Jobs Performance Marketing

Are you ready to rock the IGaming world together?
Grab your opportunity to work with a multi-country product company of ambitious Industry innovators with regional reach and years of successful operation. Join our in-house Acquisitions & Affiliate Marketing team for international Curacao-licensed B2C projects with our software solution.

As an Affiliate Marketing Manager, you will:

• Manage effective revenue growth through affiliate channels, ensure solid support and transparent communication with all affiliates & partners;
• Monitor and analyze affiliate performance based on standards KPIs such as CR, Inst2Reg, Reg2Dep, Click2Reg, Click2DEP;
• Identify and onboard new affiliates to expand the partner network, negotiate terms, and finalize partnership agreements;
• Plan and execute marketing campaigns in collaboration with affiliates to effectively promote brands;
• Manage the affiliate marketing budget efficiently, maximizing ROI and controlling costs;
• Represent the company at iGaming events, and stay updated on industry trends, competitor activity, and market changes.

Requirements:

• 2+ years of experience in Affiliates & online marketing with a strong network of contacts;
• Experience on Tier-1 geos with different sources;
• Solid sales and negotiation skills aimed at tangible results;
• Ability to adapt to new markets quickly, comfortable dealing with fast-paced environments and ambiguity;
• Business proficient English is a must.

What we offer:

• Competitive salary;
• Remote work in a flexible environment;
• 20 working days of paid vacation and education projects;
• Great product with our software solution;
• Opportunity for growth at professional levels way, attending top industry events and conferences, and international workshops at our competence centers.

Don't delay! Send your CV right now and join our highly professional and ambitious team

Description

We are looking for a dynamic and results-driven Head of Affiliate or Team Lead of Affiliate managers!
This role is ideal for someone ready to take on the challenge of building an affiliate department with a clear vision for optimizing team efficiency and productivity.

We’re looking for a strategic leader who embraces challenges, makes confident decisions, and actively contributes to the company’s key business processes.

In return, we offer full support, all necessary resources, and an environment where your expertise and leadership will be truly valued.

Are you ready to rock the IGaming world together?

Join our in-house Acquisitions & Affiliate Marketing team for international Curacao-licensed B2C projects with our software solution.

Our team:

Our people are the company’s most valuable asset, so we strive to build businesses together with top talents on the market.
If you share our values, strive to create breakthrough projects, and seek professional growth, you are the one to join the team!

We are the match if you have:

• 2+ years of experience in a similar position;
• Experience in building and developing numerous Affiliate Programs;
• Understanding of the specifics of Affiliate Marketing: payment models, fraud, negotiations, technical knowledge of setting up campaigns;
• Understanding of main payment models;
• Experience in working with publishers, advertisers, and affiliate networks;
• Understanding of the product funnel and basic conversion metrics;
• Advanced level of English;
• Strong negotiation skills;
• Strong analytical background;
• Strong problem-solving skills;
• Business-oriented mindset.

It’s a plus if you have:

• Experience in the management of significant traffic volumes;
• Experience in the management of different Affiliate systems;
• Contacts of various kinds of partner networks, web admins, advertisers, and sites in the main segments of the CPA market.

What we offer:

• Competitive salary;
• Remote work in a flexible environment;
• 20 working days of paid vacation and education projects;
• Great product with our software solution.
• Opportunity for growth at professional levels, attending top industry events and conferences, and international workshops at our competence centers.

Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 150 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.
 

The core of our achievements is our team. We believe in people and shared values SELECT. That’s why, together with Lisa Rudyk, User Acquisition Manager at Headway by Headway Inc, we’re looking for a PPC Specialist to take full ownership of Google Ads acquisition — one of our top strategic priorities.
 

The product and team you will be working with:

Headway is our flagship app, offering summaries of nonfiction bestsellers, daily insights, and gamified challenges. Headway is the world’s most downloaded book summary app and has been featured as App of the Day in over 30 countries, including the US, the UK, and Canada.
 

You’ll join our User Acquisition team, responsible for driving new user growth, fueling product expansion, and supporting the company’s financial goals. We focus on scaling new revenue by testing fresh approaches and continuously exploring the most effective ways to accelerate product growth.
 

This job is perfect for you if you:

• Want to work on a product that’s a market leader in Book Summaries across the US and Tier-1 countries.
• Are excited to see the direct impact of your work reflected in both financial and product metrics at Headway.
• Thrive when you have full ownership — Google Ads acquisition is one of our top strategic priorities, and you’ll drive it end to end.
• Want to collaborate closely with the Product team while sharpening your product marketing expertise.
• Love working with a performance-driven team of people who are fully committed to results.
• Are eager to grow in a data-driven environment where experiments and analytics guide every decision.
• Value strong partnerships — we work closely with Google, Meta, and TikTok. Our collaboration with Google’s Ukrainian office gives you access to offline interactions, summits, resources, and exclusive events.
   

