Jobs Marketing

We are looking for an experienced CRM / Retention Lead in the iGaming / betting / casino industry to take ownership of player retention strategy and drive LTV growth.

What you will do:

• Develop and implement retention strategies: reduce churn, increase loyalty and LTV.
• Optimize CRM: segmentation, personalization, and processes.
• Launch and scale retention initiatives: welcome/onboarding programs, loyalty programs, win-back campaigns.
• Conduct A/B testing of campaigns and analyze the effectiveness of bonuses, promotions, and communications.
• Manage all communication channels: email, push, SMS, messengers, in-app.
• Lead a team of retention managers and collaborate with cross-functional teams.

What we expect from you:

• 2+ years of experience in CRM / retention / database marketing.
• Experience in iGaming / betting / casino, launching and optimizing retention initiatives.
• Proficiency with CRM platforms, Google Analytics / Power BI, Excel, Jira / Confluence, ESP.
• Experience with bonuses, promotions, and analytics (NGR, ARPU, churn, LTV).
• English — Upper-Intermediate+ (working proficiency).

What we offer:

• Opportunity to impact key metrics: reduce churn, increase LTV and ARPU, boost repeat deposits.
• Lead projects for implementing a new CRM and developing retention analytics.
• Work with international markets (CIS, Africa, MENA).
• Build and manage a retention team and implement industry best practices.

If you are ready to drive company growth through player retention and lead a team of professionals, join us!

We are a performance marketing agency managing mobile campaigns across multiple verticals — Fintech, Crypto, and iGaming. We work exclusively with official mobile apps of licensed products, running multi-platform UA campaigns across iOS and Android at scale, with full ownership over performance and results.

We are looking for an experienced Mobile Acquisition Manager who will own the full cycle of UA campaigns: from strategy and launch to optimization and scaling. You will work with established clients across iOS and Android, with real budgets and real accountability for results.

What you will do

• Plan, launch, and optimize performance campaigns on AppLovin, Meta, Google UAC, Unity Ads, Moloco, TikTok, Kaizen and other DSPs
• Manage and scale budgets across channels while maintaining target CPI, CPA, and ROAS
• Set up and maintain tracking via AppsFlyer or Adjust - MMP configuration, postback setup, cohort analysis
• Analyze campaign performance: break down by geo, placement, creative, audience - find levers and act on them
• Run creative testing: form hypotheses, brief the team, evaluate results, iterate
• Monitor attribution quality and flag anomalies - CTR spikes, install drops, ROAS shifts
• Communicate results and insights to clients; prepare performance reports

What we expect

• 2+ years of hands-on experience in Mobile UA with measurable results (based on real cases)
• Strong understanding of mobile attribution: last-click, view-through, probabilistic, SKAN, and where each model breaks
• Practical experience with AppsFlyer or Adjust: cohort reports, raw data pulls, reconciliation with ad platform data
• Experience with at least 2-3 platforms: AppLovin, Meta, Google UAC, Unity, TikTok, or similar DSPs
• Ability to read unit economics: CAC, blended vs paid, ROAS by cohort, LTV assumptions
• Structured thinking when forming hypotheses - not "let's try a new creative" but a testable assumption with expected outcome
• English at Intermediate level or above - for working with platforms, partners, and documentation

Nice to have

• Experience in crypto, fintech, or iGaming verticals
• Familiarity with GTM for mobile pixel/event setup
• Experience working in an agency environment with multiple simultaneous clients
• Basic use of AI tools for creative iteration or reporting automation

What we offer

• Full remote - work from anywhere, async-friendly
• Real budgets - work with meaningful spend, not test accounts
• Autonomy - no micromanagement, ownership over results
• Growth - diverse verticals, new markets, fast feedback loops

We are looking for a Creative Marketing Lead to become the very first creative lead on our web-based social networking product and build the function from the ground up: processes, testing methodology, and a team of your own. This isn't about crafting a 3-second Gen-Z hook for TikTok,it's about earning emotional trust with a mature audience on Tier-1 markets with an exceptionally long customer lifetime, a fundamentally different creative challenge than most of the market faces. Our web2web, credit-based monetization model runs on different funnels, different logic, and different insights than the mobile-subscription products most competitors build, and your work will plug directly into a UA team already managing $300K+ per month with a clear path to $1M+, so every hypothesis gets tested against real volume, fast. You'll make decisions without red tape, own the creative direction end-to-end, and build a team of 6 creative marketers and designers over the next 3–6 months in a place where 70% of our heads and leads have grown from within

About our product: We have created an international web platform that's genuinely changing how people connect in Tier-1 markets: 1 million users across the USA, Canada, and UK trust us for meaningful relationships that go beyond surface-level matching! Since 2020, we have been the platform for people seeking real connections. Our users enjoy 24/7 communication, seamless content sharing, and a completely ad-free experience. We have found our sweet spot in performance and intuitive design that keeps people engaged and actually connecting with each other. So, you will be part of an ambitious journey toward our clear goal: becoming one of the Top-5 international social networking platforms globally. We are already succeeding in our current markets, and now we are ready to bring that same thoughtful approach to worldwide scale.

