SMM Manager (iGaming)

Gravira Group is looking for an SMM Manager to manage both B2C product communication and B2B affiliate presence across social platforms.

This role combines content execution, light strategy, and AI-driven content creation in a fast-scaling iGaming environment.

Responsibilities
B2B (Affiliate Direction):
• Manage Instagram for the affiliate program
• Manage Telegram channel for affiliate partners
• Share updates about product changes, bonuses, tournaments, and partner opportunities
• Maintain consistent and professional brand communication

B2C (Product Direction):
• Manage X (Twitter) product account
• Manage Instagram product account
daily stories (promo codes, bonuses, updates)
• Manage YouTube channel:
- Generate and develop an AI-based character for the channel
- Create videos featuring the AI character
• Repurpose content across platforms efficiently

Requirements:

• 2+ year of experience in SMM (iGaming, betting, or affiliate projects)
• Experience managing multiple social platforms simultaneously
• Strong understanding of Instagram, Telegram, X (Twitter), and YouTube formats
• Ability to create simple but engaging promotional content
• Experience using AI tools (ChatGPT, AI video tools, image generators)
• Analytics understanding (reach, engagement, CTR, growth metrics)
• English – Upper-Intermediate or higher
   

Nice to Have

• Experience working with affiliate programs
• Experience in Tier-1 markets
• Understanding of promo mechanics and retention strategies
• Video editing skills
   

What We Offer

• Fully remote position
• Work with Tier-1 iGaming markets
• Freedom to test creative approaches
• Fast decision-making environment
• Competitive salary