What you will do:

• Scale Headway App’s user acquisition through Google Ads campaigns.
• Collaborate with the Product team to design new funnels and run product experiments.
• Analyze data, metrics, and test outcomes to make decisions grounded in data-driven insights.
• Improve funnel conversions (CRO) in partnership with the Product team.
• Test creatives, audiences, and bidding strategies to maximize growth.
• Work closely with Creative Marketing, Product Marketing, and Analytics teams to drive new user growth.
• Build and maintain automations and scripts to streamline campaign management and optimization.
   

What you need to join us:

• Proven experience with Google Ads (PMax, Search, Demand Gen, Display).
• Strong knowledge of analytical tools such as Google Analytics, Tableau, Mixpanel, Amplitude, etc.
• Solid understanding of marketing metrics
• Ability to analyze data and uncover causal relationships.
• Hands-on experience with scripts and campaign automation.
• Experience working on CRO initiatives with product teams is a strong plus.
• Alignment with the values of our team (SELECT).
   

What do we offer:

• Work within an ambitious team on a socially impactful education product.
• An office with a reliable shelter, generators, satellite internet, and other amenities.
• Access to our corporate knowledge base and professional communities.
• Personal development plan.
• Compensation for English language learning, external training, and courses.
• Medical insurance and full sick leave compensation.
• Company doctor and massage in the office.
• Sports activities: running, yoga, boxing, and more.
• Corporate holidays: we go n a week-paid holiday to rest and recharge twice a year.
• Supporting initiatives that help Ukraine. 
   

Working schedule

This is a full-time position with a hybrid remote option. It means that you can decide for yourself: whether you want to work from the office, remotely, or combine these options.
 

Are you interested?

Send your CV!

AdTribe is a performance marketing agency with 7 years of expertise in scaling e-commerce brands in the USA market. We help our clients grow through Facebook (Meta), Google, TikTok, and other advertising platforms. Now, we're looking for an experienced Media Buyer to join our team and work with clients from the USA, UK, Australia, and other Tier-1 markets.
 

What You’ll Do:

• Launch, Manage, and Optimize advertising campaigns for clients, focusing on Facebook (Meta) 
• Strategic Consulting: Provide data-driven recommendations to improve conversion rates, AOV, LTV, and other key business metrics.
• Client Communication: Engage directly with clients via Slack, ensuring clear, timely, and effective communication.
• Reporting: Prepare detailed performance reports  
• Creative Strategy: Offer creative insights and recommendations to enhance ad performance, create briefs for designers and content creators.
   

What We’re Looking For:

• 1+ year of experience managing successful ad campaigns on Facebook platforms.
• Understanding of eCommerce and Lead Generation projects.
• Upper-Intermediate English proficiency with the ability to clearly articulate ideas.
   

Nice-to-Haves:

• Experience working with US-based clients.
• Background in a performance marketing agency.
• Basic design skills with tools like Canva or similar.
• Experience with AI tools to enhance marketing processes.
• Proficiency in GA4 for reporting and analytics.
   

What You’ll Get in Return:

• Work with Tier-1 market clients.
• Fully remote position with flexible hours—work from anywhere.
• 24 paid vacation days per year + paid sick leave.
• Mentorship from experts with 5+ years of experience in international markets.
• Access to a corporate library of courses and fully funded professional training.
• Compensation for hobbies, sports activities, therapy sessions, and coworking spaces.
• Coverage for language courses (e.g., English) and marketing-related education.

Rock&Apps is looking for a Facebook User Acquisition Manager to boost the team’s performance🚀 

This position is about becoming the first UAM in our new Web team!
We have already launched web2app and are now laying the foundation for something bigger.
Your key task is to step in, build a UA system, and eventually scale it — including growing your own team. This is a role with a high level of autonomy and direct impact on the product.
 

Location: Warsaw. Office / Hybrid

Format: Full-time

Seniority: Middle+ / Senior (We will assess your seniority not by years of experience, but by reviewing the case statistics you have worked with)
 

What you’ll do

• Develop and implement effective advertising strategies for highly competitive products and target markets, ensuring alignment with budgetary guidelines.
• Continuously analyze and optimize ad performance using metrics like CPA, CPC, CPM, and ROI to maximize return on investment.
• Conduct competitors’ research, generating insights and presenting findings to stakeholders for data-driven decision-making.
• Collaborate with designers, developers, and other specialists to bring your creative ideas for ads and landing pages to life.

