Jobs Marketing

RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment
 

Who We Are:

An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.
 

Always Pushing the Boundaries? You Already Belong at RISK!

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

About the Role:

We are looking for a proactive, Middle+ Influencer Marketing Manager to drive brand awareness and player acquisition through esports sponsorships, streaming platforms, and long-term ambassador partnerships. You will take ownership of key promotional verticals, bringing fresh ideas and managing the full cycle of collaborations across Ukraine, CIS, and European markets.

Responsibilities:

• Full-Cycle Influencer & Streamer Management: Independently source, negotiate with, and onboard creators across core platforms (Twitch, Kick, Telegram, and Instagram), building and maintaining a strong personal database of partners.
• Esports & Tournament Integrations (Priority): Identify and execute sponsorship opportunities within the esports ecosystem (primarily Counter-Strike, with Dota 2 as a secondary focus), including partnerships with tournament operators, broadcast studios, and community casters.
• Ambassador Program Management: Build and manage long-term relationships with brand ambassadors—turning creators into authentic faces of the brand through ongoing activations, special projects, and merch/content integrations.
• Campaign Execution & Creative Production: Prepare creative briefs, develop native promotional mechanics (especially cross-platform funnels leading to Telegram), and ensure high-quality execution and compliance with brand guidelines.
• Performance Tracking & Analytics: Monitor campaign results using key performance metrics (FTD, CR, Retention, ROI), manage budgets across different cooperation models (Fixed, Hybrid, CPA), and optimize partnerships based on data.
• Proactive Strategy & Growth: Continuously monitor streaming and esports trends, pitch new creative formats, and test unconventional acquisition funnels without waiting for top-down instructions.

Requirements:

• 2+ years of proven experience in Influencer Marketing within the iGaming (gambling/betting) or Esports industries.
• Hands-on experience launching and managing campaigns on Twitch, Kick, Telegram, and Instagram (understanding how streaming and social platforms work in synergy with Telegram funnels).
• Strong track record in at least one of two core areas (having both is a huge plus):
  • Esports: Deep understanding of the CS/Dota 2 scene, tournament tier systems (Tier 1–4), how VRS (Valve Regional Standings) points impact team motivation, and how tournament broadcast/media rights are acquired and monetized.
  • Brand Ambassadors: Proven experience signing, producing, and managing long-term ambassador contracts rather than just one-off ad placements.
• Experience working with the Ukrainian, CIS, and/or European (EU) markets, with a clear understanding of local audience specifics and traffic quality risks.
• Solid analytical mindset: ability to evaluate creator audiences (detecting fake engagement/bots), calculate CPA, CR, and ROI, and work confidently with tracking tools (e.g., Keitaro) and Google Sheets/Excel.
• High level of proactivity, autonomy, and strong negotiation skills—you bring solutions and ideas to the table rather than waiting for detailed task assignments.

Nice to Have:

• Experience working with YouTube and TikTok within iGaming compliance restrictions.
• Basic Figma skills for creating simple creative mockups or quick visual adjustments.
• Established network of contacts among Twitch/Kick streamers, esports talent, or tournament organizers.

Our Benefit Cafeteria is Packed with Goodies:

• Children Allowance;
• Mental Health Support;
• Sports Activities;
• Language Courses;
• Automotive Services;
• Veterinary Services;
• Home Office Setup Assistance;
• Dental Services;
• Books and Stationery;
• Training Compensation.

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what’s possible in the iGaming industry.

We are looking for an experienced and driven VIP Team Lead to manage and develop a high-performing team focused on player retention and revenue growth in the iGaming industry.
The ideal candidate has a strong background in managing Sales and VIP teams, understands player lifecycle metrics, and excels in performance monitoring, coaching, and cross-functional collaboration. You will lead daily operations, ensure excellent service for high-value players, and align the team’s efforts with overall business goals.

HOW YOU WILL MAKE AN IMPACT

• Lead and manage a team of VIP Managers, overseeing daily operations, shift coverage, and workload distribution.
• Monitor and analyze key KPIs, including retention, ARPPU, redeposit rate, second-deposit conversion, and individual performance.
• Ensure high-quality service and proactive communication with VIP and high-value players.
• Handle escalated cases and complex communication scenarios.
• Align the team’s efforts with ongoing retention and revenue objectives.
• Collaborate with Product, CRM, Support, PRM, and Analytics teams to ensure full data visibility and optimize player lifecycle management.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• 2+ years of experience managing VIP account teams in iGaming—this is a mandatory requirement.
• Deep understanding of player lifecycle metrics and operational KPIs.
• Strong communication, leadership, and organizational skills.
• Upper-intermediate or higher level of English (B2+).

WHY YOU’LL LOVE IT HERE

• Flexible working hours and a remote setup, so you can plan work around your life—not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• Competitive compensation that truly reflects your skills and expertise.
• Employee referral bonuses and gifts to celebrate special occasions.
• 50% financial support for learning expenses to accelerate your professional growth.
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into friends.
• Wellness benefits to support your passion for sports, from yoga classes to gym memberships.
• Co-working space reimbursement to save you from always working from home :)

Boostyfoods is an international health & wellness brand specializing in creating and selling modern vitamin complexes and superfoods. Our mission is to simplify daily self-care by helping people use fewer products with greater effectiveness.
 