In this role, you will

• Own the end-to-end creative strategy across paid channels, starting with Meta and expanding into Snapchat, TikTok, and Google, in close partnership with the UA team
• Run the full creative cycle: research, insight, hypothesis, brief, production, launch, analysis, and iteration
• Generate original creative concepts, narratives, angles, and messaging tailored to different audience segments, not just hooks
• Build and evolve a creative testing methodology, from hypothesis design to clean test execution and pattern recognition
• Hire, lead, and grow a team of 6 creative marketers and designers, setting quality standards and giving hands-on feedback
• Track competitors and trends through Meta Ad Library, TikTok Creative Center, and Google Ads Transparency Center, turning observations into prioritized creative bets
• Embed AI tools into the creative production pipeline to increase testing speed and volume

It's all about you

• 3+ years in creative marketing, performance creative, or creative strategy, including 1+ year leading or mentoring a creative team
• Strong performance background and a direct-response mindset – you know why a creative works, not just that it does
• Hands-on experience scaling creatives for Meta as a primary channel, plus practical experience with Snapchat or TikTok Ads
• Fluency in creative metrics (hook rate, hold rate, thumbstop rate, creative win rate, CTR, CPA, ROAS) as everyday decision-making tools, and a clear view of how creative connects to registration, first purchase, revenue, and LTV
• A track record of concepts you personally scaled, backed by real numbers
• Daily, practical use of AI tools for creative generation and research (Midjourney, Runway, Kling, Pika, HeyGen, Krea, or similar), with your own workflows or prompts you can walk us through
• Upper-Intermediate English (B2+)

Would be a plus

• Experience in social discovery or social networking niches, and familiarity with credit-based or transactional monetization models
• Background in User Acquisition or video production (shooting, editing, directing)
• Experience hiring creative marketers or designers and building AI-driven production pipelines or automations (n8n, Make)

What we offer

Care and support:

• 20 paid vacation days, 15 sick leave days, and 6 additional days off for family events
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Team building events, corporate gifts, and stylish merch
• Financial and legal support
• Maternity Recovery Support Allowance
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine

Comfortable working environment:

• Work from our Kyiv hub or remotely with a flexible schedule
• Modern equipment or depreciation of your own tools

Investment in your future:

• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events
• AI is an integral part of our work culture. We invest in modern AI tools, equip our teams with the skills to use them effectively, and foster an environment where technology helps people achieve better results faster

Hiring process

• Intro call
• Technical interview
• Test Task/Workshop
• Bar-raising interview
• Reference check
• Offer

N-iX is a global software development service company that helps businesses across the globe create next-generation software products. Founded in 2002, we unite 2,400+ tech-savvy professionals across 40+ countries, working on impactful projects for industry leaders and Fortune 500 companies. Our expertise spans cloud, data, AI/ML, embedded software, IoT, and more, driving digital transformation across finance, manufacturing, telecom, healthcare, and other industries. Join N-iX and become part of a team where your ideas make a real impact.

Currently we are looking for a Freelance Paid Media Marketing Specialist to support our employer branding and recruitment marketing campaigns across Meta, LinkedIn, and Google Ads. We’re in search of someone who can not only launch campaigns, but also help us make smart decisions around targeting, budgets, creatives, and ongoing optimization - with a clear focus on attracting relevant tech talent.

Workload: around 7–10 hours per week (fewer or more hours depending on seasonality).

Duties:

• Set up and launch paid advertising campaigns across LinkedIn Ads, Meta Ads, and Google Ads (and potential new platforms)
• Build and refine audiences for recruitment and employer branding campaigns
• Recommend the most effective campaign objectives, formats, placements, and budget allocation
• Set up tracking and ensure campaigns are measured correctly
• Monitor campaign performance and optimize toward key recruitment marketing KPIs
• Analyze results and provide clear, actionable recommendations
• Identify opportunities to improve traffic quality, conversions, and cost efficiency
• Collaborate with the N-iX Employer Brand/Marketing team on campaign launches and ongoing optimization

Requirements:

• Hands-on experience managing paid campaigns across Meta/LinkedIn and Google (2+ years)
• Strong understanding of performance marketing, targeting, remarketing, and conversion funnels
• Confident knowledge of campaign analytics and key metrics (CTR, CPC, CPM, CPA/conversions, and more)
• Ability to interpret campaign data and turn it into practical optimization decisions
• Proactive approach: we value someone who can challenge assumptions and suggest better ways to reach the target audience
• Good English language skills

We offer*:

• Flexible working format - remote, office-based or flexible
• A competitive salary and good compensation package
• Personalized career growth
• Professional development tools (mentorship program, tech talks and trainings, centers of excellence, and more)
• Active tech communities with regular knowledge sharing
• Education reimbursement
• Memorable anniversary presents
• Corporate events and team buildings
• Other location-specific benefits

We are looking for a Marketing Web Designer to join our team and create high-performing landing pages for paid traffic campaigns, starting with Meta Ads. This role is a great fit for someone who combines hands-on web development skills with a performance-driven mindset, understands how tracking works, and has a good eye for creating clear, conversion-focused user experiences.

