Jobs Marketing

About project

FitMe is a fitness app created for people who want to stay active without long, repetitive workouts. It offers short, easy-to-follow routines that can be done at home with no equipment. FitMe is perfect for busy people who want to maintain their health, boost energy levels, and feel good every day — without going to the gym or spending hours on exercise.

What you will do:

• Own full lifecycle of marketing funnels: from ideation and design through development, testing, analysis, and scaling
• Conduct market and user research to identify new growth opportunities
• Define, test, and refine value propositions for marketing funnels across different traffic channels
• Generate and validate hypotheses for A/B testing based on analysis of user behavior and marketing performance data
• Collaborate closely with marketing, product, engineering, design, and analytics teams to achieve business goals

• Evaluate and implement effective monetization strategies

   

Key qualifications:

• 1+ years of experience in product management, product/growth marketing, user acquisition, or creative marketing
• Experience setting tasks and communicating with development and design teams
• Understanding of unit economics
• User flow optimization experience
• Data-driven mindset with the ability to turn data & insights into actionable points
• Creative thinking and open mind

• English level — B2+

   

Employee Benefits:

• Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs.
• Сoworking Compensation: We provide 100% compensation for coworking spaces in Ukraine (except Kyiv, where we have a cozy and autonomous hub) and 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace
• Free Office Lunches: We want you to stay fueled and focused, so we provide delicious free lunches for everyone working from our hubs. It’s one less thing for you to worry about during a productive workday
• Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year.
• 100% Sick Leave Compensation
• Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, therapy costs.
• Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools.
• Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses.
• Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart.
• Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.

About project

Dancebit turns exercise into a dance party with dance workouts set to energizing beats. Professional instructors guide you through easy-to-follow choreographies that help you burn calories, improve coordination, and build strength. It’s the perfect app for anyone looking to stay fit and active through dancing at home.

Responsibilities:

• Own funnel optimization across traffic sources
• Analyze CR by stage (Start → Paywall → Checkout → Purchase)
• Run monetization experiments (upsell, pricing, cancel flows)
• Align product experience with marketing promises
• Launch and validate new funnels
• Work on LTV growth initiatives
• Collaborate with dev & QA on implementation
• Work with localized funnels
• Support email & retargeting flows from the product side
• Conduct market, competitor, and audience research to generate growth hypotheses

Requirements:

• 1+ years of experience in Product Marketing / Growth / Monetization
• Strong analytical thinking
• Understanding of funnel metrics and subscription economy
• Experience working with paid traffic products
• Experience running A/B tests
• Ability to define hypotheses and measure impact
• Comfortable working with dashboards and CR analysis

Would be a plus:

• Experience with mobile subscription products
• Experience working with funnel builders
• Experience with pricing & geo experiments
• Experience with LTV modeling
• Experience working in EdTech

Personal qualities:

• Ownership mindset
• Strategic + operational management skills
• Structured thinking
• Comfortable with ambiguity
• High initiative
• Growth-oriented

Mastery of the following technologies/tools the team uses:

• Any funnel builder
• A/B test tool (GrowthBook)
• Tableau (analytics dashboards)
• Figma, Airtable, Marketing Spy Tools (Bigspy, SensorTower)
• Email platforms (retarget flows — reteno)
• Microsoft Clarity
• Notion / Jira / Slack
• AI tools (content & creative iteration)

Employee Benefits:

• Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs
• Сoworking Compensation: We provide 100% compensation for coworking spaces in Ukraine (except Kyiv, where we have a cozy and autonomous hub) and 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace
• Free Office Lunches: We want you to stay fueled and focused, so we provide delicious free lunches for everyone working from our hubs. It’s one less thing for you to worry about during a productive workday
• Flexible Public Holidays Policy: Gismart provides its employees with 6 fixed public holidays per year and gives them the freedom to choose 5 additional holidays to their liking
• 100% Sick Leave Compensation
• Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, and therapy costs
• Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools
• Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses
• Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart
• Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs

We are looking for an Influence Marketing Manager to lead the development of long-term partnerships with influencers in Asian or MENA markets. You will drive brand awareness, grow our user base, discover fresh promotion channels, boost campaign ROI, and scale our top-performing ideas across the globe.