What we’re looking for

• A strong understanding of Facebook algorithms.
• At least 3 year of experience with Facebook Ads tools.
• Ability to analyze key metrics and work with models like CPA, CPC, CPM, CPI, and ROI.
• Strong skills in working with spreadsheets and BI Tools.
• Good technical skills in FB Pixel and API.
• Experience managing >30k budgets in verticals with high competition.
• Responsibility, attention to detail, and accuracy.
• Positive mindset and challenging spirit to push boundaries.

What we offer

• A fast-growing environment with minimal bureaucracy
• Support for professional development
• 15 paid vacation days
• 15 paid sick days
• 5 paid days off
• Benefit bar
   

Compensation package: fix + bonus

We are seeking an experienced CRM Manager to join our dynamic team in the iGaming industry. If you are passionate about data analysis, campaign optimization, and increasing conversion rates in the online casino world, this role is for you! You will work with performance traffic, develop effective communication strategies, and influence key business metrics. Join us to grow within a rapidly expanding industry!

Requirements:

• At least 2 years as a CRM Manager in the iGaming sector, focusing on Casino.
• Deep understanding of the casino industry, including user behavior, gaming mechanics, bonus systems, and game types.
• Confident in managing key indicators such as GGR, NGR, Turnover, ATPU, etc.
• Experience working with Email, SMS, and Push notifications.
• Ability to build effective communication funnel chains (Email, SMS, Push) to boost performance traffic conversions. 
• Experience working with large data volumes, data aggregation, in-depth analysis, and deriving insights.
• Practical experience conducting A/B tests, validating results, analyzing outcomes, and optimizing marketing metrics.
• English proficiency at level B2 or higher.
• Experience in operating with Tier 1 and Tier 2 markets will be a significant plus.

Responsibilities:

• Developing and launching regular promotional campaigns for performance traffic to increase engagement and conversions.
• Creating and optimizing campaigns across various channels (Email, SMS, Push); building funnels focusing on ROI.
• In-depth analysis of campaign results, monitoring key metrics, and implementing improvements to enhance effectiveness.
• Collaborating with related teams (designers, copywriters, and other specialists) to produce quality mailings and creatives.
• Participating in the creation of the promotional calendar, testing new hypotheses, and conducting A/B experiments to identify the most effective strategies (e.g., increasing open rates).
• Implementing new ideas for process optimization and growth in profitability.

We offer:

• Flexible work schedule
• Convenient office within Pechersk area
• Friendly and highly professional work environment.
• Paid vacation and a paid birthday day off.
• Corporate medical insurance coverage in Ukraine.
• Unforgettable corporate events

Should your application meet our requirements, you can expect to hear from our recruitment team within five business days.

#16727551

We’re Applyft — an IT product company which creates value-driven mobile apps. Our journey began with the Geozilla family locator product, but now our portfolio consists of six apps in Family Safety, Entertainment and Mental Health Spheres.

Now we are looking for a Middle PPC Specialist who will be responsible for managing and optimizing Google Ads campaigns for web projects of our mobile apps.

What you’ll do:
— Develop promotion strategies for web projects of our mobile applications
— Planning, implementing and managing PPC campaigns across Google Ads (including search, display, pMax)
— Conduct keyword research and create targeted ad groups to maximize reach and ROI
— Utilize data analysis to optimize performance and budget allocation
— Track and report on KPI’s, provide regular updates on the performance
— Monitor, analyze and report on campaign performance metrics, providing actionable insights for continuous improvement
— Analyze user journey data to identify drop-off points and recommend landing page optimizations

Your professional qualities:
— 2+ years of experience as PPC/UA Manager
— Experience of working with web funnels for mobile apps
— Proficiency in Google Ads (search/display/pMax), Google Analytics and related tools
— Experience of full cycle managing PPC campaigns: launch, analysis, optimization, scale
— Experience of managing big budgets
— Understanding of the marketing funnel and the main metrics (CTR, IR, CPC, CPA, CR, LTV, ROAS)
— Proficiency in Google Sheets / Microsoft Excel
— English level — Intermediate
— Strong analytical skills with a focus on data-driven decision
— Experience of working on multiple projects

Will be a plus:
— Practical experience in any other media source (ex. Meta Ads, Bing Ads, Twitter, ASA, TikTok etc)
— Understand the workflow of mobile analytics systems (Google Firebase, Appsflyer)
— Experience of working with BI systems
 

About Us

We’re a fast-growing startup operating at the intersection of CS2 skin gambling and online casino entertainment. Our brand merges gaming culture, high-stakes excitement, and cutting-edge technology into one platform where users can wager, win, and trade with a seamless experience. We’re building the next generation of skin-based entertainment and looking for a data-driven Performance Marketing Manager to help us scale efficiently and profitably across multiple markets.
 

