Media Buyer (YouTube / TikTok) – Gambling

Job Opening: Media Buyer (YouTube / TikTok) – Gambling (Remote)

We are looking for an experienced Media Buyer to manage advertising campaigns on YouTube and TikTok in the gambling industry. Our client is a product company that independently develops and promotes its own products, providing unique opportunities to directly impact results and scale campaigns.

What we offer:

• Salary: very competitive, reflecting your experience and skills.
• Bonuses: additional performance-based incentives.
• Work in a professional team with opportunities for career growth.
• The chance to test creatives and strategies across different geos and verticals.

Responsibilities:

• Setting up, managing, and optimizing campaigns on YouTube and TikTok Ads.
• Working with various ad formats: In-Feed, Story, Skippable and Non-Skippable Ads, TrueView, Bumper Ads, etc.
• Analyzing campaign metrics: CTR, CVR, CPI, ROAS, LTV, CPM.
• Testing creatives and hypotheses, audience targeting, segmentation, and remarketing.
• Using trackers and analytics platforms to monitor ROI and optimize spending.
• Preparing reports on campaign performance and suggesting ways to improve efficiency.
• Monitoring advertising trends, platform algorithms, and competitors.

Requirements:

• At least 2 years of experience in Media Buying on YouTube and TikTok.
• Deep understanding of ad tools and formats on YouTube and TikTok.
• Experience in the gambling niche or with verticals with high conversion rates.
• Understanding of CPA, CPI, LTV, ROAS, and other key performance metrics.
• Experience with trackers and analytics tools (Adjust, Appsflyer, Voluum, or similar).
• Ability to test and scale campaigns across Tier 1 / Tier 2 / Tier 3 geos.
• English proficiency sufficient for reading professional documentation and communicating with platforms.

Nice-to-have:

• Experience with dynamic creatives and video content generation.
• Skills in campaign automation and optimization scripts.

We are looking for someone who:

• Loves experimenting with traffic and creatives.
• Can make quick decisions and scale successful campaigns.
• Takes a systematic approach to campaign analysis and optimization.

Location: fully remote.

If you are ready to take YouTube and TikTok campaigns to the next level and earn a rewarding salary with bonuses — we are waiting for you!