Head of SEO

HOW YOU WILL MAKE AN IMPACT:

• Develop and execute the overall SEO strategy across multiple iGaming brands and international GEOs.
• Own all SEO functions, including Technical SEO, On-Page SEO, Off-Page SEO, International SEO, Brand Protection, and Organic Growth.
• Lead and scale satellite networks, including planning, launches, indexing, optimization, and performance monitoring.
• Own and continuously improve the Link Building strategy, including outreach, guest posting, crowd marketing, and authority growth initiatives.
• Manage Brand Protection activities, including DMCA processes and reputation protection initiatives.
• Collaborate closely with Product, Development, Content, CRM, and Marketing teams to integrate SEO requirements into products and business processes.
• Lead, mentor, and develop the SEO team through hiring, coaching, performance management, and career development.
• Own SEO budgets, resource planning, and vendor management.
• Analyze competitors, identify new growth opportunities, and implement innovative SEO strategies.
• Define, monitor, and optimize SEO KPIs focused on organic traffic, visibility, registrations, FTDs, and revenue growth.
• Build scalable SEO processes, reporting frameworks, and operational standards.

WHAT WILL HELP YOU SUCCEED IN THE ROLE:

• 3+ years of hands-on SEO experience, including at least 1 year in a leadership role.
• Proven experience in the iGaming industry.
• Strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, and International SEO.
• Experience managing large SEO projects across multiple brands and international GEOs.
• Deep understanding of satellite SEO strategies and large-scale organic growth.
• Strong expertise in Link Building strategies, including outreach, guest posting, and crowd marketing.
• Experience with Brand Protection and DMCA processes.
• Experience leading, mentoring, and developing SEO teams.
• Strong analytical mindset with experience making data-driven decisions.
• Hands-on experience with SEO tools such as Ahrefs, Semrush, Screaming Frog, Google Search Console, Google Analytics, SE Ranking, or similar.
• Experience building SEO processes, KPI frameworks, and reporting systems.
• Strong stakeholder management and cross-functional collaboration skills.
• Upper-Intermediate (B2) English or higher.

WHAT WE OFFER:

• Flexible working hours and a remote-first setup, so you can plan work around your life — not your life around work.
• Unlimited vacation and paid sick leave, because taking time to rest shouldn't feel like a luxury.
• Competitive compensation that reflects your skills, experience, and impact.
• Flexible Benefits — a monthly budget you can spend on sports, healthcare, therapy, or language learning. Your benefits, your choice.
• 50% reimbursement for professional learning and development to help you keep growing.
• Employee referral bonuses and gifts to celebrate your special occasions.
• A supportive team culture built on trust, respect, and collaboration.
• Regular online and offline team events to connect beyond work.
• Co-working space reimbursement for teammates based in Ukraine, whenever you need a change of scenery.