We are actively scaling and looking for an Email Marketing Specialist to join our team, take ownership of customer base management, build automated flows, increase conversions, and boost brand LTV.
 

📌 Main responsibilities:
 

• Create, plan, and send email campaigns (newsletters, automated flows, and promos);
• Segment the contact database and personalize content for different audience segments;
• Develop and optimize automated email flows (welcome series, abandoned cart reminders, post-purchase journeys, reactivation);
• Build templates in drag-and-drop editors and make basic HTML/CSS edits for proper rendering across devices;
• Analyze campaign results (OR, CTR, conversions) and implement optimizations;
• Monitor email deliverability metrics and maintain subscriber list hygiene;
• Conduct A/B testing (subject lines, content, send times) and roll out winning solutions;
• Closely collaborate with marketing, content, and sales teams to align overall strategy.
   

📌 Requirements:
 

• 1–3 years of hands-on experience in email marketing;
• Background in nutra, wellness, or e-commerce will be an advantage;
• Confident command of email platforms (Klaviyo, Mailchimp, Brevo, Iterable, or similar);
• Experience with drag-and-drop editors and basic HTML/CSS knowledge for template customization;
• Ability to segment customer databases and set up automated flows;
• Solid understanding of analytics and working with performance metrics (Open Rate, CTR, CR, Unsubscribe Rate, LTV);
• Understanding of deliverability principles and list hygiene (domain reputation, avoiding spam filters);
• Upper-Intermediate (B2+) English for independent copywriting and team communication;
• Creativity, strong attention to detail, and teamwork skills.
   

📌 Nice to have:
 

• Knowledge of Polish or other EU languages;
• English copywriting skills and ability to adapt texts to the brand's tone of voice;
• Understanding of advertising restrictions and specifics for dietary supplements (wellness / supplements) in email marketing.
   

📌 What we offer:
 

Work format: Full-time or part-time; fully remote or hybrid format in Warsaw;

Competitive compensation with regular performance reviews;

Health & Time off: Medical insurance, paid vacation, days off, and flexible sick leaves;

Professional growth: Company-funded courses, training, webinars, conferences, and access to an internal LMS;

Equipment & Tools: Compensation for work equipment (if needed) and access to modern marketing tools;

Team & Culture: Supportive environment where feedback is care, and we celebrate wins together.
 

📌 Hiring roadmap:

Interview with a recruiter;
Final interview;
Receive an offer!
 

If this sounds like a match, send us your CV and we will get in touch with you shortly.

Head of Retention / Retention Team Lead / Senior CRM Manager

About the Role

We are looking for an experienced retention leader to own and evolve our CRM and retention function end-to-end. Depending on your background and ambitions, this role can be shaped as a hands-on Senior Manager, a Team Lead, or a Head of Retention. The core mission remains the same: build a data-driven, multichannel retention engine that drives player engagement, retention, LTV, and sustainable business growth.

Key Responsibilities

Retention Strategy & Lifecycle Management

• Develop and execute the overall retention and CRM strategy across all stages of the player lifecycle.
• Drive onboarding, engagement, reactivation, churn prevention, loyalty, and VIP retention initiatives.
• Build scalable user segmentation frameworks to improve personalization and communication efficiency.
• Define and optimize bonus strategies, promotional mechanics, loyalty programs, and gamification initiatives.
• Identify growth opportunities to increase retention, ARPU, NGR, and customer lifetime value.

CRM Campaign Management

• Design, launch, and optimize multichannel CRM campaigns across Email, SMS, Push Notifications, In-App Messaging, Onsite Communications, and Messengers.
• Develop automated trigger-based communication flows based on user behavior and lifecycle stages.
• Ensure communication strategies align with brand positioning and customer expectations.
• Implement structured A/B testing methodologies and continuously improve campaign performance.

Analytics & Performance Management

• Own and monitor key retention KPIs including:
  • Retention Rate
  • Churn Rate
  • ARPU
  • NGR
  • LTV
  • CTR
  • Conversion Rate
• Analyze player behavior and campaign performance to identify optimization opportunities.
• Collaborate with BI and Data teams to define reporting requirements and actionable dashboards.
• Prepare technical specifications for CRM platform enhancements, automation initiatives, and integrations.

Team Leadership & Cross-Functional Collaboration

• Build, mentor, and develop a high-performing CRM and Retention team.
• Conduct regular 1:1 meetings, performance reviews, coaching sessions, and career development planning.
• Define team KPIs, objectives, and performance standards.
• Collaborate closely with Product, BI, VIP, Support, Marketing, Affiliate, and Platform teams to ensure alignment on retention goals and initiatives.
• Act as the key stakeholder for CRM-related projects and retention-focused product improvements.

