SMM Manager $$ Offline

We’re looking for an SMM & PR Manager who will take ownership of our external communications, strengthen our employer brand, and grow our community presence across social media and digital channels.

Responsibilities

• Develop and execute SMM & PR strategies to promote the company and its products across external platforms.
• Enhance the employer brand through consistent and engaging communication initiatives.
• Manage brand reputation — monitor and engage with reviews, forums, blogs, and community discussions.
• Create and publish content according to monthly content calendars and marketing goals.
• Grow community reach and engagement through organic and paid campaigns, audience interactions, and creative engagement tactics.
• Monitor and respond to comments, messages, and inquiries across all social channels in real time.
• Plan and execute social media campaigns, including contests, promotions, and collaborations.
• Analyze competitor activity to identify opportunities for stronger digital positioning.
• Conduct SMM analytics using professional tools to track performance, engagement, and ROI.
• Oversee brand monitoring — track mentions of the company and competitors across platforms.
• Prepare weekly performance reports comparing planned vs achieved results.
• Generate fresh creative ideas for content and digital initiatives to increase visibility and engagement.
• Identify new growth opportunities, including:
  • Organic/free exposure.
  • Testing new formats and engagement mechanics.
  • Finding new affiliate or partnership touchpoints.

  • Suggesting improvements for client experience and process automation.

     

Requirements

• 2+ years of experience in SMM and PR (preferably in digital, tech, or entertainment industries).
• Strong knowledge of analytics and social listening tools.
• Creative mindset combined with strategic thinking and strong initiative.
• Deep understanding of digital communication trends and platform algorithms.
• Excellent written and spoken English (Spanish or other languages will be a plus).