HOW YOU WILL MAKE AN IMPACT

• Build landing pages for Meta Ads and other paid traffic channels by assembling and composing existing brand assets and visual elements into polished, conversion-ready pages.
• Set up and validate Meta Pixel events, including PageView, ViewContent, Lead, CompleteRegistration, Purchase, and custom events based on the funnel.
• Work with GTM and other tracking tools to ensure accurate, platform-agnostic event tracking, correct event parameters, and zero data loss or duplication — including across multiple redirects and pre-landing pages.
• Ensure proper capture, storage, and transfer of UTM parameters, Click IDs, subids, and other tracking parameters between landing pages and target websites.
• Test both the functional side (forms capture and pass exactly the data users submit) and the analytics side (tracking events fire correctly, without loss or duplication) of every landing page before it goes live.
• Apply conversion-focused, mobile-first UX/UI judgment — clear visual hierarchy, strong CTAs, cross-platform adaptive layouts, and a short path to the target action — validated across key mobile/desktop resolutions and major browsers.
• Run fast A/B iterations by testing hero sections, CTAs, offers, page structures, and individual UI elements based on advertising test results.
• Optimize landing page loading speed and Core Web Vitals, with particular attention to mobile performance.
• Collaborate closely with the Design team, working within established brand guidelines and existing visual assets rather than starting from scratch.
• Quickly implement updates and improvements based on feedback from the Marketing team.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• Hands-on experience with Meta Pixel and GTM, including independently installing Pixel, configuring basic events, and verifying that they fire correctly.
• Solid understanding of tracking parameters, including UTM, Click ID/subid, query parameters, and how they are preserved and passed between pages.
• Ability to troubleshoot tracking issues and understand how data flows across different platforms, pages, and redirects.
• Understanding of performance UX/UI and how landing page structure, visual hierarchy, and CTAs impact conversion.
• Experience creating mobile-first, responsive landing pages for paid traffic across different screen sizes and browsers.
• Analytical mindset, technical accuracy, and strong attention to detail, with the ability to meet deadlines and iterate quickly based on feedback.
• English at B2 level or higher.

NICE TO HAVE:

• 1+ year of experience within the iGaming industry.
• Comfort using AI tools to generate and adapt simple visual assets when needed.
• Experience with React.

WHAT WE OFFER:

• Flexible working hours and a remote-first setup, so you can plan work around your life — not your life around work.
• Unlimited vacation and paid sick leave, because taking time to rest shouldn't feel like a luxury.
• Competitive compensation that reflects your skills, experience, and impact.
• Flexible Benefits — a monthly budget you can spend on sports, healthcare, therapy, or language learning. Your benefits, your choice.
• 50% reimbursement for professional learning and development to help you keep growing.
• Employee referral bonuses and gifts to celebrate your special occasions.
• A supportive team culture built on trust, respect, and collaboration.
• Regular online and offline team events to connect beyond work.
• Co-working space reimbursement for teammates based in Ukraine, whenever you need a change of scenery.

About Us
We are Folqs, a fast-growing direct-to-consumer supplement brand specializing in premium health and wellness products across the United States. We heavily leverage high-converting Direct Response (DR) mechanics, running cold traffic through custom VSLs, long-form landing pages, and advertorial funnels to scale rapidly.

Role Overview
We are looking for an experienced Direct Response Media Buyer to take full ownership of scaling our YouTube and native acquisition channels alongside Google Ads. You will work closely with our team to test angles, optimize funnels, and scale profitable ad spend.
This is not a traditional Search-and-Shopping-only PPC role. YouTube is a primary growth engine for us, and Native (Taboola, Outbrain, Revcontent) is our secondary pillar. If you specialize in cold-traffic DR funnels, VSL testing, advertorial-to-checkout flows, and aggressive scaling, this is built for you.

WHAT YOU'LL DO
 

• Own YouTube at scale: Build, manage, and scale cold-traffic YouTube campaigns—optimizing campaign structure, placement strategy, creative hooks, and view-through vs. click attribution.
• Scale native funnels: Plan, launch, and optimize native campaigns across Taboola, Outbrain, and Revcontent - managing publisher bids, blocklists, headline/thumbnail testing, and advertorial alignment.
• Manage full-funnel Google Ads: Build and optimize Google campaigns across Search, Shopping, Performance Max, Display, and Demand Gen, maintaining strict brand defense and retargeting logic.
• Optimize Merchant Center & tracking: Oversee Google Merchant Center feeds, policy compliance, and server-side/conversion tracking setups (GTM, GA4, and multi-touch attribution tools).
• Collaborate on creative strategy: Brief and collaborate with copywriters and video editors on fresh VSL concepts, native headlines, visual hooks, and advertorial angles.
• Test & analyze continuously: Execute systematic A/B tests across ad copy, video angles, bidding strategies, and landing page flows. Monitor CAC, ROAS, and overall spend efficiency daily.
   

REQUIREMENTS
 

• 3+ years of hands-on media buying experience in eCommerce / Direct Response (DTC background preferred).
• Proven track record managing $50k+/month in profitable ad spend.
• Deep YouTube Ads expertise: Demonstrable experience driving cold traffic on YouTube at scale using VSLs and long-form video.
• Hands-on native experience: Proven capability building and optimizing campaigns on Taboola, Outbrain, or similar native platforms.
• Funnel mastery: Strong working knowledge of advertorials, long-form landing pages, and direct-to-checkout flows.
• Google Ads & GMC proficiency: Solid expertise with Performance Max, Google Shopping, keywords, and Merchant Center feed management.
• Time zone overlap: Minimum 6-hour daily overlap with US Eastern Time (10:00 AM–4:00 PM ET).
• Language skills: Proficient in English (written and verbal) for clear team collaboration.
• AI & data fluency: Daily use of AI tools for research, ideation, and rapid workflow execution, combined with strong data analysis capabilities.
   