Requirements

• 3+ years of experience in CRM, Retention, or Lifecycle Marketing within iGaming.
• Proven understanding of player lifecycle mechanics and retention strategies.
• Experience managing or mentoring team members (1+ year preferred).
• Hands-on experience with CRM platforms, automation tools, and campaign management systems.
• Strong analytical mindset with deep understanding of retention and monetization metrics.
• Experience working with Tier-1 and European GEOs.
• Ability to operate effectively in a fast-paced, growth-oriented environment.
• Excellent communication, organizational, and stakeholder management skills.
• English level: Intermediate+ or higher.

Nice to Have

• Experience managing VIP retention initiatives.
• Experience with loyalty programs and gamification systems.
• Experience launching CRM processes from scratch.
• Experience working with BI tools and advanced segmentation models.

What We Offer

• Flexible working hours and fully remote work format.
• Unlimited vacation policy and paid sick leave.
• Competitive compensation package based on experience and expertise.
• Employee referral bonus program.
• Gifts and rewards for special occasions.
• 50% reimbursement of learning and professional development expenses.
• Sports and wellness compensation program.
• Co-working space reimbursement.
• Team-building activities and corporate events.
• Supportive and collaborative international team environment.

We are looking for an experienced and driven VIP Team Lead to manage and develop a high-performing team focused on player retention and revenue growth in the iGaming industry.
 

The ideal candidate has a strong background in managing Sales and VIP teams, understands player lifecycle metrics, and excels in performance monitoring, coaching, and cross-functional collaboration. You will lead daily operations, ensure excellent service for high-value players, and align the team’s efforts with overall business goals.
 

HOW YOU WILL MAKE AN IMPACT

• Lead and manage a team of VIP Managers, overseeing daily operations, shift coverage, and workload distribution.
• Monitor and analyze key KPIs, including retention, ARPPU, redeposit rate, second-deposit conversion, and individual performance.
• Ensure high-quality service and proactive communication with VIP and high-value players.
• Handle escalated cases and complex communication scenarios.
• Align the team’s efforts with ongoing retention and revenue objectives.
• Collaborate with Product, CRM, Support, PRM, and Analytics teams to ensure full data visibility and optimize player lifecycle management.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• 2+ years of experience managing VIP account teams in iGaming—this is a mandatory requirement.
• Deep understanding of player lifecycle metrics and operational KPIs.
• Strong communication, leadership, and organizational skills.
• Upper-intermediate or higher level of English (B2+).

WHY YOU’LL LOVE IT HERE

• Flexible working hours and a remote setup, so you can plan work around your life—not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• Competitive compensation that truly reflects your skills and expertise.
• Employee referral bonuses and gifts to celebrate special occasions.
• 50% financial support for learning expenses to accelerate your professional growth.
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into friends.
• Wellness benefits to support your passion for sports, from yoga classes to gym memberships.
• Co-working space reimbursement to save you from always working from home :)

Senior Marketing Manager (Acquisition) — iGaming

We are looking for a Senior Marketing Manager to take ownership of the centralized acquisition function within an iGaming group, with a clear path to the CMO role.

The function covers Media Buying, Affiliates, and SEO. The team acquires traffic centrally and distributes it across the group's B2C brands.

For us, marketing is first and foremost about economics. We are not looking for a brand marketer, but for a strong performance/acquisition specialist who can take ownership of traffic quality, payback, and the financial results of the entire acquisition function.

The most important thing about this role

This role needs full autonomy. We expect you to take ownership, not to ask what to do next. You identify the problem, make the analysis, and come with a ready solution. You are fully accountable for the budget you manage and for hitting your KPIs, with no one managing you step by step.

Responsibilities

• Own Media Buying, Affiliates, and SEO: teams, processes, budgets, and KPIs.
• Build and execute a unified acquisition strategy across brands and GEOs.
• Own acquisition economics throughout the entire player lifecycle, from acquisition to retention, LTV, and payback.
• Analyze traffic performance at GEO / source / campaign / affiliate / cohort level.
• Control traffic quality and fight fraud, motivated traffic, bonus abuse, multi-accounting, and other low-quality sources.
• Build and optimize funnels together with CRM/Retention and Product teams.
• Optimize team structure, processes, and costs.
• Implement AI and automation across analytics, marketing, and operational workflows.

Requirements

• Strong hands-on experience in iGaming acquisition / performance marketing, with ownership of a channel, team, or budget (Team Lead, Head of Channel, or Senior Manager level).
• Deep understanding of Media Buying, Affiliate Marketing, and SEO.
• Strong understanding of the full player lifecycle: acquisition → deposit → retention → LTV.
• Strong command of unit economics and key metrics: CPA, FTD, retention, LTV, ROI/ROMI, and payback.
• Deep understanding of fraud and traffic quality assessment.
• Experience managing significant marketing budgets and scaling only when the economics are supported by data.
• Strong analytical skills; you work with the numbers yourself and make data-driven decisions.
• Advanced hands-on experience with AI and automation: AI agents, agentic workflows, coding agents, Claude Code / Codex, or similar tools. Using an LLM as a chat interface is not enough.
• Experience managing and improving performance teams.
• A track record of working independently: owning decisions, results, and budgets end to end.