Job Summary
As our Performance Marketing Manager, you will own the strategy, execution, and optimization of all paid user acquisition campaigns across digital channels. You’ll work closely with creative, data, and product teams to grow high-value traffic, improve ROI, and identify new scalable acquisition opportunities for our Skin Gambling and Casino verticals. You’ll play a key role in building the marketing engine from the ground up - including analytics setup, media mix design, funnel optimization, and testing frameworks.

Required Qualifications 

• 4+ years of experience in performance marketing and user acquisition (agency or product side) within iGaming, gambling, or esports/gaming industries.
• Previous experience in performance marketing within the CS2 Skin Gambling domain is a must.
• Familiarity with the core performance marketing ecosystem, including PPC advertising, affiliate marketing, social media advertising, SEM, and native advertising, as key channels for traffic acquisition and optimization.
• Experience managing multiple channels and building full-funnel lead generation systems.
• Proven track record of managing high-volume ad spend with measurable ROI.
• Deep understanding of CPI, CPA, ROAS, and LTV metrics.
• Hands-on experience with campaign management tools and tracking platforms (Meta Ads Manager, Google Ads, TikTok Ads, Voluum, Binom, RedTrack, etc.).
• Proficiency with data analytics tools (Google Analytics, Looker Studio, Mixpanel, etc.).
• Knowledge of affiliate marketing and influencer acquisition strategies.
• Strong creative sense - ability to brief, test, and scale ad creatives that convert.
• Ability to think creatively and develop innovative strategies to attract new users.
• Understanding of compliance and responsible gambling marketing guidelines.
• Fluency in Ukrainian or Russian and proficiency in English for collaboration in a remote/global team setting. Additional languages like Spanish, Portuguese, or French are a big plus.
• Ability to work within the CET/EET time zone.

Your Advantage

• Experience launching products from scratch and driving their growth.
• Experience working with multiple regions (North America, Europe, LATAM, etc.).
• Hands-on experience with AI-powered ad optimization tools or willingness to actively implement AI in lead acquisition processes. 

Key Responsibilities

• Utilize a full range of performance marketing channels, including Pay-per-click (PPC) advertising, affiliate marketing, social media advertising, search engine marketing (SEM), and native advertising, to drive scalable and measurable growth.
• Plan, launch, and optimize performance campaigns across multiple channels, including Google Ads, Meta, TikTok, Twitter/X, programmatic networks, and affiliate platforms for maximum conversion and cost efficiency.
• Manage user acquisition and retention funnels for both B2C verticals: skin gambling and online casino.
• Analyze campaign performance using analytics tools to ensure efficient spend and maximize ROI.
• Develop and execute A/B testing frameworks to continuously improve creatives, landing pages, and conversion flows.
• Collaborate with design and content teams to create high-performing ad creatives tailored for each channel.
• Identify and onboard new affiliate and influencer partners to expand the user acquisition ecosystem.
• Maintain detailed reporting on performance KPIs, user LTV, CAC, retention, and other growth metrics.
• Allocate and monitor marketing budgets, ensuring maximum return and scalability.
• Work closely with compliance teams to ensure ad content meets regional and platform-specific policies.
• Monitor industry trends, competitor strategies, and emerging marketing technologies relevant to gambling and gaming.

Recruitment Process

1. Application Review (1-2 weeks).
   If you have not received a response from the recruiter, your experience is irrelevant to this vacancy.
2. Interview Stages (2-3 weeks).
   • Prescreen Call with Recruiter - 30 min.
   • Technical Interview with CPO - 45 min.
   • Test Assignment.
   • Final Interview with CEO - 45 min.
3. Job Offer
4. Referrals: Employment and Background Check

We Offer

• Competitive compensation package (depends on your experience and skills).
• Fully remote work with flexible hours (within the CET/EET time zone) from any location of your choice.
• 29 business days of vacation and paid sick leave.
• Corporate equipment (laptops, monitors, etc.).
• Professional courses/certifications (200 EUR per year).
• Operating in a start-up environment with cutting-edge technologies and unlimited investments in software upgrades, free from legacy systems or outdated solutions.
• Values-driven culture with a friendly and supportive work environment.
• Matrix organizational structure designed to streamline communication, remove barriers, and promote efficiency.

We’re not looking for someone to just “join the team” - we’re looking for someone ready to shape the product, lead meaningful growth, and make an impact from day one.
 

If that sounds like you - send over your CV, and let’s talk!