BONUS POINTS
 

• Background running Meta alongside Google/YouTube/Native campaigns.
• Experience navigating policy restrictions in the supplement, health, or beauty niches.
• Hands-on experience with attribution platforms (Triple Whale, Northbeam, etc.).
• Proven experience scaling DTC brands from six to seven figures per month.

About Us
We are Folqs, a fast-growing direct-to-consumer supplement brand specializing in premium health and wellness products across the United States. We heavily leverage high-converting Direct Response (DR) mechanics, running cold traffic through custom VSLs, long-form landing pages, and advertorial funnels to scale rapidly.

Role Overview
We are looking for an experienced Direct Response Media Buyer to take full ownership of scaling our YouTube and native acquisition channels alongside Google Ads. You will work closely with our team to test angles, optimize funnels, and scale profitable ad spend.
This is not a traditional Search-and-Shopping-only PPC role. YouTube is a primary growth engine for us, and Native (Taboola, Outbrain, Revcontent) is our secondary pillar. If you specialize in cold-traffic DR funnels, VSL testing, advertorial-to-checkout flows, and aggressive scaling, this is built for you.

WHAT YOU'LL DO
 

• Own YouTube at scale: Build, manage, and scale cold-traffic YouTube campaigns—optimizing campaign structure, placement strategy, creative hooks, and view-through vs. click attribution.
• Scale native funnels: Plan, launch, and optimize native campaigns across Taboola, Outbrain, and Revcontent - managing publisher bids, blocklists, headline/thumbnail testing, and advertorial alignment.
• Manage full-funnel Google Ads: Build and optimize Google campaigns across Search, Shopping, Performance Max, Display, and Demand Gen, maintaining strict brand defense and retargeting logic.
• Optimize Merchant Center & tracking: Oversee Google Merchant Center feeds, policy compliance, and server-side/conversion tracking setups (GTM, GA4, and multi-touch attribution tools).
• Collaborate on creative strategy: Brief and collaborate with copywriters and video editors on fresh VSL concepts, native headlines, visual hooks, and advertorial angles.
• Test & analyze continuously: Execute systematic A/B tests across ad copy, video angles, bidding strategies, and landing page flows. Monitor CAC, ROAS, and overall spend efficiency daily.
   

REQUIREMENTS
 

• 3+ years of hands-on media buying experience in eCommerce / Direct Response (DTC background preferred).
• Proven track record managing $50k+/month in profitable ad spend.
• Deep YouTube Ads expertise: Demonstrable experience driving cold traffic on YouTube at scale using VSLs and long-form video.
• Hands-on native experience: Proven capability building and optimizing campaigns on Taboola, Outbrain, or similar native platforms.
• Funnel mastery: Strong working knowledge of advertorials, long-form landing pages, and direct-to-checkout flows.
• Google Ads & GMC proficiency: Solid expertise with Performance Max, Google Shopping, keywords, and Merchant Center feed management.
• Time zone overlap: Minimum 6-hour daily overlap with US Eastern Time (10:00 AM–4:00 PM ET).
• Language skills: Proficient in English (written and verbal) for clear team collaboration.
• AI & data fluency: Daily use of AI tools for research, ideation, and rapid workflow execution, combined with strong data analysis capabilities.
   

BONUS POINTS
 

• Background running Meta alongside Google/YouTube/Native campaigns.
• Experience navigating policy restrictions in the supplement, health, or beauty niches.
• Hands-on experience with attribution platforms (Triple Whale, Northbeam, etc.).
• Proven experience scaling DTC brands from six to seven figures per month.

About the Company

Biohackers World is a leading US-based conference and expo that brings together science, wellness, and community. With events in major cities (Los Angeles, Chicago, Miami, New York, San Francisco), we connect health innovators, visionary speakers, longevity experts, spirituality and health optimization enthusiasts into one transformative experience. We create an immersive environment where ideas are exchanged, collaborations are formed, and the future of health and technology is shaped.

Mission of the Role

You will shape the voice and credibility of our health and wellness programming by curating the thought leaders, innovators and change-makers who define our conversation. This role is about more than filling slots—it's building an ecosystem of trusted voices that elevate our brand, educate our audience, and create lasting partnerships between our organization and the leading minds in health. Every speaker you book, every podcast guest you pair with our studio, and every relationship you nurture directly influences how we show up in the world and the trust we earn with our community.