Who we are not looking for

• Someone who needs constant guidance, waits for tasks, or brings problems without solutions.
• A brand/PR marketer without strong hands-on performance and acquisition experience.
• Someone who considers higher spend or FTD volume a success by itself.
• Someone who can scale spend but cannot show the unit economics and payback behind that growth.
• Someone who evaluates acquisition only up to the first deposit and doesn't take ownership of player quality, retention, and LTV.
• Someone willing to accept cheap, incentivized, or questionable traffic to hit volume KPIs.
• Someone who relies entirely on analysts to make decisions.
• Someone whose AI experience is limited to using ChatGPT/Claude for writing and Q&A.
• Someone whose approach is "spend first, figure out the economics later."

What we offer

• A clear growth path to CMO, based on results.
• Ownership of several key acquisition channels and the authority to shape how they work.
• Significant budgets to scale channels with proven economics.
• The freedom to reshape team structure, processes, tools, and ways of working.
• Multiple B2C brands and GEOs to scale successful approaches across the group.
• A high degree of autonomy and fast decision-making.

The core principle of the role

We are not looking for someone who simply knows how to spend marketing budgets. We are looking for someone who can independently turn those budgets into high-quality, retainable, and profitable traffic, and take full responsibility for the result.

The key KPI for this role is the financial performance of the acquisition function.

Platforms: App Store and Google Play
Engagement type: consulting, part-time or project-based

We’re looking for an ASO/ASA Specialist to drive organic growth and visibility for our mobile app on both the App Store and Google Play, working with us as a consultant. You’ll work on a single product across two platforms. You’ll own the full cycle: market analysis → hypothesis → testing → insights → implementation.

You’ll find growth opportunities on your own and test hypotheses with data. You’ll also give the team clear recommendations that move key product metrics.

What you’ll be doing:

• Audit the app’s current state on the App Store and Google Play, then build an ASO strategy for both platforms.
• Write and optimize text metadata (Title, Subtitle, Keywords, Promotional Text, Short/Long Description) based on keyword research and performance analysis.
• Set up, run and optimize Apple Search Ads (Apple Ads) campaigns. This covers keyword discovery, bidding, performance analysis and connecting paid results to organic growth.
• Use incentivized traffic to test and boost ASO hypotheses.
• Write briefs for designers to create and improve ASO creatives: icons, screenshots, videos and promo assets.
• Run A/B tests on metadata and graphics using Google Play Experiments and App Store Product Page Optimization.
• Work with Custom Store Listings (Google Play) and Custom Product Pages (App Store).
• Improve store listing conversion on both platforms.
• Manage ratings and reputation. This means running an in-app review prompt strategy, working with user reviews and tracking sentiment.
• Analyze competitors, the market and App Store and Google Play trends to find new opportunities and approaches.
• Make sure all assets pass review and comply with Apple and Google guidelines.
• Track key ASO/ASA metrics, prepare reports and present results with recommendations for next steps.
• Work with project managers and the team to implement ASO initiatives.
  
  Requirements:
• 2+ years of ASO experience, with hands-on work on both the App Store and Google Play.
• Hands-on experience with Apple Search Ads (Apple Ads).
• Full-cycle ASO experience: market analysis, strategy, implementation and measuring impact on metrics.
• Strong understanding of ranking factors and what drives organic growth on both platforms.
• Independent, proactive and accountable for results.
  
  Nice to have:
• ASO experience with mental health/lifestyle/health&fitness apps or other highly competitive verticals.
• Experience with In-App Events (App Store) and Promotional Content (Google Play).
• Organic growth case studies you can share.

About the Role:
We are looking for a highly attentive and hands-on CRM / Email Marketing Specialist to help us execute our retention communication plan. If you enjoy the technical setup of campaigns, are incredibly detail-oriented, and have solid practical experience with Customer.io — we want you on our team!

Responsibilities:
Campaign Assembly & Launch: Build, set up, and launch regular promotional campaigns and automated flows (trigger-based / lifecycle emails) according to the provided content plan.
Customer.io Management: Handle the technical setup of campaigns, flow logic, dynamic variables, and triggers directly within the platform.
Audience Segmentation: Build and apply audience segments based on specific behavioral criteria to ensure accurate targeting.
Quality Assurance (QA): Thoroughly test all emails and push notifications before launch to ensure perfect formatting, correct links, and accurate variable mapping.
Basic Reporting: Monitor baseline campaign performance (Open Rate, CTR, Deliverability basics) and report any anomalies.

Requirements:
Experience: 1+ years in a similar execution-focused role (Email Marketing Specialist, CRM Specialist, or CRM Assistant).
Tools: Practical, hands-on experience with Customer.io is a strict requirement (must-have).
Expertise: Clear understanding of how basic triggers, events, audience segmentation, and email variables work.
Soft Skills: Incredibly attentive to detail, responsible, and comfortable working with precise guidelines and daily operational tasks.
Language: English level — Intermediate+ (required for working with content and platform interfaces).

⭐️ Nice to have:
Basic knowledge of HTML/CSS for minor email template adjustments.
Previous experience in the iGaming / Casino / Betting / Sweepstakes industries.

We Offer:

• Flexibility: Remote work format with a flexible schedule, 5/2 schedule.
• Compensation: Competitive salary based on your experience + performance bonuses.
• Benefits: Paid vacation and sick leave, opportunities for professional development and continuous learning.
• Payments in USDT (white crypto);
• Growth: Opportunity for growth within the project.