CommissionDrive Affiliate Manager

Who is CommissionDrive?

CommissionDrive is an affiliate program specialising in referral traffic across a multitude of GEO’s to Luckystart.com. The team comes with a wealth of experience in online casino and the affiliate industry. Our fresh and forward thinking affiliate managers know how to tailor make the right partnerships to ensure maximum delivery in both acquisition and optimisation.

Role Overview

Reporting to the COO you will work closely with the team in helping to build and optimise the affiliate program. You will look for new affiliate partners using keyword research and bringing onboard any existing relationships you have. The Affiliate Team Leader will drive the strategy with yourself working very closely to them to ensure weekly / monthly targets are being hit. On a daily basis you will be responsible for your own time management to drive new affiliates and optimise existing campaigns to ensure continuous new depositing players are driven to the brand through quality traffic leads maintaining  a positive ROI for each account. 

This role will suit a motivated, organised and proactive person wanting to be a part of a fast paced digital business. You must have good communication and negotiation skills and an eye for a good deal. You must be an enthusiast for acquisition and optimisation and comfortable working in a target driven environment.

Responsibilities

Responsible for new business via affiliate acquisitions by identifying new opportunities across a number of different GEO’s
Building and managing a portfolio of affiliate accounts 
Understanding the value of your affiliate accounts in different GEO’s and how to optimise each accordingly
Continuous reviewing of campaigns and negotiations of commercial agreements
Analysis of campaigns, ROI, budget spend, eCPA’s to ensure monthly targets are hit
Conversion rate optimization - Monitoring and analysing results of all campaigns, including weekly and monthly KPI reports
Establishing strong client relationships through regular contact which will include telephone, email, social and some face to face meetings
Developing and maintaining market leading industry knowledge of affiliate marketing to assist with delivering a first-class service
Travel to conferences/events where necessary

 

 Requirements

• At least 2-years experience as an Affiliate Manager 
  A strong understanding of campaign optimisation and ROI 
  Strong knowledge in online casino products
  Must have strong negotiation skills 
  High level written and spoken English
  Proactive, meticulous, and organised
  Proficient using Microsoft Office (particularly Excel) 
  
   

What We Can Offer:
Remote working 
Flexible working hours 
Company Performance Bonuses 

 

       We are an international iGaming holding, actively growing and now launching a new online casino project on the LATAM market, with an emphasis on Argentina.

       We are looking for a data-driven and creative Head of Retention CRM Manager to take ownership of player lifecycle management and CRM communications. You will develop retention strategies, design and execute multi-channel campaigns (email, SMS, push, in-app), and drive personalization and automation that maximize player LTV, reduce churn, and increase revenue.

Key Responsibilities:

• Develop and execute CRM and retention strategies tailored for online casino players
• Segment player base by key parameters (LTV, deposit frequency, activity, geo, etc.)
• Plan, launch, and optimize multi-channel CRM campaigns (email, SMS, push, in-app, WhatsApp, Telegram, etc.)
• Monitor, analyze, and improve retention funnels and player engagement metrics.
• Collaborate with Marketing, Analytics, and Product teams to create personalized offers and promotions.
• Track and optimize KPIs such as Retention Rate, Reactivation Rate, Churn Rate, ARPPU, LTV.
• Run A/B tests and implement data-driven improvements.
• Support local marketing activities for LATAM players.
  
   

Requirements:

• 2+ years of experience as a Head of Retention Manager / CRM Manager in iGaming (Team Lead)
• Hands-on experience with CRM tools (Optimove, Smartico, Salesforce, Ometria, Emarsys or similar).
• Strong analytical skills and experience with BI tools (Tableau, Power BI, Looker).
• Expertise in customer segmentation and building user journeys.
• Deep understanding of retention and monetization metrics in iGaming.
• English (B2+) is required; Spanish is a strong advantage (especially for LATAM).
• Creativity and ability to generate engaging and relevant content for different audiences.
  
   

What we offer:

• Opportunity to become part of the launch of a large international project
• Freedom of action and influence on the brand strategy
• Work in a multicultural team of professionals
• Competitive remuneration and bonus system
• Prospects for career and professional growth within a large holding
• Remote work format
• Health and leisure care: paid vacation and sick leave 
• Quick decision making and freedom from micromanagement
   
   Are you ready to create a brand that will be a leader in LATAM? Then join the best and shape the future of the iGaming industry with us! 🚀

About the company:
       Our LATAM iGaming startup is more than a business, it is a place where ideas, talents and opportunities meet. 🤝
      As part of an international holding, we bring global expertise in the gaming industry to the Latin American market, while remaining close to the culture and needs of players.