 Key Responsibilities

• Speaker & Podcast Guest Sourcing – Research and identify thought leaders, clinicians, researchers, patient advocates, and wellness experts aligned with our conference themes
• Outreach & Booking – Cold outreach via LinkedIn, email, Twitter/X, and professional networks; manage pipelines of 50+ prospects monthly; negotiate terms and contracts
• Relationship Management – Maintain ongoing communication with booked talent between events; nurture a 100+ person active roster; ensure repeat engagement at 40%+ rate
• Vetting – Validate credentials (medical licenses, peer-reviewed publications, speaking experience); ensure alignment with brand standards
• Conference Speaker Schedule – Build and maintain master conference agenda; coordinate time slots, session lengths, and room assignments with production team; ensure no scheduling conflicts between speakers
• Podcast Schedule Management – Book and manage recurring recording sessions, in studio and online; align guest availability with studio capacity; maintain quarterly recording calendar of confirmed and potential podcast guests; secure 24 guests per quarter
• Post-Event Follow-Up – Send thank-you notes, share recordings/metrics, request referrals, gather feedback for future bookings
• Talent Roster Development – Build a curated database of speakers segmented by specialty, fee range, availability, and past performance
• Participate in contract generating, working with production on budgets
• Track show performance data, identify booking trends, and apply insights to strengthen future strategies.
• Market Intelligence – Track emerging voices in health/wellness space; monitor trends, viral moments, and media coverage

 Qualifications

• 5+ years experience booking speakers and podcast guests, maintaining relationships
• Proven track record closing cold outreach conversions (30%+ response rate target)
• CRM expertise (HubSpot, Salesforce, Pipedrive) with disciplined follow-up cadences
• Exceptional written communication, negotiation skills, and emotional intelligence
• Comfort coordinating cross-functionally with operations, legal, and finance teams
• Preferred: Strong understanding of healthcare landscape (ability to spot credibility)
• Preferred: Existing network in health, wellness, mental health, or related fields

Hello! We are looking for a Junior Influence Manager to work with bloggers on TikTok and Twitch in the iGaming / esports industry.
Location: remote.

Current team: CMO, Influencer Team Lead, Influencer Fixed Lead, 6 Influence Managers + a sourcing/content-buying circuit

Requirements:

• 1-2 years of commercial experience
• Confident use of Telegram and Discord for daily communication with bloggers and the team
• Practical knowledge of TikTok, YouTube and Twitch: finding channels, evaluating statistics, checking published content
• Comfortable with Google Sheets/Excel: basic formulas, counting, weekly reports
• Strong attention to detail and ability to work with numbers
• Well-organized, able to manage multiple conversations at once
• Self-motivated and responsible
• English - doesn't matter at the moment, but level B1is a plus
• Ukrainian and Russian at a level sufficient for day-to-day internal communication within the team

Will be a plus:

• Experience with any CRM or task tracker (Notion, Trello, TickTick, etc.)
• Experience with link trackers / UTM tools (short.io or similar)
• Experience buying ads from TikTok bloggers (CPM/fixed)
• Experience or interest in our industry or an adjacent one

Responsibilities:

• Search for relevant bloggers on TikTok and Twitch for our product
• Make first contact and negotiate terms: price within the set range, agree on publication timing
• Onboard bloggers using a unified script: rules, limits, promo code, payment details, proof checks
• Manage a pool of 30-40 bloggers: keep publications on schedule, top up balances on time, keep bloggers engaged after their first video
• Respond to bloggers during working hours within a few hours
• Keep blogger records in the system updated in real time
• Prepare a weekly count for your pool (views, payouts, releases) by template, due Monday
• Approve payments within your limit, escalate anything above it to the head
• Work with tasks in the tracker and report to the head on weekly results

How the role grows:

• First 2 weeks: onboarding under a mentor's supervision
• After that: independent management of your own pool
• Probation period: 1 month, with interim check-ins

Tools:

• Telegram, Discord
• TikTok, YouTube, Twitch
• Google Sheets / Excel

What we offer:

• Remote full-time work
• Flexible schedule
• 24 working days of paid vacation
• 100% paid sick leave
• Competitive fixed salary + performance bonuses
• Long-term cooperation
• Career growth inside the Influence Department
• Work with one of the fastest-growing gaming projects

We're looking for a Marketing Generalist who can discover new commercial opportunities and turn them into measurable growth initiatives.
 

This is a builder role for someone who enjoys working with uncertainty, challenging existing approaches, and moving quickly from an initial insight to a real market test. You will work at the intersection of marketing, business development, technology, and AI to help us reach international clients and create new sources of demand.
 

Your success will be measured not by the number of activities completed, but by the quality of insights generated, experiments validated, and opportunities created for the business.
 

WHAT YOU WILL OWN:

• Develop a deep understanding target industries, buyer needs, services, expertise, and competitive advantages;
• Identify promising market segments, client problems, and opportunities for positioning existing or new service offerings;
• Create value propositions and campaigns that make complex software solutions relevant and understandable to business decision-makers;
• Build and manage a continuous pipeline of growth ideas, selecting the most promising ones for validation;
• Design and execute lean marketing experiments across content, search, paid channels, partnerships, and other acquisition opportunities;
• Use AI and automation to accelerate market research, campaign production, personalization, analysis, and testing;
• Define clear success criteria for every initiative and translate results into practical business decisions;
• Develop repeatable playbooks based on successful experiments and discontinue activities that do not show sufficient potential;
• Engage internal experts from Engineering, Delivery, R&D, Sales, and leadership to turn company knowledge into strong market-facing initiatives;
• Connect marketing efforts with qualified conversations, sales pipeline, and new business opportunities.
   

WHAT SUCCESS LOOKS LIKE:

• Company has a consistent flow of relevant, well-prioritized growth experiments;
• Marketing decisions are supported by data, customer insights, and real market feedback;
• New messages and offers clearly communicate the business value company expertise;
• Successful initiatives evolve into scalable customer acquisition approaches;
• Marketing contributes directly to qualified leads, sales opportunities, and signed contracts.
   

