PPC Media Buyer (iGaming) Offline

FLH Services is looking for a PPC Media Buyer for our client, a media buying company, to join their team and manage high-budget Google Ads campaigns in iGaming.

The ideal candidate will have a strong understanding of Google Ads, campaign optimization strategies, and experience in running performance-driven campaigns for casino-related offers.

Key Responsibilities:

• Plan, create, and manage high-performance Google Ads campaigns for casino-related products and services.
• Conduct in-depth keyword research and competitor analysis to optimize ad placements and bidding strategies.
• Monitor, analyze, and optimize campaign performance to maximize ROI and reduce CPA.
• A/B test ad creatives, landing pages, and audience targeting strategies.
• Ensure compliance with Google Ads policies and navigate potential account restrictions.
• Collaborate with the creative team to develop engaging ad copies and banners.
• Generate detailed performance reports and provide data-driven insights for continuous improvement.
• Stay updated with the latest trends and best practices in Google Ads and the iGaming industry.

Requirements:

• Proven experience in Google Ads media buying (preferably in the casino, betting, or iGaming industry).
• Strong knowledge of Google Ads policies related to gambling and betting.
• Experience in conversion tracking, attribution models, and Google Tag Manager.
• Analytical mindset with a results-driven approach to campaign management.
• Ability to work independently and handle high budgets effectively.
• Strong English communication skills; additional languages are a plus.

What We Offer:

• Competitive salary + performance-based bonuses.
• Opportunity to work with a leading team in the casino advertising space.
• Flexible remote work environment.
• Career growth opportunities in a fast-paced industry.

If you have the experience and passion for running profitable Google Ads campaigns in the casino sector, we’d love to hear from you! Apply now and take your PPC expertise to the next level!