About us:
 

BetterMe — an all-in-one well-being ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others.

We are scaling and our specialists are leveling up. Now we're looking for talented Google Ads Demand Gen Specialists ready to grow with us.
 

Your impact:

• Execute, manage, and optimize large-scale advertising campaigns across Google Ads, with a strong focus on Demand Gen campaigns.
• Develop and implement effective user acquisition strategies focused on performance and scalability.
• Work closely with video creatives for YouTube and Demand Gen campaigns, including creative performance analysis, hypothesis generation, and creative testing.
• Create clear briefs and collaborate with motion designers and creative teams to develop high-performing ad creatives.
• Conduct in-depth keyword, audience, competitor, and creative research to identify growth opportunities.
• Manage campaign budgets, bidding strategies, and performance optimization to maximize ROI and business impact.
• Analyze campaign and creative performance, identify trends, and proactively drive improvements based on data insights.
   

About you:

• 1+ years of hands-on experience managing and optimizing Google Ads campaigns.
• Recent hands-on experience with Demand Gen campaigns within the last year.
• Strong understanding of video-first advertising approaches, especially for YouTube and Demand Gen campaigns.
• Strong knowledge of Google Analytics, Google Ads metrics, attribution models, and performance analysis.
• Experience working with the creative side of performance marketing campaigns and scaling acquisition strategies.
• Intermediate+ level of English or higher.
• Strong analytical thinking, attention to detail, and a data-driven approach to decision-making.
• Results-oriented mindset with strong business and performance focus.
• Ability to work independently, prioritize effectively, and drive initiatives proactively.
   

Will be a plus:

• Experience with Facebook/Instagram Ads, DV360, TikTok Ads, Bing Ads, or other paid acquisition channels. 
• Experience working with video creatives across multiple paid acquisition platforms.
   

What you get at BetterMe:

A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident.
Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours.
Growth opportunities. 90% of our leads have grown within the company. There’s space for initiative, new responsibilities, and real career upgrades.
Flexible work format. Choose what works best for you — office, remote, or hybrid.
Wellness in practice. Offline: workouts with professional trainers in our corporate gym, massage, corporate lunches, sports, and team activities — everything you need to recharge and reset together. Online: regular online workouts, partner discounts, and free access to our products.
Health insurance & corporate doctor.
Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.
Support for sports events. We cover entry fees and encourage the team to compete and participate together.
Modern equipment. We provide new hardware and everything you need for productive work.
Legal & finance support. Experienced lawyers and financial specialists are always there to help — from documents to personal consultations.
 

Find more about us on social media platforms: Instagram, LinkedIn.

JustMarkets is a global fintech company delivering high-tech trading and investment solutions to millions of clients across 160+ countries since 2012.

We are hiring an CRM & Lifecycle Automation Specialist to building and continuously optimizing full-cycle automated communication funnels (Email, App/Web Push, In-App) to drive LTV growth and reduce churn rate.

You will have direct ownership of the automation and communications architecture and an opportunity to drive Retention & LTV, test hypotheses with full autonomy and zero micromanagement.

Responsibilities

• Map and refine the end-to-end client lifecycle journey based on trading behavior, deposit history, risk tolerance, and platform engagement; create dynamic user segmentations based on real-time event tracking
• Design, build, and deploy automated trigger workflows and drip campaigns using modern CRM/Lifecycle tools; Reviewing and evaluating content from a Retention Marketing perspective within the scope of assigned campaigns
• Cross-functional collaboration with Data/BI/Engineering, Product, and Marketing teams to design compelling promotional offers, ensure accurate behavioral event tracking in the CRM, and implement advanced personalization logic using dynamic tags
• Set up structured A/B and multivariate tests for copy, send times, channel preferences, and incentives; track and report on lifecycle KPIs
• Ensure deliverability hygiene (IP warming, domain health, unsubscribe management) and partner with Legal and Compliance to align communications with regulations (GDPR, CAN-SPAM, local frameworks)
• Hands-on work with HTML/CSS templates, adapting responsive designs across diverse devices, and setting up dynamic content for specific audience segments.
• Regular monitoring of retention metrics, analyzing retention trends, and researching bottlenecks in user burnout and fatigue.
• Competitive analysis to track competitor messaging strategies and identify best practices within our niche.
• Preparing and launching regular and special promotional campaigns in compliance with brand guidelines, layout standards, and legal compliance - acting as a backup specialist

Requirements

• 1.5 + years of hands-on experience with B2C focus in designing and building event-driven automated workflows using modern CRM/ESP tools
• Proven experience executing multi-channel messaging strategies across Email, App-Push, In-App and others.
• Good understanding of how behavioral event data moves (JSON payloads, Webhooks, REST APIs, custom user attributes)
• Solid grasp of domain authentication protocols (SPF, DKIM, DMARC), IP warming strategies, spam filter mechanics, and inbox placement monitoring tools
• Experience in HTML/CSS for responsive email layout debugging and experience using dynamic scripting languages to personalize content based on user data
• Strong build retention cohorts, and analyze funnel performance using analytics platforms
• Proven experience in conceptualizing funnel logic and executing lifecycle campaigns across multiple stages (e.g. Onboarding, Retention, Churn Prevention, Reactivation); conceptualize funnel logic; event mapping experience
• Ability to formulate structured hypotheses and conduct rigorous A/B tests
• Advanced segmentation expertise
• Meticulous attention to detail, empathy for the trader journey, data curiosity and experimentation mindset, cross-functional collaboration skills, proactive troubleshooting, and a balance of speed and systemic quality
• Upper Intermediate English level 

