Manager who will help support and grow the international startup community of UAtech. 

UAtech is a global non-profit initiative supporting Ukrainian and international founders. We organize side events for startups and investors during major technology conferences such as Web Summit, TechCrunch, VivaTech, and others. In 2026 we plan to host more than 20 international events.

You will focus on communication, participant coordination, and supporting the startup community. You will work under the supervision of the Operations Director.

Responsibilities

Working with the startup community

• Support communication with startups, founders, and event participants
• Assist with onboarding startups to programs and events

Startup coordination

• Collect and review startup materials (pitch decks, profiles, and related information)
• Support the startup selection process for pitch sessions

Participant communication

• Prepare and send messages, invitations, and reminders
• Support participant communication before, during, and after events

Community operations support

• Maintain and update participant and contact lists
• Assist with preparing email campaigns (Mailchimp or similar tools)
• Prepare short reports and collect feedback after events

Requirements

Must have

• English level B2+
• Strong communication skills
• Attention to detail
• Confident use of Google Docs / Google Sheets
• Ability to work full-time remotely

Nice to have

• Interest in the startup ecosystem
• Volunteer or community management experience
• Mailchimp / basic CRM tools

What you will get

• Practical experience working with an international startup community
• Exposure to the global tech ecosystem
• Fully remote work format
• Clear processes and team support

How to apply

Please send:

• CV
• Your time zone
• Your availability for full-time work

🔹 Role Overview 

As a PR Intern, you will support the Marketing and Communications team in strengthening DICEUS’s brand presence in the international insurance technology market. You will leverage AI-powered tools and traditional PR methods to research, analyze, and produce high-quality content that positions DICEUS as a trusted InsurTech partner. 

This internship is an opportunity to gain hands-on experience in PR, media relations, and market research while working in a dynamic, innovation-driven industry. 

🔹 Key Responsibilities 

• Conduct market and competitor research in the insurance technology sector. 
• Support preparation of press releases, media pitches, and LinkedIn content. 
• Identify and evaluate media outlets, journalists, and industry awards (US, UK, Europe) for brand promotion. 
• Monitor PR and communication activities of competitors and summarize key findings. 
• Create infographics, visuals, and marketing materials using AI/design tools (Midjourney, Canva, Jasper, etc.). 
• Assist in identifying market intent signals (e.g., modernization projects, partnerships, acquisitions). 
• Support PR activities for conferences, awards, and industry events. 
• Prepare weekly summaries of PR and media activities. 

🔹 Requirements 

• Strong interest in PR, marketing, and technology. 
• Good written and verbal English (B1–B2+). 
• Ability to explain complex topics in simple, clear language. 
• Solid research and analytical skills. 
• Familiarity with AI tools (ChatGPT, Jasper, GrammarlyGO, Midjourney, Canva AI, Meltwater AI, BuzzSumo, Similarweb/AlphaSense). 
• Proficiency with Google Workspace / MS Office. 
• Self-motivated, detail-oriented, and able to work independently. 

🔹 Nice to Have 

• Background in communications, marketing, journalism, or business. 
• Experience with B2B PR (preferably in SaaS, fintech, or InsurTech). 
• Understanding of global insurance and technology trends. 

🔹 What We Offer 

• Real experience in international PR within the insurance technology market. 
• Mentorship and structured development path. 
• Exposure to AI-driven PR workflows and innovation practices. 
• Opportunity to collaborate with a global team. 
• Potential for long-term collaboration after internship. 

About Workeron.ai

Workeron.ai is a product company building AI agents and digital employees for modern businesses. Our agents take over repetitive operations, research, coordination and reporting so that teams can focus on creative and strategic work.

We are now forming the core team that will turn this into a scalable product business.

Your main goal is to build a marketing machine that:

• Systematically delivers a predictable flow of qualified B2b and B2c leads.
• Rapidly validates product hypotheses from product owners through real traffic, experiments and paid customers.

You should be able to design and run omnichannel funnels yourself, and read the numbers well enough to kill what does not work and double down on what does.