       You can grow with us, influence the outcome and shape the gaming experience of the future.💯

We’re looking for a Marketing Analyst to help scale acquisition and retention through data — from clear channel performance insights to ensuring tracking and attribution are reliable. This is a cross-functional role at the intersection of Marketing and Product, with strong impact on growth decisions.

What you’ll do:

• Analyze marketing channels and campaigns (CPA/ROI/ROAS/LTV, retention).
• Build and maintain dashboards and recurring reporting for the marketing team.
• Identify insights across funnels/cohorts/player segments and propose optimizations.
• Ensure measurement accuracy: GA4/GTM setup, events, UTM hygiene, basic attribution.
• Help teams investigate metric discrepancies and improve data quality.

What we’re looking for:

• Experience in marketing/product analytics (ideally in a performance-driven environment).
• Strong SQL and solid understanding of core marketing metrics.
• Hands-on with GA4/GTM and BI tools (Looker/Power BI/Tableau/Metabase).
• Strong communication skills and experience working with Marketing/Product stakeholders.

Nice to have:

• iGaming / online casino experience.
• BigQuery / Amplitude / AppsFlyer (if mobile is relevant).
• Basic Python, server-side tracking/CAPI.
• Understanding of forecasting fundamentals (e.g., how LTV/churn/conversion forecasts are built).

Why join:

• Clear ownership and visible impact on growth (acquisition, retention, unit economics).
• End-to-end involvement: data → insight → action, not just reporting.
• Opportunity to shape marketing analytics and measurement practices.

What we offer:

• Competitive salary. Performance-based bonuses tied to ROI and growth KPIs.
• 21 paid vacation days, 25 sick days, and 3 personal days per year.
• $600 annual L&D budget for courses, conferences, or mentorship.
• Business trips to our Cyprus HQ and international industry events.
• Team culture: regular offsites, team buildings, and company events.
• Transparent processes, no micromanagement — full ownership of your results.

United Tech is a global IT product company shaping the future of real-time social connection. With millions of users across North America, Europe, LATAM, and MENA, we build next-gen mobile and web apps for live-streaming and social networking. Our platforms enable connection at scale fast, interactive, and deeply engaging. The market is projected to exceed $206B by 2030, and we are already leading the evolution.

As a Senior User Acquisition Manager (Meta), you’ll take full ownership of Meta marketing strategy from crafting the structure and testing systems to managing a monthly budget of $300K–1M+. Also you’ll have the freedom to shape processes, build your own team, and turn insights into scalable growth for products that already rank among the top in their categories. This is a role for someone who thrives on autonomy, loves high-impact challenges, and knows how to turn budgets into measurable, data-driven results

In this role, you will
 

• Develop and execute Meta Ads strategy (Mobile + Web2App + App2App) for company products
• Build Meta infrastructure for traffic acquisition — accounts, credit lines, integrations, and landing assets
• Plan and manage large-scale budgets ($300K–1M+ monthly)
• Monitor and optimize key performance metrics: CPA, CTR, IPM, CR, ROAS, LT0/LT7 ROMI
• Design and implement creative and funnel testing structures across creatives, landings, and geos
• Collaborate closely with Product, Analytics, and Creative teams to maximize ROMI
• Build and optimize Web2App (Click → Landing → App Store → Install) and App2App (App → Deep Link → Install/Purchase) funnels
• Prepare regular reports and presentations based on test results and insights
• Maintain close communication with ad network managers
• Initiate and validate new hypotheses to scale growth

It’s all about you
 

• 3+ years of experience running Meta Ads for mobile apps (iOS/Android)
• Proven expertise with Web2App and App2App funnels
• Strong command of Ads Manager, Business Manager, Events Manager, and Conversion API
• Experience working with MMPs (AppsFlyer, Adjust)
• Understanding of SKAN 4.0, iOS privacy limitations, and optimization for SKAdNetwork
• Experience with data analytics and BI tools (Tableau, Power BI)
• Deep understanding of creative pipelines — testing, iteration, IPM/CTR analysis, and scaling frameworks
• Experience with automation for campaign testing, bidding, and management
• Upper-Intermediate+ English for daily communication and documentation
• Systematic mindset, attention to detail, and self-sufficiency
• Experience managing a team and prioritizing hypotheses
• Ability to structure data and make metric-based decisions
• Skilled at syncing cross-functional teams (UA, Product, Creative)
• Growth mindset: ready to test, fail fast, and iterate even faster

What we offer

Care and support:

• 20 paid vacation days, 15 sick days, and 6 additional days off for family events
• Up to 10 additional days off for public holidays
• 100% medical insurance coverage
• Sports and equipment reimbursement
• Team building events, corporate gifts, and stylish merch
• Financial and legal support
• Position retention and support for those who join the Armed Forces of Ukraine
• Participation in social initiatives supporting Ukraine

