Public Relations Manager

 PR Manager  for the international product IT company,  which provides a full-stack package of complex AdTech solutions for digital advertisers, publishers and ad agencies worldwide. 

  The company develops white-label platforms for enterprise clients—custom turnkey solutions to automate and optimize digital advertising.

Products company : SSP, DSP, Ad Exchange platforms.

Main markets - Tier 1-2 

Marketing team - marketer  manager, designer, 4 content writers. 

Locations/Offices - Kyiv, Lviv,  Mykolaiv or remote.

Requirements:

• 3+ years of experience in PR / Communications in B2B Tech, with experience working in international markets
• Experience in media pitching (securing media publications)
• Experience executing PR activities using both free and paid tools
• Experience launching PR campaigns with measurable results
• Experience writing articles for tier-1 media outlets
• Experience working with events (conferences, speaking engagements, webinars)
• Experience developing personal brands for C-level executives
• Understanding of ABM or experience in close collaboration with Sales teams
• Experience with LinkedIn thought leadership
• Strong writing skills (English required, C1+) + spoken English level Upper-Intermediate+
• Proactive mindset and ability to work independently without micromanagement
• Excellent communication skills

Responsibilities:

• Development and execution of the company’s global PR strategy, including positioning and key brand messaging.
•  Planning PR activities (media relations, thought leadership, partnerships) and managing the content calendar. 
• Building and maintaining relationships with media and journalists, ensuring consistent high-quality publications in relevant outlets.
•  Pitching company topics and speakers for media coverage, podcasts, and conferences. 
• Developing personal brands of C-level executives through LinkedIn, expert content, and thought leadership. 
• Organizing company participation in events (conferences, webinars, sponsorships) with a strong focus on PR outcomes. 
• Monitoring brand mentions and managing brand reputation. 
• Collaborating with Sales within ABM initiatives by creating tailored content for key accounts. 
• Preparing press releases, case studies, media kits, and sales materials. 
• Supporting external communications during rebranding initiatives and managing public brand perception.