What you will do

1. Strategy and positioning

• Define and sharpen the value proposition of our AI agent products for different segments (founders, C level, operations, SMB, mid market).
• Segment the market by use case, industry and company size and map pain points for each.
• Build a 3 month and 12 month growth plan focused on fast learning cycles, not big one shot campaigns.

2. Growth experiments and hypothesis validation

• Turn product ideas into clear testable hypotheses: audience, problem, promise, offer, channel, metric.
• Design and run A/B tests on landing pages, pricing, bundles, trials, paywalls and onboarding flows.
• Quickly spin up micro MVPs or offer pages for new agent types and verticals.
• Use experiment results to give direct feedback to product owners and influence the roadmap.

3. Omnichannel funnels and performance marketing

• Build and manage end to end funnels across several channels:

   

  • Paid ads: Meta, Google, LinkedIn, possibly TikTok and others.
  • Content and organic: LinkedIn, X, YouTube, TikTok, blog, communities.
  • Email and marketing automation: lead magnets, nurture sequences, webinars.
  • Partnerships: agencies, consultants, platforms, affiliate programs.
  • In product funnels: free trials, demo flows, upgrade prompts.

   

• Set up tracking and analytics for each funnel: CAC, LTV, conversion by step, payback period, ROMI.
• Own budgets and continuously reallocate spend based on performance.

4. Content, creative and assets

• Create or commission high converting creatives: ads, videos, carousels, landing pages, one pagers.
• Build a content plan around use cases, case studies, live demos and behind the scenes of agent building.
• Manage contractors and tools for design, copy, video and no code landing page building.

5. Sales and product collaboration

• Align with founder and sales on ICP, qualification rules and follow up process.
• Prepare sales enablement materials: decks, demo scripts, battle cards, ROI calculators.
• Bring back structured insights from calls and campaigns: objections, desired features, language customers actually use.
• Help define and refine pricing and packaging based on real purchase behavior.

Expected outcomes

After 1 month

• Deep understanding of our product vision, current hypotheses and target segments.
• Clear written positioning and messaging for 2 to 3 core segments.
• At least 3 product hypotheses fully tested end to end: traffic, funnel, offer and pricing.
• For each of these 3 hypotheses there is at least one paying customer or paid pilot, with unit economics and funnel metrics documented.

After 3 months

• 1 to 2 best performing hypotheses are turned into scalable growth engines.
• For these winning directions you have:
  • Stable flow of qualified leads at planned CAC.
  • Repeatable process from first touch to paid deal.
  • Clear playbooks for channels, creatives, follow up and sales handoff.
• A tested channel mix with budget allocation rules and expected ranges for CAC, LTV and payback period.
• Weekly growth report and decision ritual based on numbers, not opinions.

Requirements

• 5+ years in digital marketing and growth in tech: SaaS, mobile products or B2B software.
• Proven track record of taking a product from near zero to repeatable sales through marketing.
• Hands on experience with ad platforms (Meta, Google, LinkedIn, etc.) and setting up tracking.
• Strong funnel and CRO skills: you know how to move numbers from impression to paid.
• Comfortable building and reading dashboards using GA4, Mixpanel, Amplitude or similar tools.
• Experience with English speaking markets (US or EU) is a strong plus.
• Solid written and spoken English (Upper Intermediate or higher).

You are a fit if you

• Think like a founder: count unit economics, not only clicks.
• Love experiments and speed more than long decks and perfect campaigns.
• Are comfortable in uncertainty and can design structure where there is none.
• Are genuinely curious about AI, agents and automation and want to be early in this wave.

What we offer

• Work directly with the founder and core engineering and product team.
• Real influence on product direction and go to market strategy.
• Remote first, flexible schedule, focus on outcomes not hours.
• Competitive compensation with potential equity or profit share after proving mutual fit.

We are looking for a Growth & Partnerships Manager to drive adoption and visibility of our applications, themes, and templates across platforms such as Shopify, WIX, Webflow, Framer, and other ecosystems.
This role combines partnership development, influencer and affiliate marketing, content distribution, and marketplace optimization. The focus is on expanding distribution channels, increasing product visibility through keyword-driven optimization, and executing strategic collaborations that generate measurable growth.