Comfortable working environment:

• Work from our Kyiv hub or remotely with a flexible schedule
• Modern equipment or depreciation of your own tools

Investment in your future:

• Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
• 70% of our heads and leads have grown into their roles here – so can you!
• Performance-oriented reviews and Individual Development Plans (IDPs)
• Reimbursement for professional courses and English classes
• Corporate library, book club, and knowledge-sharing events

Hiring process

• Intro with recruiter
• Tech interview
• Test task
• Bar- Raising
• Reference check
• Offer

Role Summary

You are a digital performance powerhouse — someone who sees the entire digital landscape, not just one platform. You’ll lead multi-channel performance campaigns across Google, Meta, TikTok, LinkedIn, Pinterest, Snapchat, Bing, and other relevant platforms, while driving data-led optimization, strategy, and reporting.

From SEO and paid search to paid social and influencer collaborations, you’ll ensure every channel contributes to growth. You’re equally comfortable diving into GA4 dashboards, building media plans, or presenting campaign results to a client.

You combine creative thinking with analytical precision and thrive in a performance- driven environment where results matter more than buzzwords.

Key Responsibilities 

Performance Strategy & Planning

• Develop full-funnel digital performance strategies for clients across all relevant channels.
• Build and manage cross-channel media plans combining search, social, display, video, influencer, and content marketing.
• Collaborate with the Strategy Lead to define performance KPIs, conversion goals, and budget allocation across platforms.

• Conduct competitive analyses, audience research, and channel mix planning to identify growth opportunities.

   

  Campaign Management & Optimization

• Plan, execute, and optimize campaigns across Google Ads, Meta Ads, TikTok Ads, LinkedIn Campaign Manager, Pinterest, Snapchat, Bing and other platforms.
• Manage performance media budgets to ensure efficiency and maximize ROI.

• Lead SEO strategy, including keyword research, on-page and technical

  optimization, and link-building.

• Implement A/B testing across creative, copy, and landing pages to improve

  performance metrics.

• Oversee influencer collaborations, performance partnerships, and affiliate initiatives.

   

Analytics, Reporting & Insights

• Own performance analytics across all channels, ensuring accurate tracking and attribution.
• Manage GA4, Google Tag Manager, and Meta Pixel implementations; ensure all campaign events and conversions are properly tracked.
• Build custom dashboards and reporting frameworks to track KPIs like CTR, CPC, CPA, ROAS, and LTV.
• Translate data into clear, actionable insights and present findings to clients with recommendations for optimization.

• Work with our Data & AI team to automate reporting, dashboards, and predictive analytics.

  Creative & Content Collaboration

• Partner with the Design, UX, and Content teams to develop high-performing creatives, landing pages, and ad variations.
• Ensure creative assets are channel-appropriate and optimized for each platform.

• Contribute to brainstorming sessions and campaign ideation to ensure creative

  and performance alignment.

   

  Client Management & Communication

• Present campaign strategies, performance reports, and growth opportunities in a professional, consultative manner.
• Collaborate with Account Managers and Project Managers to ensure timely delivery of all campaign components.

• Develop performance-focused decks and presentations for both internal and client use.

   

  Innovation & Leadership

• Stay ahead of emerging digital trends, platform updates, and AI-powered tools.

• Identify and test new channels, betas, or tools that can improve client

  performance.

• Share learnings and best practices with the wider team to enhance overall performance expertise.

• Mentor junior team members or freelancers working on digital campaigns.

   

Qualifications & Skills

• Experience: 3+ years managing multi-channel digital campaigns (across Google, Meta, TikTok, LinkedIn, Pinterest, etc.).
• Analytical Tools: Advanced knowledge of GA4, Google Tag Manager, Data Studio, Looker, and platform analytics dashboards.
• Ad Platforms: Proficient in Google Ads, Meta Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager, and other major platforms.
• SEO Knowledge: Solid grasp of technical and on-page SEO fundamentals.

• Creative & Copy: Ability to brief or write engaging ad copy and review creatives

  for impact and consistency.

• Presentation Skills: Comfortable developing and delivering clients

  presentations, reports, and strategy decks.

• Mindset: Highly analytical, proactive, and detail-oriented; thrives in a fast-paced, performance-focused environment.

Our Culture: High-Performance, Low-Drama

• Team-Oriented Wins: We succeed together; we fix problems, not blame people.
• Creative Agility: Ideas are tested, not theorized. Data leads, creativity amplifies.