Will be a plus

• Fintech domain or CFD, Crypto/Web3 verticals experience
• Experience synchronized messaging strategies across Web-push, SMS, and Messengers (WhatsApp/Telegram)
• Understanding of how AI tools and automation can be leveraged to streamline routine in retention

We offer

• Direct ownership of the automation and communications architecture
• Opportunity to directly drive Retention & LTV and test hypotheses with full autonomy and zero micromanagement
• Tax expenses coverage for private entrepreneurs in Ukraine
• Expert support and guidance for Ukrainian private entrepreneurs
• 20 paid vacation days per year
• 10 paid sick leave days per year
• Public holidays as per the company's approved Public holiday list
• Medical insurance
• Opportunity to work remotely
• Professional education budget
• Language learning budget
• Wellness budget (gym membership, sports gear, and related expenses)

Every first deposit starts a story. You decide how it goes.

Most CRM roles hand you a platform and a calendar and ask you to send more. This one hands you two iGaming brands across Tier 1 markets and asks a bigger question: what would player retention look like if it were built properly, from the data up?

We've been operating successfully for over 3 years, backed by ambitious industry innovators with a strong multi-regional presence. Now we're rebuilding CRM into an omnichannel, automated, AI-assisted engine that is measured down to the cohort. We need the person who can design it, build it with their own hands, and teach a team to run it. You'll lift engagement, retention and lifetime value through segmented communications, localised campaigns and smart automation, and you'll see your impact directly in deposit activity, average deposit size and player retention.

What you'll build

• The strategy. You'll develop and run the omnichannel CRM strategy, product mechanics and communications for both brands, covering onboarding, retention, engagement and monetisation.
• The CRM architecture. Email, SMS, push, in-app, on-site and messengers, all working as one system. You'll set up the data model, events, journeys, frequency caps and channel priority, and you'll ship it.
• The player journey, end to end. Registration, first deposit, the critical second deposit, at-risk, lapsed, VIP. You'll map every touchpoint, track it and make every step count, starting with early onboarding.
• Innovate user engagement formats. You'll invent them, work out the numbers and prove they pay back.
• Campaigns that land. You'll plan, coordinate and run multi-channel campaigns hands-on, with promo mechanics matched to player psychotypes, behavioural triggers and traffic source.
• Real personalisation. More than a first name in the subject line: the right offer, game, moment and channel for each player, driven by behaviour and predictive scores.
• Every market in its own voice. CRM tailored to local languages, cultural nuances and player preferences. You'll oversee multi-language content and keep deliverability healthy in every channel.
• Automation and AI at the core. You'll move manual campaigns into triggered journeys and put AI to work on copy, translation, creative, segment discovery and send-time optimisation, with smart guardrails.
• Data you can trust. You'll analyse player behaviour, define the dashboards with BI, run the test pipeline and show uplift against holdout groups.
• A team that levels up. You'll hire, coach and train CRM Managers, Specialists and Juniors across geos, and leave playbooks behind so the knowledge stays with the team.
• Strong partnerships. You'll work closely with Product, Development, Marketing, BI, Customer Success and Support so that CRM drives the business goals.

Why this role is different

• Clear, honest targets from day one. Within your first two weeks you'll co-write a KPI roadmap tied to your bonus, so you'll always know what winning looks like.
• Real ownership. Architecture, promo budget, test roadmap and team are yours to shape.
• Room to experiment. New formats and AI pilots every quarter are part of the job description. Stay ahead of iGaming CRM trends and bring them to life.
• Visible impact. Your work shows up directly in retention, churn, deposit frequency, average deposit size, LTV and payback.
• Engagement done responsibly. Responsible gambling safeguards are built into the data layer, not added at the end.

You're probably who we're looking for if…

• You have 5+ years in CRM or retention, including 3+ in iGaming (casino and/or sportsbook), ideally in Tier 1 markets.
• You've led a CRM team of 2 or more, remote and international, for at least 2 years.
• You bring deep, hands-on Customer Journey Optimisation and have implemented and tested strategies across multiple channels.
• You've worked hands-on in Customer.io, Optimove, Smartico, Xtremepush, Braze or similar, at admin level, with strong segmentation and personalisation skills.
• You've implemented or migrated an omnichannel CRM: event specs, data mapping, QA and go-live.
• You've solved deliverability and localisation issues in multi-channel engagement.
• You write SQL, live in a BI tool, are strong at A/B testing and campaign optimisation, and can't let a campaign go without measuring its incremental impact.
• You use AI every day in your work and can show results.
• You can run multiple CRM projects at once in a fast-paced organisation.
• You've lifted FTD retention, reactivation or CRM revenue share, and you have the numbers to prove it.
• Your English is Upper-Intermediate (B2) or higher.