Key Responsibilities:
 

• Identify and onboard web design and development agencies into an agency partnership program
• Present and position our products to agencies to encourage adoption in their client projects
• Research and establish strategic partnerships with complementary tools and indirect competitors for cross-promotion
• Develop and manage an affiliate program, including recruitment, communication, and campaign coordination
• Identify, approach, and collaborate with relevant influencers in the eCommerce, no-code, and SaaS space
• Create and distribute AI-generated video content (product demos, tutorials, promotional clips)
• Manage social media presence, content planning, and community engagement
• Plan and execute email marketing campaigns and automation flows (Mantle)
• Conduct keyword research for marketplace listings and marketing content
• Optimize product titles, descriptions, visuals, and promotional assets based on keyword insights
• Monitor performance metrics and continuously adjust strategies based on data

Good to Know:
 

• Experience working with Shopify, Webflow, Framer, or similar platforms
• Background in SaaS, digital products, or app ecosystems
• Familiarity with affiliate, influencer, and partner marketing models
• Experience using AI tools for content and video creation
• Understanding of email automation and growth funnels
• Experience with keyword research and marketplace/SEO optimization strategies

What We Offer:

- A work culture built on mutual success, trust, and continuous growth;

- Competitive compensation with clearly scheduled salary reviews and raises;

- A high-performing project management team and an inspiring atmosphere of camaraderie;

- The opportunity to lead a talented team of top-tier developers and designers;

- Sports compensation to help you stay active and energized;

- Paid vacation and sick leave — because your well-being matters;

- Comprehensive health insurance coverage;

- A modern, comfortable office in the center of Lviv;

- An amazing team, warm atmosphere, and engaging corporate events.

From Ukraine to Europe: Nova Post Europe is already operating in 16 countries and continues to grow every day. Our team is united by the ambition to move forward, achieve results, and unlock new opportunities together. We are looking for people who want to build something bigger — a large-scale European project born in Ukraine.

You are our candidate if you:

• Have 4+ years of experience in marketing (B2C / product / international markets).
• Understand the principles of launching marketing campaigns from idea to performance evaluation.
• Are confident working with analytical tools — Excel (mandatory), Google Analytics, CRM systems, Tableau.
• Have German language proficiency at C1 level or higher (key language for working with contractors and clients).
• Can work independently, proactively, and deliver results — with a “think like a business” mindset.

What you will do:

• Research the German market and customers: analyze needs, competitors, and market insights.
• Develop hypotheses, launch test activities, and scale effective solutions.
• Organize marketing campaigns (digital, offline, collaborations, events).
• Collaborate with Digital, SMM, Content, CRM, Design, In-store, and other teams.
• Prepare briefs, oversee campaign execution, and evaluate results.
• Ensure consistent brand communication in the German market in line with company strategy.
• Participate in opening new locations and launching new services.
• Work from the Berlin office in close cooperation with local teams.

We offer:

• Full official employment with social guarantees.
• All necessary equipment for comfortable and efficient work.
• Office in the city center.
• Mental health support, including access to a corporate psychologist.
• Opportunities for professional growth, participation in new projects, and career development within the company.

Our team is united by professionalism, trust, and a shared goal.

Everything starts with the first step. Send your CV today — it’s time to create change together.

We’re Applyft - an IT product company which creates value-driven mobile apps. Our journey began with the Geozilla family locator product, but now our portfolio consists of four apps in Family Safety, Entertainment and Mental Health Spheres. We’re proud to have a 5M monthly active users base and to achieve 20% QoQ revenue growth.

Now we are looking for a Creative Marketing Manager to join our team.

What you’ll do:

• Generating ideas for ad creatives
• Creating tasks for graphic and motion designers
• Overseeing the progress of creative tasks
• Adapting creatives for different markets and placements
• Monitoring best practices in the market
• Collaborating with actors and influencers to promote apps and produce video content
• Analyzing the performance of creatives

• Creating simple UGC-style videos

   

Your professional qualities:

• 1+ year of experience in Marketing (SMM, Creative Marketing, Influencer Marketing)
• Basic understanding of how to create tasks, storyboards, and briefs for designers
• Experience working with AI platforms and tools
• Foundational knowledge of ad performance metrics

• English proficiency at B2 level

   

Will be a plus:

• Proficient in creating videos, images, and UGC content

You will work directly with the marketing team and support research, analytics, and execution across our education brands.

