Middle/Senior Media Buyer УБТ

We are looking for a УБТ Media Buyer experienced in user-generated traffic, who understands funnels, player behavior, and how to create personalized communications at every stage of the player lifecycle. You’ll work with short-form formats (Reels, TikTok, Shorts), generate and test creative ideas, and scale successful campaigns. The goal is not just to run traffic, but to build smart content funnels, leverage multiple channels, and create value at every touchpoint.

We offer a competitive salary, performance bonuses, and the opportunity to join a fast-growing team behind a major iGaming product with tens of thousands of daily users.

Requirements

• 1+ year of experience working with UGC traffic.
• Deep understanding of TikTok, Instagram Reels, YouTube Shorts algorithms and virality principles.
• Experience with mass account launch and warming (proxies, device farms, anti-detect browsers).
• Ability to quickly generate creatives (CapCut, VN, Midjourney, DALL·E).
• Knowledge of tracking tools (Keitaro, Voluum, Binom) and Google Sheets for analytics.
• Understanding of unit economics (CAC, CPA, ROI, LTV, payback).
• English A2+ (basic platform understanding and trend research).

Responsibilities

• Launch and warm up new accounts on TikTok, Instagram Reels, YouTube Shorts: setup, branding, initial content posting.
• Develop and test creatives: scripts, first 3–5 seconds, hooks, thumbnails, and descriptions.
• Scale successful formats: posting grids, account batches, cross-promo campaigns.
• Analyze metrics (views, ER, CTR, DOI, leads) using trackers and spreadsheets, optimize content funnels.
• Bypass moderation and bans: anti-detect browsers, mobile/residential proxies, clean behavioral patterns.
• Work with LatAm GEOs (AR, CO, MX, etc.): adapt creatives and tone of voice.
• Document best-performing funnels and share knowledge with the team.

Nice to Have

• Experience working with direct advertisers and traffic acquisition strategies.
• Proven cases of 20M+ organic views per month.
• Background in iGaming and knowledge of the niche.
• Own database of reliable UGC contractors or account farmers.

What We Offer

• Remote work format.
• A strong team with expertise in iGaming, knowledge sharing, and support.
• Access to analytics and freedom to test and implement your ideas.
• Opportunities for professional and career growth.
• Be part of a major product with tens of thousands of daily active users.