Responsibilities:

• Collaborate with the creative team to develop promotional integrations
• Consistently source content creators and develop creative materials to attract users
• Evaluate influencer-generated content for quality, relevance, and originality to ensure alignment with platform policies
• Track and analyze data to optimize influencer strategy and content value
• Plan and launch influencer campaigns with a focus on the Asian and Arabic-speaking markets
• Stay updated on industry trends, competitor activities, relevant technical tools, platforms, and emerging content creators to maintain a competitive edge in content acquisition

Requirements:

• 3+ years of experience in B2C influencer marketing
• Experience working with financial influencers
• Experience in at least one of the following markets: Malaysia, India, Vietnam, Indonesia, or Arabic-speaking countries
• Strong background in influencer marketing, with a successful track record of identifying and managing brand-aligned partnerships
• Expertise in media metrics and utilizing analytics to drive strategy
• Proficient in influencer and social media management tools (e.g., Sprout Social, RivallQ, Telemetr.io, Modash)
• Established network of industry contacts
• Deep understanding of brand marketing and the role of influencers in strategy
• Strong knowledge of PR tools, social media platforms, and trends
• Creative thinker with exceptional strategy development and communication skills (both written and verbal)
• Excellent organizational and negotiation skills

We offer:

• Freedom to experiment with bold ideas and craft influencer marketing campaigns from scratch
• An opportunity to shape key business metrics and see the direct impact of your campaigns on the company’s growth
• Tax expenses coverage for private entrepreneurs in Ukraine
• Expert support and guidance for Ukrainian private entrepreneurs
• 20 paid vacation days people r year
• 10 paid sick leave days per year
• Public holidays as per the company’s approved Public holiday list
• Medical insurance
• Opportunity to work remotely
• Professional education budget
• Language learning budget
• Wellness budget (gym membership, sports gear and related expenses)

Про компанію JustMarkets Tech
JustMarkets is a global multi-asset broker that has been shaping the industry since its founding in 2012. We work with clients in more than 160 countries.
Our mission is to create a convenient and transparent trading environment where everyone can reach their full investment potential. We strive to offer superior spreads, execution, service.
JustMarkets’s vision is to become the world’s most customer-centric broker, where everyone can trade and invest in a simple and transparent way.
The essence of JustMarkets lies in its core values, which guide every action and shape each process, ensuring that our commitment to these values is reflected in all our endeavors.
The success story at JustMarkets is written by a dynamic and innovative team of dedicated professionals. The diverse team from 10 different countries, and it’s what truly sets JustMarkets apart. As a rapidly growing team, JustMarkets is always on the lookout for like-minded individuals who resonate with our culture and values.
Explore opportunities at JustMarkets and become a part of our team of professionals!

🚀 Join Our Team as a Head of Affiliate (Remote)

We are looking for an experienced Head of Affiliate to lead our performance marketing efforts across CIS markets and build a scalable, profitable customer acquisition system. This role involves full ownership of traffic acquisition, unit economics, and affiliate network development, with a strong focus on consistent FTD and ROI growth.

Be part of a team that launches exciting new projects worldwide! 🌎

What experience is important to us:

📌 Responsibilities

• Manage and scale traffic acquisition across multiple products
• Develop and optimize key channels (Paid Social, Google Ads/UAC, SEO/ASO, PPC, Affiliate, Influencers)
• Build and optimize the full acquisition funnel (inbound & outbound)
• Scale the affiliate network and improve partnership terms
• Ensure traffic quality, conduct analytics, and prevent fraud
• Analyze CJM and improve conversion across the funnel

• Build and scale the team, optimize internal processes

   

✅ Requirements

• 3+ years of experience in iGaming / betting
• 2+ years in a Head / Lead role in performance / acquisition
• Proven track record of scaling traffic and growing FTD
• Strong understanding of CIS markets and traffic sources
• Hands-on experience with key channels (Paid Social, Google Ads/UAC, SEO/ASO, Affiliate, Influencers)
• Strong expertise in analytics and unit economics (CPA, ROI, ARPU, LTV, FTD)
• Strong negotiation and partner management skills, with understanding of iGaming regulations

• Knowledge of Ukrainian/Russian, English (B2)

   

Why you should join us:

🔸 We work remotely: Mon-Fri, from 9:00 to 18:00

🔸 Paid vacation and sick leave – we care about your health and timely rest.

🔸 Competitive salary – your contribution will be properly valued.

🔸 Participation in company internal events – knowledge exchange among colleagues and enhancing your expertise.

🔸 Corporate psychologist for mental well-being

🔸 100% guaranteed professional development and acquisition of new skills.

🔸 As a team, we are constantly striving to be the best among our competitors! We offer a dynamic, forward-thinking work environment within a profitable company.

If this vacancy interests you, send us your resume — you might be exactly who we're looking for!

Join the best! 🚀

About Yanarchy

Yanarchy is a Los Angeles–based talent management agency working with media creators and digital talents as scalable businesses. We focus on sustainable growth, strong monetization models, and long-term value by combining creativity with disciplined financial and operational execution.