This role is ideal for someone analytical, structured, and ambitious — who wants to understand how marketing really works behind the scenes in a product company.

What You Will Do

Market & Audience Research

• Conduct market research in the global Health & Fitness niche
• Analyze competitors, positioning, funnels, and offers
• Study target audience segments and customer behavior
• Collect and structure insights for strategic decisions

Analytics & Performance Support

• Assist in analyzing marketing funnels and campaign performance
• Work with performance marketing data (traffic, CTR, CPA, ROAS, LTV)
• Support reporting and dashboard preparation
• Help identify growth opportunities based on data

Strategy & Product Marketing Support

• Support go-to-market research for new education products
• Assist in defining ICP and value propositions
• Help structure hypotheses for testing
• Participate in marketing planning sessions

Who We’re Looking For

• English level: B2  (mandatory)
• 6 moth –1 year of experience in digital marketing (internships/freelance count)
• Strong analytical mindset
• Interest in performance marketing and product strategy
• Basic understanding of digital marketing channels
• Comfortable working with spreadsheets and structured data
• Attention to detail and ability to work independently

• Strong desire to grow into a Marketing Strategist

   

What You’ll Get

• Real experience in an international product company
• Exposure to full-cycle marketing and product launches
• Mentorship from experienced marketers
• Fast professional growth
• Opportunity to grow into a Marketing Strategist role

Join our growing team as a Senior CRM Manager for retention for a multi-country iGaming product.

We’re backed by ambitious industry innovators with a strong multi-regional presence and over 3 years of successful operations. Our portfolio features two large-scale brands active across Tier 1 markets.

As part of our expanding team, you’ll play a crucial role in elevating user engagement, increasing retention, and driving lifetime value through segmented communications, localized campaigns, and smart automation. This is a high-impact position where you’ll directly influence CRM performance metrics like deposit activity, average check size, and player retention rates.

Your Mission

• Develop and execute an omnichannel CRM strategy product mechanics and communications to enhance onboarding, retention, engagement, and monetization across two iGaming brands.
• Plan, coordinate and hands-on execute multi-channel marketing campaigns using relevant segmentation and personalization, traffic specific instruments and channels.
• Analyze user behavior and in-platform activity to develop data-driven retention strategies and improve CRM campaign effectiveness.
• Build market-specific CRM approaches, tailored to local languages, cultural nuances, and player preferences.
• Manage and configure CRM platforms and marketing automation tools across multiple media, channels, and formats.
• Segment customer databases to deliver personalized communications and offers.
• Collaborate with cross-functional teams—including development, marketing, and analytics—to align CRM initiatives with business goals and product features.
• Train, lead and mentor CRM Managers, Specialists and Juniors, helping them grow and deliver measurable results.
• Stay ahead of CRM trends in the iGaming sector, bringing innovative mechanics and techniques to your campaigns.

Our Requirements

• 3+ years of experience in CRM Manager role, ideally in iGaming or a similarly dynamic industry.
• Deep, hands-on knowledge of Customer Journey Optimization and CRM best practices, with a proven ability to implement and test strategies across multiple channels.
• Demonstrated success in managing and mentoring international teams (2+ members) in a remote, geographically dispersed teams.
• Expertise in multi-channel engagement strategies, including resolving deliverability and localization issues.
• Strong command of A/B testing, campaign optimization, and performance analysis.
• Solid skills in CRM platform management, customer segmentation, and personalization tactics.
• Ability to manage multiple CRM projects concurrently in a fast-paced organization.
• English at an Upper-Intermediate level or higher (written and spoken).

Preferred Qualifications

• Experience working with Customer.io or similar CRM tools.
• Familiarity with predictive analytics and advanced automation platforms.
• Experience in designing loyalty programs and retention mechanics.
• Strong creative thinking and problem-solving abilities.

