Team Lead Media Buying (Popunder / Native)

About the Role

We are actively scaling our performance marketing operations through traffic acquisition and monetization.

Our Popunder + Native division is already profitable, with established processes, proven funnels, and stable traffic volumes.

 We are looking for a strong Team Lead who can take the business to the next level by scaling traffic volumes, increasing profitability, and building a highly efficient team structure.

Candidates with a combination of Ad Network and mainstream traffic experience (Meta, Google, In-App, etc.) are especially welcome. Experience in AI Dating, Companion Apps, Adult, or Dating verticals is a significant advantage.

Responsibilities

• Lead and manage a team of 4 Media Buyers focused on Popunder and Native traffic
• Scale traffic acquisition volumes and overall team profitability
• Develop and optimize Popunder funnels and Smartlink monetization strategies
• Create, launch, and oversee testing roadmaps and new growth hypotheses
• Collaborate closely with Optimization and Creative teams
• Mentor and develop Media Buyers, monitor KPIs, and drive performance improvements
• Establish strong team discipline, accountability, and transparent reporting processes
• Occasionally launch and manage campaigns hands-on when needed

Requirements

Must-Have

• Strong hands-on experience in Media Buying / Affiliate Marketing / Traffic Arbitrage
• Proven expertise with Popunder traffic
• Experience working with Adult and AI Dating / Companion verticals
• Deep understanding of advertising networks such as Clickadu, Adsterra, PropellerAds, and similar platforms
• Strong knowledge of Smartlink monetization and Popunder funnel mechanics
• Experience managing traffic volumes of at least $100k/month ($200k+/month is a strong advantage)
• Experience scaling profitable campaigns and managing teams, or a Senior Media Buyer ready to step into a leadership role

Nice to Have

• Experience with mainstream traffic sources such as Meta (Facebook), Google Ads, In-App, and similar channels
• Experience with CPA, CPI, CPL, and CPS monetization models
• Active use of AI tools for creative generation, campaign analysis, automation, and workflow optimization
• Experience across mainstream verticals

What We Offer

• Opportunity to join a company actively expanding into AI-powered products, including AI Dating, Companion Apps, and related verticals
• Competitive fixed salary (€) plus performance-based revenue share
• Unlimited bonus potential based on results
• A profitable business unit with proven funnels, established infrastructure, and an existing team
• Fully remote work environment

Who We're Looking For

We are looking for a proactive, results-driven leader with an entrepreneurial mindset and a strong sense of ownership.

The ideal candidate is someone who naturally identifies growth opportunities, knows how to scale profitable traffic operations, can lead and motivate people, establish discipline, and build efficient processes.

Strong communication, leadership skills, and a hands-on approach are critical for success in this role.