WHAT YOU BRING

• Experience in B2B growth, demand generation, or digital marketing, preferably within technology, professional services, or another complex industry;
• A track record of independently taking marketing initiatives from research and planning to launch and evaluation;
• Practical understanding of customer acquisition through content, SEO/AEO, paid campaigns, analytics, and lead-generation activities;
• Strong commercial judgment and the ability to connect marketing decisions with customer needs and revenue potential;
• Excellent communication and storytelling skills, especially when working with complex technical or business topics;
• Hands-on experience applying AI tools to research, content, automation, analytics, or campaign development;
• Confidence working in an environment where priorities may evolve and ready-made solutions are not always available;
• The ability to bring structure to ambiguity, make decisions, and maintain momentum without constant supervision;
• A habit of learning quickly, testing assumptions, and openly communicating both successful and unsuccessful results;
• Upper-Intermediate or higher English proficiency.

We are looking for a User Acquisition Manager (Snapchat/TikTok/Meta) to bring focused Social expertise into our UA team. You will lead a brand-new Meta Web2App testing track from the ground up and take an already-live Snapchat channel through its next stage of scale, working end-to-end: briefing creatives, reading the numbers, adjusting bids and audiences, and turning what you learn into the next test — across a portfolio of web products that already reach a multi-million global audience. It's a role built for someone who wants real ownership of a channel rather than just running campaigns inside someone else's roadmap, with a clear path to grow into UA team leadership.

About the company: We are a global IT product company shaping the future of real-time social connection. We have millions of users across North America, Europe, Latin America, and MENA, and we build next-gen mobile and web apps for the live-streaming and social networking niches. The market will exceed $206 billion by 2030, and we are already among the leaders in the industry. Founded in Ukraine, scaling worldwide. Are you in?

In this role, you will

• Own and scale Snapchat Ads campaigns (with a clear path to expanding into TikTok and Meta) against ROMI, spend, and growth KPIs
• Drive the creative process end-to-end: generate hypotheses, brief the creative team, and control quality through data-driven iterations
• Monitor and optimize campaigns daily across core metrics — CPA, CPI, CTR, CR, ROAS, LTV
• Design and test hypotheses across audiences, bidding strategies, creative formats, and funnels
• Use AI tools actively for analytics, creative ideation, and automating routine work
• Prepare and present test strategy, results, and plans — at internal checkpoints, to your manager, and in external cross-team and product-marketing meetings

• Independently solve both acquisition and technical challenges (integrations, tracking, attribution) in collaboration with ad networks and internal teams

   

It's all about you

• 1.5-2+ years of experience in performance marketing and digital advertising for mobile apps
• Hands-on experience with social ad platforms — TikTok, Meta, Snapchat, or similar
• Solid grasp of core UA math — CPA, CPI, CTR, CR, ROAS, LTV, and unit economics
• Experience building a creative process and testing hypotheses — creatives, audiences, campaign optimization
• Confident use of AI tools in daily work — for analytics, creative and copy generation, and process automation — with the ability to write sharp prompts and critically evaluate results
• Strong communication skills — able to present strategy, results, and plans clearly and logically, both within the team and externally
• High autonomy — comfortable finding information and solutions independently, learning fast, and owning tasks end-to-end
• English at Intermediate (B1+) or higher

Would be a plus

• Experience running several social platforms in parallel — TikTok, Meta, and Snapchat together
• Experience automating campaign launches, testing, and reporting across networks with AI tools

What we offer

Care and support:

• 20 paid vacation days, 15 sick leave days, and 6 additional days off for family events
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Team building events, corporate gifts, and stylish merch
• Financial and legal support
• Maternity Recovery Support Allowance
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine

Comfortable working environment:

• Work from our Kyiv hub or remotely with a flexible schedule
• Modern equipment or depreciation of your own tools

Investment in your future:

• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
• 70% of our heads and leads have grown into their roles here – so can you!
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events
• AI is an integral part of our work culture. We invest in modern AI tools, equip our teams with the skills to use them effectively, and foster an environment where technology helps people achieve better results faster

Hiring process

• Intro call
• Technical interview
• Interview with Hiring Manager
• Bar-raising
• Reference check
• Offer

Responsibilities
 

• Develop and implement customer segmentation and remarketing strategies to increase engagement, retention, and customer lifetime value.
• Plan, launch, and optimize email marketing and CRM campaigns, including promotional and lifecycle communications.
• Develop and execute customer retention and engagement strategies aligned with the company’s marketing and financial objectives.
• Prepare promo plans and communication strategies for promotional events and key marketing initiatives.
• Create clear and detailed technical briefs for designers and copywriters, ensuring consistent and effective campaign execution.
• Conduct A/B testing across email and CRM campaigns to identify the most effective approaches and continuously improve performance.
• Monitor and analyze campaign performance, prepare reports, and translate insights into actionable recommendations.
• Track and analyze key CRM and business KPIs, including Churn Rate, Retention Rate, GGR, NGR, and other relevant performance metrics.
• Ensure all email campaigns follow industry best practices and maintain high standards of deliverability, content quality, and customer experience.
• Analyze existing CRM and email marketing activities, identify growth opportunities, and implement improvements.
• Develop and execute customer acquisition and engagement initiatives in close alignment with broader marketing and business goals.
• Take ownership of end-to-end CRM and retention projects, from planning and setup to execution, analysis, and optimization.
• Explore and apply chatbots, AI, and other emerging technologies to improve customer engagement and CRM efficiency.