Yanarchy is more than an agency. We are building an ecosystem of products and services where marketing, data, and retention strategies work together to drive predictable and scalable revenue.

The Role

We are looking for a Retention Manager who will be responsible for building and optimizing our customer lifecycle strategy with a strong focus on retention, repeat purchases, and revenue per user.

This role combines email marketing execution with strategic thinking around customer journeys, monetization funnels, and long-term audience engagement.

You will work on increasing customer lifetime value (LTV) through structured communication, automation, segmentation, and continuous testing.

What You Will Do

• Develop and execute retention strategies across the customer lifecycle
• Build and optimize automated flows (Welcome, Warm-up, Abandoned Cart, Re-engagement, post-purchase sequences, upsell/cross-sell)
• Create targeted campaigns aimed at repeat purchases and reducing churn
• Perform deep audience segmentation based on behavioral and transactional data
• Continuously run A/B tests on subject lines, pricing bundles, hooks, timing, content structure, and CTAs
• Monitor and analyze retention-related KPIs (Repeat Purchase Rate, LTV, Churn Rate, Open Rate, CTR, Conversion Rate)
• Optimize communication based on funnel performance and monetization insights
• Collaborate with content, performance, and analytics teams to align lifecycle communication with broader growth goals

Candidate Expectations

• 1.5–2+ years of experience in retention marketing, lifecycle marketing, or email marketing
• Strong copywriting skills focused on conversion and engagement
• Experience building automated lifecycle flows
• Understanding of monetization funnels, repeat purchase mechanics, and churn reduction
• Analytical mindset and experience working with performance metrics
• Experience with Power BI or similar analytics tools is a strong advantage
• Basic HTML/CSS knowledge for email layout
• English level Upper-Intermediate (B2) or higher

Nice to Have

• Experience in digital products, e-commerce, or subscription-based models
• Experience working with creator-driven or media businesses
• Understanding of performance marketing and paid traffic dynamics

What We Offer

• Fully remote work
• Ownership of lifecycle and retention strategy
• Data-driven environment with room for experimentation
• Competitive compensation
• Paid vacation, sick leave, and personal days off
• Clear processes and collaborative team culture

Genesis is a full-service international IT company. More than 1,500 people in five countries create products for more than 200 million unique monthly users. We are one of the largest partners of Facebook, Google, Snapchat, and Apple in Eastern Europe. Our ecosystem consists of more than 15 companies and an investment fund.

EverHelp is a company in the Genesis ecosystem. We’re a team of professionals, that’s developing outsourcing support services for plenty of products all over the world at a dynamic tempo. The project launched in 2021, and last year we experienced a yearly growth rate of +82%. Since February 2022, we've managed to preserve all our workplaces and, most importantly, we continue to strengthen our team while maintaining an employee satisfaction rate of over 90%.

In 2026, EverHelp was named one of the 28 Best Places to Work by the Business Intelligence Group — a global award recognizing companies with strong cultures and outstanding workplace environments.

Our statement:

• We’re against war and unjustified aggression,
• We evacuated all the teammates and their families from the frontline, helped them find a new place to live and provided financial support,
• We provided the team with charging stations,
• We continue to work together for the future of Ukraine.

As EverHelp is constantly growing, we are in search of a Growth Marketing Specialist to join one of our client projects — a global EdTech product where children learn languages. The mission of this role is to build and scale the B2C growth engine and drive revenue growth through acquisition, conversion, and organic channels.

The working schedule is full-time (8 hours/day), with at least 6 hours of overlap with CET business hours.

Important! It’s a ontract-based cooperation with the opportunity to transition to long-term collaboration after 6 months based on performance.

Your future responsibilities include:

• Optimize marketing funnels and conversion rates to increase user acquisition and convert trial users into paying customers;
• Plan, launch, and manage paid campaigns across Google Ads and Meta;
• Focus on scaling acquisition channels (SEO, paid ads, referrals) as the main growth driver;
• Transform the existing video content library into high-performing short-form content for platforms such as TikTok, Reels, and YouTube Shorts;
• Manage and scale paid marketing budgets with a performance-first approach (no strict limits if campaigns show positive ROI);
• Build and maintain marketing analytics systems to track and report performance;
• Collaborate directly with the founder and participate in monthly strategy reviews to define growth direction.

Needed experience & skills:

• 3–5 years of experience in B2C growth marketing (EdTech, SaaS, or subscription-based products preferred);
• English level — Upper-Intermediate or higher (French is a plus);
• Strong expertise in Conversion Rate Optimization (CRO);
• Hands-on experience with Google Ads and Meta campaigns;
• Experience with SEO strategy development and content-driven growth;
• Familiarity with App Store Optimization (ASO);
• Experience working with marketing analytics and performance tracking;
• AI-native mindset: ability to actively use AI tools to optimize workflows and move faster;
• Strong analytical thinking with a data-driven approach (analytics > creativity).