Extra points for: predictive analytics and advanced automation platforms, a loyalty or VIP programme you built from scratch, gamification engines, no-code or Python automation, a second European language, and strong creative thinking and problem-solving.

What we offer

• A competitive salary and real growth within a forward-thinking team.
• Fully remote work with flexible hours.
• 20 paid vacation days a year, plus learning and development programmes.
• A high-performing product with strong market traction.
• Top industry events, conferences and international workshops through our competence centres.

Ready to build the CRM you always wanted to run?

Don't miss your chance to lead in a fast-growing, innovative environment. 

Apply today. Send your CV and one sentence about the retention win you're proudest of, with the number.

About the Role

We are looking for a Product Marketing Manager to help us better understand our customers, improve product positioning, and communicate the value of our infrastructure solutions to the market.

We are especially interested in candidates with a technical background or genuine interest in hosting, cloud, servers, or infrastructure who can understand complex products and translate technical capabilities into clear customer value.
 

Key Responsibilities

1. Customer Research & Market Insights

 Conduct customer interviews and research to understand customer needs, pain points, motivations, and buying behavior
Identify ICPs, customer segments, JTBD, and opportunities to improve product-market alignment
Validate hypotheses and turn customer insights into actionable recommendations for Product and Marketing teams

2. Positioning, Messaging & Sales Enablement

Develop and refine product positioning, value propositions, and messaging for different customer segments
Translate complex technical products and features into clear business benefits and use cases
Create supporting materials such as battlecards, pitch decks, one-pagers, and case studies to communicate product value
Ensure consistent product messaging across marketing channels and commercial touchpoints

3. Competitive Intelligence

 Analyze competitors, their products, pricing, positioning, and market approach
Identify market trends, differentiation opportunities, and underserved segments
Provide insights that support product and commercial decisions

4. Product Marketing Initiatives

 Support product launches, new features, pricing changes, and expansion into new segments
Work with Product and Marketing teams to prepare positioning, messaging, and materials for new initiatives
Analyze results of marketing initiatives and use insights to improve future activities
 

Requirements

 1+ years of experience in Product Marketing.
Hands-on experience with customer research, interviews, and hypothesis validation
Understanding of ICP, segmentation, positioning, messaging, and product-market fit
Ability to understand technical products and communicate their value clearly
Strong analytical and research skills with the ability to use data to support decisions
Ability to independently identify opportunities and drive initiatives without micromanagement
English B1+
 

Nice to Have
Experience with hosting, VPS, Dedicated Servers, Cloud, networking, or infrastructure products
Technical background
Experience with pricing & packaging
Experience with product launches or Go-To-Market initiatives
Experience with market and competitive research tools 
 

What We Offer
Global market
A mature product with proven market demand
Flexible work system and individual approach to compensation
Regular review of income and bonuses based on results
Compensation of tax payments and accounting support after successful adaptation
Monthly payments, strictly on time
 

Working Conditions

Format: remote, 5 working days / 2 days off
Schedule: 9:00 - 18:00, flexible lunch break of 1 hour between 12:00 and 15:00
Trial period: 2 - 3 months (may be completed early, retroactively)
Contract: FOP - after successful adaptation
 

Hiring Process

1. CV and cover letter review
2. Call with the HR gen.
3. Interview with the team
4. Offer
    

Note: Additional steps may be required.
 

Note

We will only provide feedback on the results of your resume review if we decide to proceed with your application. Otherwise, your information will be stored in our database, and we will contact you if a suitable position becomes available. The review process takes up to 10 business days.

About IntentSG
Intent Solutions Group is a Boston-based software engineering and product consultancy founded in 2014. We build dedicated product teams for growing technology companies, working across engineering, QA, DevOps, cloud, AI, GenAI, and application security. We have around 100 people, are profitable, and have grown mostly through relationships with founders and existing clients. Now we want to build a more systematic way to generate new business.

The Role
We’re looking for someone who can build and run our GTM and revenue systems using GenAI, automation, and agents. You’ll work directly with the CEO. The strategy is already defined – including our target customers, key offers, messaging, and tone. What we don’t have yet are the systems, automation, and processes to run it at scale. You’ll build those from the ground up.

As the system starts generating new recurring clients, we’ll grow the team around it – with people focused on automation, data, and GTM operations.
 

What You’ll Build and Run

• LinkedIn relationship nurture: Build a system around the CEO’s ~4,500 LinkedIn connections. Track relationships, identify relevant triggers such as funding, job changes, posts, or hiring, and suggest the right next action. Humans will review and approve messages before they are sent.

• New pipeline: Build and enrich target lists, research companies and contacts, prepare personalized outreach, and use content to warm up prospects before direct outreach.

• LinkedIn campaigns: Build curated audiences in Campaign Manager, distribute founder content to relevant audiences, and track what performs.

• Content production: Turn calls, interviews, and client stories into LinkedIn posts, case studies, and website content. Use AI to make the process faster while keeping the final content natural and on-brand.