What We Offer

• Competitive salary and growth opportunities within a forward-thinking team.
• Remote work with flexible scheduling, enabling a healthy work-life balance.
• 20 paid vacation days per year and access to learning and development programs.
• A chance to work on a high-performing product with strong market traction.
• Opportunities to attend top industry events, conferences, and international workshops through our competence centers.

Don’t miss your chance to lead in a fast-growing, innovative environment. Apply today and join our talented, motivated, and ambitious CRM team.

Work format: Remote

Time zone: 8:30 AM – 5:00 PM (EST) 

About the Company

Crystalia Glass LLC is a leading provider of high-quality glass solutions, transforming residential and commercial spaces with elegance and precision. Founded in 2017 in New York, the company has expanded its presence with offices in Los Angeles, Florida, and Texas, serving clients across the United States.

Due to company growth and team expansion, we are looking for a CRM Marketing Specialist to manage and optimize our CRM database, launch and analyze email marketing campaigns, and support data-driven marketing initiatives using HubSpot Marketing Hub.

Description

• Creation and launch of email newsletters and automated email sequences.
• Database management and segmentation to ensure targeted communication.
• Monitoring and analyzing campaign performance: open rate, click-through rate, conversions.
• Checking email deliverability and spam scores to maintain high-quality mailing standards.
• Continuous improvement of email effectiveness through A/B testing and performance reviews

Requirements

• Deep knowledge and hands-on experience with HubSpot CRM, including contact database management, launching email campaigns through HubSpot Marketing Hub and building custom analytics reports within the platform.
• Familiarity with Google Analytics or other analytical systems to track campaign results.
• Comfortable working with time management tools and Google Drive products.
• B2+ level of English or higher – ability to write clear, engaging, and grammatically correct content.
• C1+ level of Russian.
• Ability to work within U.S. Eastern Time business hours (8:30 AM – 5:00 PM EST).
• Copywriting skills will be a plus.
• Experience using graphic editors such as Figma or Photoshop will be a plus.

Benefits

• Competitive salary based on your skills, experience, and location.
• Paid time off and sick leaves.
• A supportive and collaborative team.
• Room for professional growth in a fast-scaling company.
• Fully remote work.

About the Role:

We are looking for a senior Retention leader to build and own the retention function for our iGaming brands (casino & sportsbook). Your work will directly impact revenue, LTV, and product growth across Tier-1 markets and future expansion to Tier-2 and Tier-3.

You will design and execute a retention strategy (from scratch or by upgrading an existing one), build a strong data culture, and own VIP, segmentation, lifecycle communications, and monetisation mechanics.
 

Responsibilities:

• Develop and execute Retention and Reactivation strategies for products in Tier-1 markets
• Manage CRM channels: email, push, SMS, WhatsApp, on-site notifications
• Scale and optimize automated campaigns (RegNoDep, Onboarding, Reactivation/AWOL, upsell, churn prevention, RFM, etc.)
• Build and continuously improve player segmentation (behavior- and value-based)
• Manage bonuses, gamification mechanics, loyalty programs, and VIP programs
• Improve key retention metrics, control bonus emission and wagering performance
• Maintain a promo calendar for CRM campaigns and tournaments
• Continuously optimize retention funnels
• Closely collaborate with cross-functional teams (Product, Analytics, Marketing, VIP, Games)
• Analyze performance and report on Retention KPIs

Requirements:

• 4+ years of experience in CRM (at least 2 years in a leadership role)
• Strategic mindset combined with strong hands-on execution
• Data-driven approach with strong analytical skills (experience with BI tools)
• Proven results in Tier-1 markets (e.g. Canada, UK, DACH, Nordics)
• Experience with CRM platforms (Customer.io, Smartico, Intarget, Optimove, FastTrack, etc.)
• Hands-on experience with segmentation, loyalty programs, tournaments, and gamification
• Practical experience with A/B testing and experimentation

Soft Skills:

• Strong leadership and motivation skills
• High level of ownership and autonomy; fast decision-making
• Comfortable working in a fast-paced Tier-1 environment