Work with EverHelp is about:

• Opportunity to join the Ukrainian company and help the Ukrainian economy;
• The possibility to work fully remotely;
• 20+ vacation days and 10 sick leave;
• A professional team of specialists ready to share their expertise, internal communities, and team activities that support continuous learning and development both individually and as a team.

Genesis is a full-service international IT company. More than 1,500 people in five countries create products for more than 200 million unique monthly users. We are one of the largest partners of Facebook, Google, Snapchat, and Apple in Eastern Europe. Our ecosystem consists of more than 15 companies and an investment fund.

EverHelp is a company in the Genesis ecosystem. We’re a team of professionals, that’s developing outsourcing support services for plenty of products all over the world at a dynamic tempo. The project launched in 2021, and last year we experienced a yearly growth rate of +82%. Since February 2022, we've managed to preserve all our workplaces and, most importantly, we continue to strengthen our team while maintaining an employee satisfaction rate of over 90%.

In 2026, EverHelp was named one of the 28 Best Places to Work by the Business Intelligence Group — a global award recognizing companies with strong cultures and outstanding workplace environments.

Our statement:

• We’re against war and unjustified aggression,
• We evacuated all the teammates and their families from the frontline, helped them find a new place to live and provided financial support,
• We provided the team with charging stations,
• We continue to work together for the future of Ukraine.

As EverHelp is constantly growing, we are in search of a Growth Marketing Specialist to join one of our client projects — a global EdTech product where children learn languages. The mission of this role is to build and scale the B2C growth engine and drive revenue growth through acquisition, conversion, and organic channels.

The working schedule is full-time (8 hours/day), with at least 6 hours of overlap with CET business hours.

Important! It’s a ontract-based cooperation with the opportunity to transition to long-term collaboration after 6 months based on performance.

Your future responsibilities include:

• Optimize marketing funnels and conversion rates to increase user acquisition and convert trial users into paying customers;
• Plan, launch, and manage paid campaigns across Google Ads and Meta;
• Focus on scaling acquisition channels (SEO, paid ads, referrals) as the main growth driver;
• Transform the existing video content library into high-performing short-form content for platforms such as TikTok, Reels, and YouTube Shorts;
• Manage and scale paid marketing budgets with a performance-first approach (no strict limits if campaigns show positive ROI);
• Build and maintain marketing analytics systems to track and report performance;
• Collaborate directly with the founder and participate in monthly strategy reviews to define growth direction.

Needed experience & skills:

• 3–5 years of experience in B2C growth marketing (EdTech, SaaS, or subscription-based products preferred);
• English level — Upper-Intermediate or higher (French is a plus);
• Strong expertise in Conversion Rate Optimization (CRO);
• Hands-on experience with Google Ads and Meta campaigns;
• Experience with SEO strategy development and content-driven growth;
• Familiarity with App Store Optimization (ASO);
• Experience working with marketing analytics and performance tracking;
• AI-native mindset: ability to actively use AI tools to optimize workflows and move faster;
• Strong analytical thinking with a data-driven approach (analytics > creativity).

Work with EverHelp is about:

• Opportunity to join the Ukrainian company and help the Ukrainian economy;
• The possibility to work fully remotely;
• 20+ vacation days and 10 sick leave;
• A professional team of specialists ready to share their expertise, internal communities, and team activities that support continuous learning and development both individually and as a team.

Genesis is a full-service international IT company. More than 1,500 people in five countries create products for more than 200 million unique monthly users. We are one of the largest partners of Facebook, Google, Snapchat, and Apple in Eastern Europe. Our ecosystem consists of more than 15 companies and an investment fund.

EverHelp is a company in the Genesis ecosystem. We’re a team of professionals, that’s developing outsourcing support services for plenty of products all over the world at a dynamic tempo. The project launched in 2021, and last year we experienced a yearly growth rate of +82%. Since February 2022, we've managed to preserve all our workplaces and, most importantly, we continue to strengthen our team while maintaining an employee satisfaction rate of over 90%.

In 2026, EverHelp was named one of the 28 Best Places to Work by the Business Intelligence Group — a global award recognizing companies with strong cultures and outstanding workplace environments.

Our statement:

• We’re against war and unjustified aggression,
• We evacuated all the teammates and their families from the frontline, helped them find a new place to live and provided financial support,
• We provided the team with charging stations,
• We continue to work together for the future of Ukraine.