Requirements

• 1+ year of professional experience in Retention, CRM, or Lifecycle Marketing.
• Strong customer-first mindset with a focus on building long-term customer relationships.
• Excellent analytical and strategic thinking skills with a strong data-driven approach.
• Hands-on experience with CRM platforms such as Customer.io, Optimove, Xtreme Push, or similar tools.
• Understanding of CRM processes, including trial, onboarding, engagement, and retention journeys.
• Strong understanding of key business and retention metrics, including Churn Rate, Retention Rate, GGR, and NGR.
• Experience working with Google Analytics and other analytical tools, with the ability to interpret data, identify trends, draw meaningful conclusions, and turn insights into actionable solutions.
• Strong written English and copywriting skills, with the ability to create clear and engaging customer communications.
• Experience with chatbots, AI tools, or automated customer engagement solutions will be a strong advantage.
• High level of ownership, responsibility, and attention to detail, with the ability to independently manage projects from idea to implementation.
• Strong communication and collaboration skills, with the ability to work effectively with marketing, design, copywriting, and other cross-functional teams.

A leading global local delivery platform whose mission is to make everyday life easier by delivering an exceptional customer experience — fast, seamless, and right to customers’ doors is looking for a Marketing & Growth Lead

You will be responsible for leading strategic Growth initiatives that require cross-functional collaboration, data-driven decision making and stakeholder influence to deliver measurable business impact.

Main Responsibilities

📍Lead cross-functional Growth projects

– Own and lead strategic Growth initiatives aimed at increasing business performance across cities, customer segments, or verticals.

– Coordinate cross-functional teams (Marketing, Commercial, Operations, Finance, Customer Support and HQ stakeholders) to ensure successful project execution and measurable business impact.

– Define project roadmaps, priorities, timelines and success metrics while keeping stakeholders aligned throughout implementation.

📍Develop Growth & Marketing strategies

– Build local Growth strategies by translating business objectives and customer insights into actionable marketing initiatives.

– Adapt global Growth frameworks to local market needs and identify new opportunities for business expansion.

– Recommend promotional, pricing and customer engagement initiatives based on business objectives and analytical insights.

📍Turn data into business decisions

– Analyze reports, dashboards and customer insights prepared by analytical teams to identify growth opportunities and prioritize initiatives.

– Define KPIs, evaluate project performance and continuously optimize initiatives based on results.

📍Drive stakeholder alignment and influence

– Build strong relationships with local and global stakeholders and gain alignment around strategic initiatives.

– Present recommendations, business cases and project updates to senior leadership and HQ teams.

📍Support business growth

– Monitor market trends, customer behavior and competitive landscape to identify new growth opportunities.

– Contribute to marketing planning, budgeting recommendations and resource allocation for owned initiatives.

Mandatory Requirements

– 4+ years of experience in Marketing, Growth, Commercial Strategy or Business Development, including at least 3 years in a strategic marketing or growth-focused role within digital, e-commerce, FMCG, telecom, fintech or other consumer-oriented businesses.

– Strong analytical thinking with the ability to interpret data, identify growth opportunities and translate insights into business initiatives.

– Proven experience leading complex cross-functional projects involving multiple stakeholders from strategy through execution.

– Experience working with BI and reporting tools (Looker, Power BI, Tableau or similar) to analyse business performance and make data-driven decisions. Hands-on SQL is a plus but not required.

– Fluency in English and Ukrainian.

Why join us

– An enticing equity plan that lets you own a piece of the action.

– Top-notch private health insurance to keep you at your peak.

– Monthly meal benefit to satisfy your cravings!

– Discounted gym memberships to keep you energized.

– Extra time off, the freedom to work from home three days a week, and the opportunity to work from anywhere for up to three weeks a year!

– Enhanced parental leave.

– Online therapy and wellbeing benefits to ensure your mental well-being.

Applause is a profitable, well-capitalized operator of consumer subscription apps across privacy, security, health, productivity, and accessibility. The model is simple: acquire high-retention, category-leading apps and scale them. The portfolio includes PicSafe, Nomorobo, Meditation Moments, Strongbox, and Voice Dream.

The apps already have top 1% retention, strong brands, and high organic traffic, so paid growth compounds on proven products instead of propping up weak ones. There is real budget behind growth that works.

The company has raised $100M+ across debt and equity and runs remote-first with ~40 people worldwide (roughly 40% US, 50% Europe, 10% elsewhere). It is now building its growth function from the ground up.

This is execution role in paid user acquisition. The primary mandate is to plan, launch, and optimize paid campaigns that drive installs and new subscription revenue across the portfolio — starting with one to two apps and expanding as you prove results.
 