What We Offer

• Competitive salary
• Work in a product company that develops modern IT solutions in the iGaming industry
• A well-established CRM team to support your ideas (email specialists, bonus manager, copywriter, designer)
• Open communication and support for your initiatives
• Flexible schedule and remote work format
• 17 vacation days – Enjoy our vacation policy to recharge and explore. We believe work-life balance is key to personal and professional well-being
• 15 paid sick days – Your health matters. We offer paid sick leave to ensure you can recover without financial stress
• Insurance after the probation period – After completing probation, you’ll get access to our comprehensive insurance plan
• Public holidays off – Take time to celebrate and enjoy national holidays with friends and family
• Work equipment provided – We provide all necessary equipment to help you work efficiently and comfortably

SKELAR is a venture builder that creates international IT companies according to venture capital investment guidelines. Together with our co-founders, we assemble solid and efficient teams to launch tech businesses that will succeed globally.

We’re looking for a strategic, creative, and performance-driven Senior Creative Producer for our partner company, Duomo, who can build and lead a world-class creative engine for user acquisition and brand growth.

Some key facts about Duomo:

• 300k+ users worldwide;
• Users from 40+ countries;

• 4.8 average rating on the App Store and Trustpilot.

   

The niche unlocks a multitude of angles and use-cases to work with: from spiritual growth to relationships, from stress and anxiety to family issues, from Bible reading to healing past traumas and addictions. People turn to religion for help with many things, and you will have the opportunity to work with all of them.

As our Creative Producer, you will:

— See the direct impact of your work in near real-time;
— Accelerate your expertise in performance marketing and lifecycle communication;
— Contribute to building the #1 business in our niche;
— Learn the fundamentals and internal mechanics of a tech business first-hand;
— Work alongside sharp, results-oriented teammates.

Responsibilities:

— Oversee the entire creative production process - from concept through execution, while guiding and inspiring the team to deliver top-quality results for each project;
— Produce original, user-focused creative concepts that align closely with strategic goals;
— Review user acquisition data and evaluate creative performance to identify opportunities for optimizing key metrics;
— Stay on top of market trends, competitors, and platforms to ensure our creative strategy remains innovative and differentiated;
— Lead cross-functional collaboration with User Acquisition, Product Marketing, and Product teams.

Requirements:

— 2+ years of experience in creative marketing within mobile apps, tech products, or DTC consumer businesses;
— Proven track record of delivering high-performing ad creatives in paid social or performance marketing channels;
— Strong understanding of ad platforms (Meta, Google, TikTok) and their creative requirements;
— Deep knowledge of creative testing methodologies and how to scale winning assets;
— Self-starter mentality with experience in fast-paced, high-growth environments;
— Fluent in English (B2+).

What we offer:

— Work alongside sharp, results-oriented teammates;
— An opportunity to build a fast-growing career in a young company;
— A strong, results-driven team;
— A culture that values efficiency and common sense in decision-making;
— Learning and development: mentorship from senior professionals, internal academies, 13 professional communities (including a marketing one), and participation in external courses and events.

Let’s build the next big everything together!

We’re looking for an Affiliate Marketing Manager to build, grow, and scale our affiliate program across Tier-1 markets (US, UK, EU).

This is a high-ownership role with a direct impact on revenue — perfect for someone who knows how to build strong partnerships, test hypotheses fast, and scale what works.

    🔥 What You’ll Do

• Recruit and onboard new affiliates (direct partners + affiliate networks)
• Launch and manage profitable offers across CPA / RevShare / CPS models
• Monitor traffic quality, detect fraud, and ensure compliance
• Optimize funnels, creatives, and conversion rates
• Collaborate closely with marketing and creative teams to develop:
  • banners
  • landing pages
  • promotional assets
• Track and analyze performance metrics (CPA, ROI, LTV)
• Build and maintain long-term partner relationships

• Continuously test new GEOs, offers, and growth opportunities

   

     ✅ What We’re Looking For

• 1+ year of experience in affiliate marketing, sales, SEO, or media buying
• Solid understanding of CPA models and basic tracking tools
• Strong communication and negotiation skills
• English level B2+
• Proactive, data-driven, and result-oriented mindset

     Nice to have:

• Existing affiliate network or direct deals

• Experience working with Tier-1 traffic

   

      🎯 Key Metrics (KPIs)

