PPC Specialist (Amazon)

Smart Ink is an international manufacturer of high-quality compatible cartridges and toners for all major printer brands — HP, Canon, Brother, Epson, and Samsung. For more than nine years, we have been building affordable, high-quality products that hold top positions on Amazon in the Office Products and Home Office categories. Every year, we develop and launch 10–15 new products, taking each one from idea and product development to a successful launch and bestseller status across the US, Canadian, and European marketplaces.

Our mission is to change the rules of the game in the printing industry by making high-quality printing more affordable and delivering an exceptional customer experience.

We strive to give customers confidence in every Smart Ink purchase by standing behind our products and supporting them whenever needed.

As Smart Ink continues to grow, we are building an additional PPC team to help us scale faster, launch more products, and reach our growth targets more efficiently.

That’s why we are looking for a strong Middle PPC Specialist — someone who spots opportunities, brings ideas, tests them, and owns them through to measurable results. This is a role for a proactive person who wants to directly influence how our products perform on Amazon, not simply follow an established playbook.

This is a full-time role. You can work from our A+ class office in central Kyiv (5 minutes from Pecherska metro) or remotely

Key job responsibilities

• Initiate and run experiments with Amazon advertising campaigns, and propose new strategies and creative approaches.
• Monitor, analyze, and optimize advertising daily, looking beyond standard playbooks for new sources of sales growth.
• Set bids and budgets to achieve the targets set for your products.
• Create and manage Amazon Attribution campaigns and links in the ad console for external traffic.
• Track competitors, identify what works for them, and adapt it into our campaigns.
• Use analytics — ACoS, CPA, ROI, clicks, conversion — to drive decisions and campaign proposals.
• Build the views you need: pivot tables and quick working dashboards that let you analyze data, support a decision, and make your case to the team.
• Contribute to team-level analysis of results and planning of next steps.
• Adapt quickly to changes in Amazon algorithms and market trends, and find new advertising tools and approaches.
• Report on campaign performance and its impact on sales and other metrics.
• React quickly to shifts in the niche and the product, adjusting strategy and campaign settings to that dynamic.
• Manage six-figure advertising budgets.

Basic Qualifications

• 2+ years of experience running Amazon advertising (Sponsored Products, Sponsored Brands, Sponsored Display).
• Experience with Amazon Attribution: you understand how Amazon attributes external traffic and can set it up yourself.
• Confident Excel and Google Sheets: you can structure raw data, build a pivot or a working dashboard from scratch, and use it to prove a point. Experience with Brand Analytics, Business Reports, Helium 10, SQP, and My Real Profit.
• Demonstrated ability to optimize campaigns and reduce spend without losing sales.
• The courage to put an idea on the table, take ownership of it, and drive it to the intended outcome.
• English at B2 level or above.
• A portfolio of campaigns or case studies: the products you worked on, where their metrics started, where you took them, and what you did to get there.

Preferred Qualifications

• Experience with external advertising that drives traffic to Amazon (Google Ads, Google Shopping, Meta Ads).

• Experience managing products on Amazon and working with listing content or niche research.

   

What we offer

• Working hours 12:00–21:00 Kyiv time, Monday to Friday — this schedule lets the team work effectively with the US and Canadian markets.
• Base rate plus a performance bonus of up to 100% of base.
• 24 days of paid vacation per year.
• Paid training and professional development.
• Compensation for English lessons.
• A corporate program that covers sessions with a psychologist.
• Free access to all company learning resources: courses and training from leading experts in e-commerce, analytics, management, and more.
• Corporate gifts, team-building events, and other activities.

Hiring process: application → recruiter interview → test assignment → technical interview with the hiring manager → final interview → job offer.

We value your time, so we do our best to keep the hiring process moving as quickly as possible.

More about us:

• № 1 in the US and Canada markets among compatible and remanufactured ink cartridges
• Smart Ink cartridges are available in 31 countries.
• In nine years the company has grown from zero to 60,000–70,000 units sold per month.
• Our customer is the end consumer (B2C).
• A stable brand present on the most competitive markets: USA, Canada, Germany, France, UK, Italy, Spain.
• Our focus for the next two years: to become the largest brand in compatible and remanufactured cartridges and toners on the online markets where we operate.
• We have been systematically supporting units of the Armed Forces of Ukraine since the start of the full-scale invasion.