Head of SMM Offline
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Product
Head of SMM (Head of Content Factory)
Join us to build the most innovative content machine in the travel industry.
We’re looking for a visionary Head of Content Factory to lead the development of a next-generation, AI-driven SMM engine. You will create and scale a network of social media accounts, each powered by AI agents and optimized for lead generation. If you are passionate about content, technology, and performance — we want to hear from you.
What You’ll Do
- Develop and implement a high-impact social media marketing strategy focused on lead generation and brand growth
- Build and scale a “Content Factory” of dozens of AI-powered social accounts, each producing 3+ videos per day
- Design subscriber warming flows and sales funnels to convert followers into paying users
- Develop and manage sales pipelines through direct communication on social platforms
- Track and analyze campaign performance, continuously optimizing based on data
- Monitor social media trends and algorithm changes, adjusting tactics accordingly
- Manage team budgets, resources, and reporting; justify outcomes through performance metrics
- Collaborate closely with the broader marketing team to ensure alignment of messaging and campaigns
What We Expect
- Minimum 3 years in a senior or leadership role within social media marketing or content strategy
- Hands-on experience in implementing and scaling AI agents for content creation
- In-depth knowledge of major social media platforms and how their algorithms work
- Proven ability to work with data, analyze metrics, and make informed decisions
- Strong creative thinking and the ability to generate scalable content ideas
- Excellent communication and leadership skills; experience managing teams
- Bonus: understanding of the travel industry and customer behavior patterns
What We Offer
- Remote-first work setup with flexible hours and a focus on outcomes
- Full ownership over your strategy, roadmap, and team decisions
- Dynamic international team building bold products in the travel tech space
- Competitive compensation package based on experience and performance
- Career growth opportunities, including a path to executive-level leadership
- Technology and automation budget to scale your impact
- A creative environment where experimentation and bold ideas are encouraged
Required languages
| English | C1 - Advanced |
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