As EverHelp is constantly growing, we are in search of a User Acquisition Specialist to join one of our client projects — a global EdTech product where children learn languages. The mission of this role is to build and scale the B2C growth engine and drive revenue growth through acquisition, conversion, and organic channels.

The working schedule is full-time (8 hours/day), with at least 6 hours of overlap with CET business hours.

Important! It’s a ontract-based cooperation with the opportunity to transition to long-term collaboration after 6 months based on performance.

Your future responsibilities include:

• Optimize marketing funnels and conversion rates to increase user acquisition and convert trial users into paying customers;
• Plan, launch, and manage paid campaigns across Google Ads and Meta;
• Focus on scaling acquisition channels (SEO, paid ads, referrals) as the main growth driver;
• Transform the existing video content library into high-performing short-form content for platforms such as TikTok, Reels, and YouTube Shorts;
• Manage and scale paid marketing budgets with a performance-first approach (no strict limits if campaigns show positive ROI);
• Build and maintain marketing analytics systems to track and report performance;
• Collaborate directly with the founder and participate in monthly strategy reviews to define growth direction.

Needed experience & skills:

• 3–5 years of experience in B2C growth marketing (EdTech, SaaS, or subscription-based products preferred);
• English level — Upper-Intermediate or higher (French is a plus);
• Strong expertise in Conversion Rate Optimization (CRO);
• Hands-on experience with Google Ads and Meta campaigns;
• Experience with SEO strategy development and content-driven growth;
• Familiarity with App Store Optimization (ASO);
• Experience working with marketing analytics and performance tracking;
• AI-native mindset: ability to actively use AI tools to optimize workflows and move faster;
• Strong analytical thinking with a data-driven approach (analytics > creativity).

Work with EverHelp is about:

• Opportunity to join the Ukrainian company and help the Ukrainian economy;
• The possibility to work fully remotely;
• 20+ vacation days and 10 sick leave;
• A professional team of specialists ready to share their expertise, internal communities, and team activities that support continuous learning and development both individually and as a team.

It’s an excellent opportunity for emerging talent seeking a unique experience in helping grow international companies, brands, and relations across the US,UK and EU.
 

This is an execution-first junior role for a marketer who wants to grow into a T-shaped professional. You’ll help us validate and launch multiple micro-bets: shipping content, campaigns and improving marketing efficiency, launching content and ppc campaigns, working to promote the next gen products.
 

Responsibilities

• Research competitors, customer pain points, keywords, and search intent for digital products.
• Write strong marketing copy for landing pages, Google Ads, lead magnets and funnels, emails, articles and outreach sequences. 
• Focus on product revenue and how to increase it.
• Launch, manage, and optimise Google Ads campaigns. 
• Launch, manage content campaigns, trust and recognition campaigns.
• Track campaign performance and improve results based on data.
   

Requirements

• Good written English (using AI or similar tools).
• Good communication techniques, basic marketing hooks and funnels.
• Good keyword research skills and understanding of search/buy intent.
• Practical experience with Google Ads campaign setup and optimization, copywriting.
• Ability to create effective landing page content for lead generation, funnels and customer acquisition.
• Comfortable using AI tools such as ChatGPT/Claude to support research and content creation.
• Organised, proactive, and able to work independently. 
• Perfect with time management and task prioritisation, disciplined, and focused - must.
• Be motivated to meet expectations, learn under tight hours, and deliver excellent results over the expected time.
   

What you’ll get

• Opportunity to work anywhere, as soon as the time zone matches the policy.
• Access to bespoke technology, infrastructure, knowledge, and expertise.
• Participate in life-changing projects dedicated to international partnership, brand development, government relations, public appearances, etc.
• Focus on the international market, innovative AI, FinTech, and startup investments.
• A front-row seat to venture building - from insight capture to decks, pre-seed, V1, and go-to-market.
• Coaching, playbooks, and exposure to investor-ready practices (clean structures, data rooms, crisp metrics).
• Fair salary based on the skill level, performance, and results.
• Cash bonuses as a %% of project revenue.
• Trampoline for your future career.
   

Launch United is a digital incubator. We turn privileged market insight into fundable companies fast - validating with capital and signed intent before heavy engineering - and scale them across FinTech, digital SaaS, and Web3. We operate a fast, ethical «insider-to-investable» pipeline and build with a relentless tempo: one tested hypothesis per team per month, default kill unless evidence to commit. HQ in London; operating across the US, Canada, LATAM, UK and EU.