Area of influence

• Run paid UA campaigns hands-on: owns profitable paid acquisition, starting with Meta and TikTok, then coordinating ASA and Google with existing owners.
• Own creative testing end to end: build the testing roadmap, brief and iterate on ad creatives, dissect what wins and why, and feed learnings back into the next cycle.
• Monitor performance daily in the MMP and ad platforms, catch anomalies early, and reallocate spend toward what pays back.
• Support the measurement setup: event configuration in the MMP, SKAN/postback hygiene, and web-versus-app attribution checks, so the numbers you optimize against are trustworthy.
• Bring your own experiment ideas — new channels, angles, and audiences — size them by expected payback, and run them without waiting for a task list.
• Report results and learnings in writing on a weekly cadence; the culture is writing-first and async.
   

Who are we looking for

• 3+ years of hands-on paid UA experience for consumer mobile apps, with subscription apps strongly preferred; you have personally managed meaningful budgets and owned the outcomes, not just watched dashboards.
• Working knowledge of the modern app-growth stack: an MMP (AppsFlyer, Adjust, or Singular), Amplitude or Mixpanel, and paywall/subscription tooling (Superwall, RevenueCat) — with opinions on the tradeoffs, not just tool names.
• Thinks in payback and cohorts rather than platform-reported ROAS; comfortable pulling their own data before making a call.
• Uses AI tools daily to move faster — reporting, creative iteration, analysis — and has current opinions on which ones actually help.
• Scrappy and independent: startup, indie, or small-team background rather than big-company process; figures things out without hand-holding.
   

Team & Background

You join at the ground floor of the growth function, working directly with the VP of Performance Marketing and alongside the senior growth hire as the team takes shape. Strong performers grow with the portfolio: more apps, more budget, more scope — Applause promotes people who are not bound by their job description. The path from specialist to senior operator (and eventually toward GM-level ownership of an app) is real and intended.
 

Comp. Competitive monthly base (USD) + performance bonuses tied to the growth you drive. Full-time engagement, structured as a contractor arrangement

We are looking for a highly experienced Affiliate Marketing professional with a strong reputation, deep industry knowledge, and an extensive network across the affiliate marketing ecosystem.

This is not a traditional Affiliate Manager role.

Your mission will be to build and lead a distributed network of remote Affiliate Ambassadors who can introduce, promote, and sell our product to affiliate marketers, media buyers, affiliate teams, agencies, and other relevant players across the industry.

The Role

We are building a product specifically designed for the affiliate marketing industry and want to scale its distribution through people who already understand this market from the inside.

We are looking for someone who has spent years in affiliate marketing and knows:

• who the serious players are;
• where the strongest affiliate communities are;
• how affiliate teams operate;
• how media buyers make purchasing decisions;
• how relationships and reputation work in this industry;
• and, most importantly, how to recruit people who already have access to these networks.

Rather than building a traditional centralized sales team, you will create a distributed ambassador network consisting of experienced affiliate managers, former affiliate managers, industry connectors, community members, and other well-connected professionals.

Each ambassador will leverage their own relationships and network to generate customers.

Your responsibility is to build this network into a scalable acquisition channel.

What You Will Do

Build the ambassador network

Identify and recruit experienced affiliate managers and other well-connected people across key affiliate marketing markets and communities.

Create the operating model

Define how ambassadors work: territories or communities, lead ownership, attribution, commissions, incentives, reporting, communication, and performance expectations.

Activate existing industry relationships

Use your own network to recruit the first generation of ambassadors and establish credibility for the program.

Train ambassadors

Make sure every ambassador understands the product, its value proposition, ideal customer profile, positioning, objections, and sales process.

Drive performance

Track activity, introductions, qualified leads, conversions, revenue, and ambassador productivity.

Expand internationally

Build coverage across the most relevant affiliate marketing geographies, communities, conferences, agencies, media-buying teams, and traffic verticals.

Create a network effect

Your ultimate goal is not simply to manage affiliates yourself. It is to build a structure where strong people continuously bring in new customers — and where the ambassador network itself becomes a competitive distribution advantage.

Who We Are Looking For

You are likely a strong fit if you:

• Have 5+ years of hands-on experience in affiliate marketing
• Previously worked as a Senior Affiliate Manager, Head of Affiliates, Affiliate Director, Business Development Lead, or similar
• Have an extensive personal network within the affiliate marketing industry
• Personally know affiliate managers, media buyers, team owners, agencies, networks, and other industry decision-makers
• Understand the major affiliate verticals and how their ecosystems differ
• Have attended and built relationships through major affiliate conferences and communities
• Are comfortable recruiting, motivating, and managing people remotely
• Understand performance-based compensation and partner economics
• Can turn personal relationships into a structured and scalable distribution system
• Think like an entrepreneur rather than a corporate employee

What Success Looks Like

During the first stage, you recruit a core group of high-quality ambassadors from your existing network.

You then develop a repeatable model for recruiting, onboarding, activating, and managing them.

As the program scales, we expect to have dozens — and potentially hundreds — of active ambassadors globally, each with access to their own affiliate marketing networks.

The result should be a decentralized sales engine capable of generating a predictable flow of qualified customers.

Why This Role Is Different

We are not looking for someone to manage an existing affiliate program.

We are looking for someone who can build the distribution network itself.

If you have spent years in affiliate marketing, know the right people across the industry, and believe you can turn that network into a global sales force, we want to talk to you.

Your network is the starting point. Your ability to turn it into a scalable organization is the job.