Social Media Manager Offline

We are seeking a Social Media Manager with a strong Web3 background to lead and grow COCA’s B2C social media presence. This role requires a deep understanding of the crypto landscape, sharp content creation skills, and the ability to build and nurture a vibrant online community.

Key Responsibilities

• Social Strategy: Develop and implement a social media strategy aligned with COCA’s brand and marketing goals to drive adoption and engagement.
• Content Creation: Craft engaging content (text, images, videos) tailored for platforms such as X (Twitter), Telegram, Discord, and LinkedIn. Use real-time marketing to stay relevant in the crypto discourse.
• Calendar Management: Maintain a dynamic social content calendar in sync with broader marketing initiatives including new promos, PR, and partnership campaigns.
• Community Engagement: Foster strong relationships by actively engaging with users, responding to comments and DMs, and participating in relevant conversations.
• Trend Spotting: Monitor the Web3 landscape to identify and act on trends and reactive opportunities.
• Performance Analytics: Track, analyze, and report on key performance metrics to continuously improve social media effectiveness.
• Cross-functional Collaboration: Work closely with product, marketing, and communications teams to ensure cohesive messaging and campaign execution.

Qualifications

• Proven experience managing social media in a crypto or fintech company.
• Strong copywriting and content management skills, with a portfolio to show.
• Deep familiarity with Crypto Twitter, Telegram, Discord, LinkedIn and their best practices.
• Demonstrated ability to create engaging visuals.  Short-form videos is a bonus.
• Analytical mindset with hands-on experience in Analytics tools.
• Fluent in crypto jargon and passionate about the Web3 ecosystem.
• Knowledge of SEO and digital marketing fundamentals.
• Ability to produce actionable insights through social media analytics.

• Comfortable with feedback loops and taking ownership of tasks from start to finish.

  Benefits:

• Enhanced annual leave + Bank holidays
• 1 paid day off to celebrate your Birthday each year
• Flexible working hours and remote working
• Annual training allowance
• Annual performance bonus pay
• Extensive opportunity to grow your career at an innovative FinTech