Inception-1 is a fast-growing product company building AI-driven products that help people feel more connected and less alone. Our mission is to create meaningful digital experiences that blend technology with empathy — and to prove that AI can be both human and transformative.


We’re looking for a Creative Marketing Manager / Creative Producer to own creative strategy and drive growth through high-performing creatives across paid acquisition channels. You’ll work closely with UA managers and creative teams to build scalable creative systems for Tier-1 markets.


Responsibilities

• Own creative strategy across paid channels (Meta, TikTok, Snapchat, Google)
• Build and run a creative testing framework (hypotheses → iterations → scaling)
• Manage and coordinate designers, copywriters, and translators
• Analyze creative performance and generate data-driven insights
• Launch and scale creatives for US and Tier-1 markets
• Collaborate with UA managers by funnel stage and channel
• Improve creative win-rate and reduce creative fatigue

Hard skills we value

• 2+ years in performance creative / growth / UA (Mid—Senior)
• Strong understanding of CTR, CPA, CVR, ROAS, retention
• Experience with paid social platforms (Meta, TikTok, Snapchat, Google)
• Creative testing & performance analysis experience
• Data-driven mindset and hypothesis generation
• Hands-on with Google Sheets / Excel
• Understanding of the full funnel (creative → LP / quiz → product → monetization)

Nice-to-have

• Experience with Tableau / Looker / Amplitude
• Using AI tools for creative ideation or production
• Web-to-app or web-to-web funnel experience
• US-market creatives experience
• Background in subscription, dating, or social discovery products
• Basic knowledge of A/B testing and CRO

Role Overview:

We are a growing Direct-to-Consumer (D2C) apparel and accessories business. Having successfully validated our products in the Polish market, we are now entering an aggressive scaling phase, including a migration to Shopify.

We are seeking a results-oriented Marketing Manager based in Poland to take full ownership of our marketing operations and brand localization for the Polish audience.

Key Responsibilities:

• Marketing Strategy & Localization: Adapt brand messaging, offers, and communication to align with Polish consumer behavior and cultural nuances.
• Performance Marketing: Execute and optimize ad campaigns across Meta Ads and Google Ads. Maintain strict control over key performance indicators, including CAC, ROAS, and AOV.
• Influencer Marketing: Identify, negotiate, and manage partnerships with local Polish influencers to drive brand awareness and conversions.
• Content Management: Develop comprehensive briefs for visual content based on competitive analysis and Polish e-commerce trends.
• Web Analytics: Monitor sales funnel efficiency using GA4 and provide data-driven reports to stakeholders.

Candidate Requirements:

• Residency in Poland: Deep understanding of the local market, consumer trends, and mentalities gained through long-term residency.
• Language Proficiency: Native or C1/C2 level Polish is mandatory. Proficiency in Russian or Ukrainian for internal team communication.
• E-commerce Expertise: Proven track record of managing or launching brands within the Polish market. Familiarity with local infrastructure (InPost, etc.) is essential.
• Data-Driven Mindset: Ability to analyze complex data sets and translate them into actionable growth strategies.

What We Offer:

• A high-growth project with a clear market fit and scaling potential.
• Direct collaboration with business owners and a high degree of autonomy.
• A streamlined environment with zero bureaucracy and no micromanagement.

Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 150 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.
 

The core of our achievements is our team. We believe in people and shared values SELECT. That’s why, together with Olena Zarubina, Marketing Lead at Headway Inc, we’re looking for an experienced Creative Marketing Specialist to join our team of superstars transforming the EdTech industry.
 

The product you will be working with:

Join our new R&D product and push creative boundaries: build new formats, test quickly, learn from real data, and launch worldwide. Curious, decisive, and brave? Let’s talk.

Our cross-functional team is engaged in the development of a new initiative within the Headway Inc ecosystem. As a marketing team, we work across the full marketing funnel: from positioning and messaging to acquisition, retention, and monetization — running rapid experiments, scaling winning channels, and using real data to shape the product’s long-term growth strategy.
 

This job is perfect for you if you want to:

• Be part of a cross-functional team where your ideas shape not only marketing campaigns, but also product positioning, messaging, and user experience.
• Generate bold creative concepts and turn them into experiments — testing formats and narratives to see what truly resonates.
• Combine creativity with data — analyzing performance, drawing insights, and scaling ideas that work.
   

What will you do:

• Generate creative hypotheses based on user research, market trends, and performance data.
• Develop concepts and scripts for video, static, and interactive creatives.
• Prepare clear briefs for designers and actors/UGC creators to execute efficiently.
• Analyze test results (A/B & experiments), extract insights, and iterate on the approach.
• Stay on top of trends across social platforms, the advertising industry, and broader culture.
• Participate in workshops and brainstorms with team leads and cross-functional partners.
• Document experiments (what worked/what didn’t).
   