• Reporting: Track the pipeline from initial prospecting through MQL, SQL, and discovery calls, with a focus on actual business results rather than engagement metrics.
 

What We’re Looking For

• You’ve built and used GenAI or agent-based workflows in real projects – not just used ChatGPT for prompting. This could include n8n or Make workflows, Clay, Claude Code, API-based agents, scheduled jobs, or similar tools.

• Hands-on experience with outbound, nurture, or GTM tools such as Clay, HeyReach, Instantly, or similar, plus experience with a CRM such as Attio, HubSpot, or similar.

• You’re comfortable working with data: cleaning it, combining different sources, analyzing it, and writing a script or query when existing tools aren’t enough.

• You understand B2B marketing and can recognize good outreach and content – as well as when automation is simply creating noise.

• Upper-Intermediate English or higher. Our leadership team and clients are US-based, and you’ll need to review and improve AI-generated content before it goes out.

• You have your own ideas about how GenAI will change GTM over the next 18 months and are comfortable testing ideas, even when they aren’t fully formed yet.

Nice to Have

• Experience in B2B IT services or software consulting.

• Experience with LinkedIn Campaign Manager and matched or curated audiences.

• Background in engineering, data analysis, RevOps, or a similar technical role with a move toward growth.
 

How to Apply

Along with your CV, send a short description of one GenAI or automation workflow you’ve built.
Tell us:

• What does it do?

• What triggers it?

• What happens if something goes wrong?

• What result did it produce?

A screen recording or link to a relevant repo is welcome.

What We Offer

• Direct collaboration with the CEO and ownership of GTM automation from the ground up.
• The opportunity to combine B2B marketing, engineering, and GenAI in practical business applications.
• Remote work across Ukraine or Poland, with the option to work from our office in central Lviv.
• A collaborative team working on challenging projects for US clients.
• Daily interaction with native English speakers.
• 18 working days of paid vacation, 10 working days of sick leave, and 11 paid Ukrainian public holidays.

We are looking for a proactive Retention Manager to take ownership of our user lifecycle strategy. If you know how to turn a "new user" into a "loyal player" using data, smart segmentation, and AI — we want to meet you.

📍 The Role: You will take ownership of the player lifecycle, ensuring our users stay engaged, active, and loyal.

• Campaigns: Create and execute multi-channel campaigns (Email, SMS, In-App, Web Push).
• Journey Building: Design automated workflows covering Onboarding, Activation, and Reactivation stages.
• Segmentation: Utilize RFM analysis and behavioral data to target the right players with the right message.
• Optimization: Run A/B tests to boost Open Rates, CTR, and Conversion.
• Innovation: Actively use AI tools to generate content, build logic, and streamline workflows.

🛠 Tech Stack: Experience with Customer.io, Smartico, Fasttrack, or Optimove is a strong advantage.

👤 About You:

• Experience: 1.5–3 years in CRM / Retention Marketing.
• Industry: Experience in iGaming or digital products is highly preferred.
• Skills: Strong grasp of lifecycle marketing, segmentation, and copywriting.
• Mindset: Analytical approach to data and a creative approach to problem-solving.
• Tech-savvy: You are comfortable using AI for automation and content generation.

⭐️ We Offer:

• Format: Remote work, 5/2 schedule.
• Payments in USDT (white crypto);
• Remuneration: Competitive salary + bonuses based on the results of the department you build.
• Growth: Opportunity for growth within the project.
• Benefits: Paid vacation and sick leave.

We are looking for a proactive Retention Manager with proven experience in the Italy GEO to take ownership of our user lifecycle strategy. If you know how to turn a "new user" into a "loyal player" using data, smart segmentation, and AI — we want to meet you.

📍 The Role

• Market Ownership: You will take ownership of the player lifecycle specifically for the Italian market, ensuring our users stay engaged, active, and loyal.
• Localized Campaigns: Create and execute multi-channel campaigns (Email, SMS, In-App, Web Push) tailored to the Italian audience.
• Journey Building: Design automated workflows covering Onboarding, Activation, and Reactivation stages.
• Segmentation: Utilize RFM analysis and behavioral data to target the right players in the IT market with the right message.
• Optimization: Run A/B tests to boost Open Rates, CTR, and Conversion.
• Innovation: Actively use AI tools to generate content, build logic, and streamline workflows.

🛠 Tech Stack

• Experience with Customer.io, Smartico, Fasttrack, or Optimove is a strong advantage.

👤 About You

• Experience: 1.5–3 years in CRM / Retention Marketing.
• GEO Expertise: Practical experience and a deep understanding of the Italian market (Italy GEO) is essential.
• Industry: Experience in iGaming or digital products is highly preferred.
• Skills: Strong grasp of lifecycle marketing, segmentation, and copywriting.
• Mindset: Analytical approach to data and a creative approach to problem-solving.
• Tech-savvy: You are comfortable using AI for automation and content generation.

⭐️ We Offer

• Format: Remote work, 5/2 schedule.
• Payments: In USDT.
• Remuneration: Competitive salary + bonuses based on the results of the department you build.
• Growth: Opportunity for growth within the project.
• Benefits: Paid vacation and sick leave.