• Remote but Connected: Structured communication and strong processes keep

  our team tight across borders.

• Constant Improvement: Feedback is how we grow, individually and as a

  company.

About the Role

Royal Flush Affiliates is a fast-growing iGaming and casino network connecting high-quality traffic sources with top-performing casino brands worldwide.
We are seeking an experienced PPC Media Buyer with a strong background in the iGaming and online casino industry. The ideal candidate will be responsible for creating, managing, and optimizing paid advertising campaigns across multiple platforms to generate high-quality traffic and maximize ROI.

Key Responsibilities

• Plan, launch, and optimize PPC campaigns across Google Ads, Meta and other performance channels relevant to casino and gaming verticals.
• Manage budgets, bids, and daily campaign pacing to achieve KPIs such as CPA, ROI, and FTDs.
• Analyze campaign performance, identify trends, and provide actionable insights for continuous improvement.
• Conduct A/B testing for creatives, ad copies, and landing pages to improve conversion rates.
• Research competitors and market trends within the iGaming niche.
• Collaborate with design and content teams to develop high-performing ad materials.
• Work with affiliate and CRM teams to ensure campaign alignment with user acquisition goals.
• Maintain compliance with advertising regulations and platform policies for gambling content.

Requirements

• Proven experience (1+ years) as a PPC / Media Buyer in the iGaming, casino industry.
• Deep understanding of performance marketing metrics (CTR, CPA, ROAS, LTV, FTD, etc.).
• Hands-on experience with Google Ads, Meta Ads Manager, and other DSPs.
• Strong analytical skills with proficiency in Google Analytics, Voluum, or similar tracking tools.
• Ability to manage multiple campaigns simultaneously across geos and platforms.
• Knowledge of compliance and responsible gambling marketing rules.
• Excellent English communication skills (written and spoken) B1+.
• Self-motivated, proactive, and result-driven personality.
  
  We Offer
• Competitive base salary + performance bonuses.
• Flexible working hours and remote work environment.
• Access to premium traffic tools, trackers, and analytics software.
• Growth opportunities within a high-performing team.
• Freedom to test, learn, and scale new ideas.

AdversterX is a marketing and advertising agency with 12 years of experience in affiliate marketing, media buying, and developing technological solutions for traffic management.

Our verticals are iGaming, Adult, Essay, Games,Nutra and Dating industries. We are a highly ambitious and rapidly growing company, and we are now actively working on developing our own products in the Online Casino and Essay fields, while constantly scaling and expanding into new markets. Also, we have a recruiting agency too.

With years of expertise under our belt, we thrive in helping our partners achieve their goals through strategic and data-driven media buying efforts.
AdversterX is a society of digital entrepreneurs united with one goal: to innovate in the digital marketing space.

We are looking for an experienced Affiliate Manager to lead our affiliate marketing efforts. The ideal candidate should have a strong understanding of the iGaming industry, and a proven record of managing successful affiliate campaigns.

We would like to grow our Affiliate manager to the Team leader position. 
 

What you’ll be working on:

• Find and engage new partnerships, maintain long-term mutual cooperation on a win-win basis;
• Support and retention of existing partners to maximise LTV;
• Adjusting tracking and full-cycle setup of the offers/campaigns;
• Daily monitoring and performance optimization of dedicated pool of affiliates: checking stats, confirming bumps or decreases in rates, scaling of profitable campaigns, adding and testing new sources;
• Control on traffic quality and partner’s payouts approval;
• Raising network brand awareness via industry forums/chats activity & participation in conferences (both local and international);
• Regular competitors and trends analysis in terms of new creative approaches, offer monetization models, emerging traffic types, marketing angles and innovative ways of communication with partners.

About you:

• Experience of working in iGaming/betting vertical for more than 2 years;
• Experience with known tracking solutions: hasoffers/affise/cake/in-house or another;
• Practical knowledge of how to set up postbacks for correct stats transfer;
• Understanding of basic affiliate metrics, unit economics and models of cooperation: CPA, CPL, CPS, Revenue Share, EPC, ROI;
• Global understanding of online advertising markets: traffic sources, verticals, monetization models;
• Analytical skills and ability to find growing points;
• Experience in creating technical tasks for designers/developers: landing pages, functional tuning, etc.;
• Participation in events/conferences;
• English language level - B2.

Why work with us?

• No bureaucracy or micromanagement;
• Cool & creative international team worldwide;
• Flexible working hours, full remote;
• Educational program, tailored for our business needs;
• English lessons;
• Paid time-offs (21 working days of vacations, 14 working days of sick leave);
• No time trackers, lie detectors;
• Health care budget;
• Paid for gym or other activities;
• Paid events/conferences.