Paid Social Manager Targert/PPC

RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications and regulatory technologies. 

We are looking for a Paid Social Manager to join our team!

Requirements:

- 2–3+ years of relevant work experience;
- Hands-on experience launching and optimizing advertising campaigns in LinkedIn Ads, Meta Ads, and Google Ads;
- Ability to independently manage advertising budgets of $5,000+ per month;
- Strong understanding of marketing funnels and attribution models;
- Experience with B2B lead generation;
- Proficiency in data analysis using GA4 (Google Analytics 4);
- Experience setting up and tracking conversions in analytics platforms;
- Ability to work with UTM parameters and analyze traffic performance;
- Experience conducting A/B tests for audiences, creatives, and landing pages.

Will be plus:

- Experience working with SaaS, IT, or iGaming projects;
- Experience managing campaigns across Tier 1, Tier 2, and Tier 3 geographies;
- Ability to create clear briefs and requirements for design and copywriting teams;
- Experience working with additional traffic sources such as Telegram Ads, TikTok Ads, and similar advertising platforms;

Soft Skills:

- Strong analytical mindset and the ability to make data-driven decisions;
- Proactive and self-motivated, with the ability to work independently;
- Results-oriented approach with a strong sense of ownership and accountability;
- Excellent prioritization and project management skills, with the ability to handle multiple projects simultaneously;
- Willingness to test new hypotheses, experiment, and quickly adapt to changing conditions;
- Strong teamwork and cross-functional collaboration skills;
- Ability to thrive in a fast-paced, multitasking environment.

Responsibilities:

- Launch, manage, and optimize advertising campaigns across LinkedIn Ads, Google Ads, and Meta Ads;
- Plan and allocate advertising budgets to achieve target KPIs;
- Identify and test new audiences, segments, and search queries to drive qualified lead generation;
- Monitor and analyze key performance metrics, including CPL, CPA, CTR, CVR, and ROAS;
- Conduct campaign performance analysis and provide actionable recommendations for optimization and growth;
- Set up, monitor, and ensure the accuracy of tracking and attribution through GA4 and advertising platforms;
- Prepare weekly and monthly performance reports and present insights to the team and management;
- Collaborate with marketing managers, designers, and copywriters to launch and optimize advertising initiatives;
- Analyze competitors, market trends, and digital marketing best practices;
- Scale successful campaigns and identify new growth opportunities across channels and markets;
- Work closely with cross-functional teams to monitor and improve lead quality throughout the funnel.

What are the conditions and bonuses?

☘️An exciting and challenging job in a fast-growing product company, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and other;

🤝🏻Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;

📍Beautiful offices in Warsaw, Limassol work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;

🧑🏻‍💻Laptop & all necessary equipment for work according to the ecosystem standards;

🏖Paid vacations, personal events days, days off;

🫖Paid sick leave;

👨🏻‍⚕️Medical insurance;

💵Referral program enjoy cooperation with your colleagues and get the bonus;

📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;

🗣Free internal English courses;

🧘Sport benefit;

🦄Multiple internal activities: online platform for employees with quests, gamification and presents for collecting bonuses, RedCore talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays;

🎳Company events, team buildings.