• CPA — deliver high-quality traffic at optimal cost
• ROI — efficiently scale profitable campaigns

• LTV — focus on partners that bring long-term value

   

      🌍 What We Offer

• 🧩 Remote-first with a flexible schedule
• 🤝 Ambitious team with big goals and fast decision-making
• 🌴 Paid vacations & sick leave
• 🏥 Health insurance

• 🕊 No micromanagement — full ownership of your direction

   

  🌟 Our Culture & Values

• People first — talent and initiative matter most
• Respectful, constructive communication
• Details matter — thoughtfulness beats rushing
• Balance — real breaks, real vacations, real life

• Joy in work — we love what we build

   

About the Role:
We are launching a high-potential AI-powered dating mobile app targeting the US market, and we are looking for a skilled growth partner to handle content creation and organic growth.

Important: This is a revenue-sharing partnership role, not a salaried full-time position. You will collaborate long-term, with compensation tied directly to performance and app revenue. All product development, technical infrastructure, and costs are fully handled on our side—your focus is solely on growth and content strategy.

Responsibilities:

• Create and publish short-form TikTok & Instagram Reels content tailored to the US audience
• Test hooks, formats, and messaging to optimize engagement and organic reach
• Analyze performance: what works, what doesn’t, and iterate fast

• Suggest and execute growth experiments aligned with app metrics

   

Requirements:

• Proven experience with TikTok / Instagram Reels content strategy
• Experience growing mobile apps in the US market with measurable results
• Understanding of viral content, growth hacking, and app monetization

• Long-term mindset: ready to iterate until results are achieved

   

Bonus / Plus:

• Experience working with mobile apps generating hundreds of thousands of dollars per month
• Portfolio of previous campaigns, content, or growth experiments

• Strong understanding of subscription models, user retention, and monetization

   

What We Offer:

• Revenue share model for long-term partnership
• Freedom to focus on content and growth strategy
• Full support on product, technical, and operational side

About us:

BetterMe — a global wellness ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others.

We are looking for a Creative Marketing Specialist with experience in eCommerce or retail marketplaces. The ideal candidate has a strong sense of trends, a deep understanding of viral growth mechanics, and a proven ability to create high-performing, conversion-driven campaigns that sell.

Your impact:

• Create engaging marketing campaign concepts from scratch.
• Conduct research to identify creative opportunities.
• Prepare detailed briefs to guide designers and creators.
• Evaluate the business impact of creative assets to enhance engagement and conversions.
• Collaborate with the marketing, design and content teams.
• Manage asset and video production with designers, influencers, and creators.
• Develop and refine processes for creative development and testing to support marketing goals.

About you:

• At least 1 year of experience in marketing, SMM, or influencer marketing, preferably in eCommerce or retail marketplaces.
• Strong business mindset with a focus on results and problem-solving.
• Proficiency in market and competitor research and analysis.
• Experience in creating briefs for designers.
• Upper-Intermediate English.
• A creative approach with a desire to generate fresh ideas and innovative solutions.
• Understanding of AI content generation will be a plus.
   

What you get at BetterMe:

A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident.
Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours.
Growth opportunities. 90% of our leads have grown within the company. There’s space for initiative, new responsibilities, and real career upgrades.
Flexible work format. The opportunity to work fully remotely.
Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.

Find more about us on social media platforms: Instagram, LinkedIn.

Key Responsibilities:

• Planning, implementing, and optimizing Meta Ads campaigns (experience with Google Ads, YouTube, and TikTok is a plus).
• Enhancing marketing funnels in collaboration with the SMM team.
• Evaluating ad performance based on key metrics (CPL, CPA, ROAS, ROI, conversions).
• Collaborating with the marketing team.
• Reporting and providing growth recommendations.

• Optimizing campaigns based on data-driven insights.

   

Ideal Candidate Profile:

• At least 2 years of experience in performance marketing.
• Self-driven and result-oriented.
• Strong analytical skills with the ability to draw actionable insights from data.
• Proficiency in Meta Ads (Google Ads expertise is a major plus).
• Proven track record in managing lead generation campaigns.
• English proficiency: B1 level or higher.