What do you need to join us:

• 1+ year of experience in performance marketing (SMM, Content Producer, UGC Creator, Creative Marketing Specialist, Creative Producer).
• Solid grasp of performance marketing fundamentals and the role creative plays in driving results.
• Idea generation mindset: produce unconventional ideas and frame them as testable hypotheses.
• Structured, systematic work style with strong organization and follow-through.
• Analytical thinking: comfortable with marketing metrics, experimentation, and large data sets.
• Critical evaluation skills: assess concepts, identify potential, and improve them based on data.
• English level B2 or higher.
• Alignment with the values of our team (SELECT).
   

What do we offer:

• Work within an ambitious team on a socially impactful education product.
• An office with a reliable shelter, generators, satellite internet, and other amenities.
  Access to our corporate knowledge base and professional communities.
• Personal development plan.
  Compensation for English language learning, external training, and courses.
• Medical insurance and full sick leave compensation.
  Company doctor and massage in the office.
• Sports activities: running, yoga, boxing, and more.
• Corporate holidays: we go on a week-long holiday to rest and recharge twice a year.
• Supporting initiatives that help Ukraine. Find out more about our projects here.
   

Working schedule

This is a full-time position with a hybrid remote option. It means that you can decide for yourself whether you want to work from the office, remotely, or combine these options.
 

Are you interested?

Send your CV!

We are seeking a high-impact Head of Retention to build our Retention department from the ground up at a fast-growing, ambitious iGaming startup. If you have deep Tier-1 market expertise, a passion for data-driven growth, and the drive to scale a proprietary CRM system, we want you on our team.

🌐 Key Responsibilities:

• Build from Scratch: Architect and launch the Retention department on our powerful, proprietary CRM platform.

• Strategy & Reactivation: Develop and execute end-to-end strategies to maximize user retention and reactivation across multiple GEOs.

• Omnichannel Mastery: Lead communication across Email, SMS, In-App, Web-Push, WhatsApp, and Telegram.

• Data-Driven Growth: Segment audiences to deliver personalized journeys, run rigorous A/B tests, and turn insights into revenue.

• Performance Analysis: Plan, execute, and analyze promotional campaigns and automated lifecycles to consistently optimize retention metrics.

• Innovation: Proactively identify growth levers and new player retention methodologies.

📊 Required Experience:

• Hands-on experience with Tier-1 markets is a must.

• 2+ years in the iGaming industry, with at least 1 year in a Head of Retention or lead role.

• Proven ability to build business reports (funnels, segments, communication chains) and make data-backed decisions.

• Experience in team building, hiring, and implementing effective performance-based motivation systems.

• A multitasking powerhouse who thrives on managing complex data in a fast-paced environment.

💱 Why Join:

• Work in an international Tier‑1 iGaming environment.

• Remote format with flexible schedule.

• Competitive compensation and performance bonuses.

• Opportunity to shape global marketing strategy and scale a Tier‑1 product.

• Collaborative, multicultural team atmosphere.

What should you know about SKELAR? It's a venture builder — in other words, a company that builds companies. Together with founders, we create consumer businesses that become leaders in global markets across EdTech, Mental Health, Petcare, FashionTech, and beyond.
 

Our teams build tech products that win recognition from Product Hunt and The Webby Awards, earn thousands of glowing Trustpilot reviews, and reach over 10 million users worldwide. That kind of impact doesn't happen by accident — it starts with exceptional people, and our people are our top priority.
 

We've built an environment where expertise meets opportunity, and where there's no ceiling on what you can achieve. Now we're looking for the kind of people who don't just want a job — they want a challenge.
 

The Role

We're looking for a Product Marketing Lead to own the full funnel — strategy, experimentation, team, and performance — driving the growth of a subscription product used by people all around the world.
 

You'll sit at the center of growth, connecting acquisition, monetization, product, and data into one coherent, fast-moving machine. You'll manage a team of 4+ sharp PMMs and be the person who sets the direction, raises the bar, and ships results.
 

