PPC Manager
$$$$
Product
Vega Partners isn't just a company โ it's an entire universe of affiliate projects. We specialize in performance marketing within the iGaming verticals, working with dozens of products, hundreds of partners, and covering more than 60% of the global map. Our constant growth means one thing โ it's your space to scale.
Right now, we're expanding one of our most dynamic directions and are looking for a PPC Manager to join us and make the next step even bolder. If you're searching for an environment that fuels your professional growth โ let's connect! ๐
โ Your Responsibilities
- Plan, launch, manage, and scale PPC campaigns across Google Ads, Meta Ads, TikTok Ads and other relevant advertising platforms.
- Acquire new registered users and drive first-time deposits (FTD) at the lowest possible cost.
- Develop and execute retargeting strategies to re-engage existing users and increase repeat deposits and deposit volume.
- Perform daily experimentation and optimization of campaigns, including ad sets, creatives, budgets, bids, and targeting.
- Monitor and analyze campaign performance using tracking and analytics tools to ensure data accuracy and actionable insights.
- Ensure campaigns meet defined performance guardrails, such as CPA, FTD cost, and ROAS, while continuously reducing acquisition costs.
- Collaborate closely with the Head of Digital Marketing to align campaign strategies with overall business goals.
- Work closely with the Social Media and Content team for developing new or optimizing existing ad materials.
- Prepare regular performance reports and provide insights, recommendations, and structured testing roadmaps.
- Stay up to date with platform changes, industry trends, and best practices in PPC and iGaming.
๐ ๏ธ Your Skills & Experience
- Proven, hands-on experience managing Google Ads campaigns, including strategy, execution, optimization, and scaling.
- Strong expertise in Meta and Google Ads, including: Meta Pixel setup, Conversion API integrations for both Meta and Google Ads, advanced event tracking, and attribution models.
- Solid experience with Google Analytics 4 (GA4) for funnel analysis, cohort analysis, attribution, and performance insights.
- Advanced knowledge of Google Tag Manager (GTM) for implementing, debugging, and maintaining complex tracking setups.
- Demonstrated success running Google and Meta campaigns for the iGaming / online casino industry, with a track record of driving FTDs and repeat deposits.
- Strong understanding of advertising compliance and platform policies for restricted industries (iGaming).
- Ability to operate within strict performance guardrails (CPA, FTD cost, ROAS).
- Strong analytical mindset with the ability to turn data into actionable insights and testing strategies.
๐ฅ Would Be Great
- Experience building and maintaining dashboards in Looker Studio.
- Prior experience running PPC campaigns for the Peruvian market or LatAm, with an understanding of local user behavior, regulations, and platform specifics.
- Familiarity with regional payment methods and market-specific acquisition and retention strategies.
- Experience working with multilingual or localized ad creatives and funnels.
- Conversational English โ ability to communicate comfortably in spoken English for team collaboration and cross-functional discussions.
โจ What We Offer
- Competitive salary in USD
- Work schedule: 9:00โ18:00 CET (ยฑ3 hours), remote
- Vacation days & days off
- Sick leaves
- Growth & Development
Ready to help us conquer new orbits? ๐ Apply now and let's grow together.
Required languages
| English | C1 - Advanced |
| Ukrainian | Native |
| Russian | C1 - Advanced |
Google Ads, Meta Ads, Google Analytics, GTM, Performance Marketing, iGaming
๐
$1000-2000
Average salary range of similar jobs in
analytics โ
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