What We're Looking For

• 3+ years in Growth, Product Marketing, or CRO/Experimentation roles with real ownership
• Proven track record managing large-scale budgets and leading teams
• Strong experimentation expertise: A/B testing, statistical significance, building a test-and-learn culture
• Deep understanding of unit economics — CAC, LTV, ROAS, churn, contribution margin
• Solid UX sensibility and user research experience
• Strong analytical skills and comfort working with data (Amplitude, Tableau, or similar)
• Experience with MarTech solutions and marketing automation
• Hands-on experience in mobile app performance marketing — subscription products preferred
• Comfortable moving fast, making decisions with imperfect data, and owning outcomes
• English B2+ — written and spoken
   

What You'll Own
 

Full-Funnel Growth Strategy

• Develop and execute a comprehensive growth strategy across acquisition, conversion, and retention
• Build a marketing hypothesis roadmap — continuous experimentation, always shipping
• Establish testing frameworks, scaling rules, and control systems for CPA and ROI
   

Funnel & Conversion Ownership

• Own quiz funnel strategy end-to-end: hypothesis generation, A/B testing, analysis, iteration
• Drive subscription conversion and ARPU growth across all key funnels
• Build tailored funnel experiences for different audiences and traffic sources
   

Team Leadership

• Lead and grow a team of 4+ Product Marketing Managers
• Run 1:1s and performance reviews, and actively develop your people
• Identify gaps and recruit additional talent as the business scales
• Build a data-led, high-performance marketing culture where bold ideas are tested, not just discussed
• Coordinate a cross-functional squad (engineering, analytics, design, PMM) to hit shared KPIs
   

Reporting & Analytics

• Build full-funnel reporting across all channels and traffic sources
• Report directly on growth KPIs to leadership
• Use data to make fast, smart decisions on budget, creative, and audience strategy
• Work with BI tools (Amplitude, Tableau, or equivalent) to surface insights and drive action
   

At SKELAR, we've built an environment where people can grow, build, and do the most meaningful work of their careers:

• SKELAR Platform. The operational backbone of our venture builder. It exists to help founders move faster and easier — so business teams can stay laser-focused on the product while 10+ specialized Platform takes care of everything else: Legal, Finance, HR, Admin, Talent Acquisition, Employer Branding, IT, and more.
• Networking and knowledge-sharing as a way of life. Our people include co-founders who've launched multiple businesses and some of the sharpest specialists in the industry. Whatever expertise you need, it's never far away.
• Learning programs you won't find anywhere else. We've developed our own educational tracks for teammates to choose from — a two-month school for first-time managers, intensive AI workshops, and professional clubs for engineers, product managers, and more.
• Meaningful impact in Ukraine. The SKELAR Foundation was created by our own people, and every employee plays a part in bringing important social initiatives to life. We founded Europe's first accelerator for veterans and are working to build lasting support structures for veterans at a national scale.
• Spaces designed to inspire. Our offices are places people actually want to be — with an in-house gym, a climbing wall, Bali-inspired green spaces, and libraries. Every detail, from service and security to comfort and design, is built to match the pace of our growing teams.
• Everyday comfort built in. Meals, gym access in Kyiv or a partial fitness stipend in Warsaw, health insurance, paid business travel where the role requires it, and corporate partner discounts.
   

We'd love to tell you more in person.

Join us at SKELAR and help build the next big everything!

Cartum is a European brand of the Ukrainian SaaS platform Horoshop, which has been helping entrepreneurs create and grow online stores for over 10 years. Today, more than 12,000 online businesses use our product, and we are активно expanding in the European market.
 

Moldova is one of the key directions of Cartum’s growth. That’s why we are looking for a Marketing Specialist who already has experience working with the Moldovan market and will help make our brand recognizable and in demand among local entrepreneurs — positioning Cartum as a leading e-commerce platform in the country.

Your main responsibilities:

• Analyze the Moldovan market, competitors, and local trends.
• Plan and execute marketing campaigns to promote Cartum in Moldova.
• Launch and manage SEO, SMM, PPC, and email marketing activities.
• Identify new channels for customer acquisition and brand awareness growth.
• Work with analytics tools: Google Analytics, Looker Studio, and others.
• Collaborate with design, sales, and product teams.
• Generate and test ideas to scale Cartum in the Moldovan market.
   

You might be our perfect match if you:

• Have at least 2 years of experience in B2B marketing.
• Have hands-on experience working with the Moldovan market (B2B or e-commerce).
• Understand the specifics of SaaS and e-commerce products.
• Are proficient in Google Analytics, Looker Studio, and other marketing tools.
• Can share proven success stories of promoting products or services.
• Have Upper-Intermediate English proficiency.

• Knowledge of Romanian (and/or Russian) for effective communication in the Moldovan market will be a strong advantage.

  
  We offer:

• A role in an ambitious international product that is actively growing.
• A team with no bureaucracy or micromanagement.
• Remote work.
• Paid vacation and sick leave.
• Education reimbursement for professional development.
• A competitive salary (discussed during the interview).
  
  If you want to scale a Ukrainian продукт in the Moldovan market and build a strong local brand — let’s talk 🚀