TrueGroup

We are looking for a Head of SMM with a strong performance mindset, who sees social media as a traffic and revenue channel, not just a branding tool. You understand how to turn content into registrations and FTDs, work confidently with paid and alternative traffic sources, think in funnels and KPIs, and can lead an in-house team to measurable results in Tier-1 markets.

HOW YOU WILL MAKE AN IMPACT

• Lead a revenue-driven SMM strategy focused on traffic monetization.
• Build and scale social funnels: content → engagement → traffic → registration → FTD.
• Own full-funnel KPIs: ER, CTR, CR, CPA, FTD, Reg2FTD, LTV.
• Manage SMM as a business unit: content, paid social, community, partnerships.
• Oversee paid social traffic (Meta, TikTok, X) and alternative sources (AdsGram-like).
• Collaborate with media buyers or lead testing and scaling independently.
• Analyze traffic quality: retention, FTD, redeposits.
• Build Tier-1 Tone of Voice and scalable content systems (IG, TikTok, X).
• Lead and develop an in-house SMM team.
• Work cross-functionally with performance and influencer teams.
• Optimize decisions based on data and ROI.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• 4+ years in Gambling / Betting / Esports (Tier-1).
• Proven experience monetizing SMM traffic.
• Strong performance mindset and KPI ownership.
• Hands-on paid social & alternative traffic experience.
• Advanced understanding of funnels and metrics (CPA, FTD, LTV).
• Experience managing SMM teams.
• Advanced English.

HOW WE WILL KEEP YOU SMILING

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)

We are seeking a Sales Manager with a strong sales-driven mindset and the ability to operate effectively across large and diverse client bases. This role requires agility in switching between priorities, handling multiple tasks simultaneously, and driving engagement without reliance on a fixed portfolio of customers. The successful candidate will excel at creating strong client attachment to the product itself, applying a results-oriented approach, and consistently delivering growth through proactive outreach, persuasive communication, and relentless focus on targets.

HOW YOU WILL MAKE AN IMPACT

• Client Outreach: Conduct outbound calls to the existing database with the goal of reactivation, upselling, and strengthening relationships.
• Bonus Sales: Actively promote and sell personalized bonus packages and promotions, ensuring offers align with customers' preferences and behavior.
• Performance Analysis: Monitor customers’ activity, analyze key sales and engagement metrics, and prepare reports to optimize strategies.
• Revenue Growth: Drive sales growth and increase clients’ retention through effective sales tactics and personalized communication.
• Collaboration: Work closely with a VIP team to coordinate campaigns and maximize conversion rates.
• Customer Focus: Ensure every interaction delivers a professional experience that builds trust and loyalty.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• Experience in B2C sales or account management (Call center or entertainment industry preferred).
• Strong persuasive communication and negotiation skills.
• Analytical mindset with ability to work with numbers, KPIs, and sales metrics.
• Target-driven, self-motivated, and able to work under pressure.
• Fluency in English.

WHY YOU’LL LOVE IT HERE:

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)
  👉 Send your resume immediately!

We’re looking for an exceptional leader to build and lead our customer contact center, delivering world-class service and support to our players across casino and sportsbook verticals.

HOW YOU WILL MAKE AN IMPACT:

• Build the call center function from scratch, including structure, processes, service standards, KPIs, and tools.
• Hire, train, and motivate a high-performing team of agents and supervisors, fostering a culture of excellence and customer focus.
• Ensure regular player support via calls/sms.
• Implement quality assurance systems, communication scripts, and SLA standards to maintain outstanding customer satisfaction levels.
• Analyze key performance metrics (AHT, FCR, CSAT, SLA, etc.) and drive continuous improvement based on data insights.
• Collaborate closely with CRM, Product, VIP, and Payments teams to resolve escalations quickly and provide seamless player experiences.
• Optimize processes, automation, and workload distribution to scale operations efficiently as the business grows.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• 2+ years of experience managing a call center in iGaming, fintech, e-commerce, or a related industry.
• Proven experience building and scaling customer support teams from the ground up.
• Strong leadership skills with the ability to inspire and develop high-performing teams.
• Data-driven mindset with solid understanding of reporting tools and performance KPIs.
• Excellent communication and conflict-resolution abilities.
• English level B2-С1+ (spoken and written).

HOW WE WILL KEEP YOU SMILING

• We offer flexible working hours and remote work setup, enabling you to plan your work around your life and not your life around work!
• We offer unlimited vacation days, and we provide sick leave of paid.
• We are ready to offer relocation support for candidates.
• A competitive compensation that values the skills and experience you bring.
• Employee referral bonus and gifts for your special days.
• Financial support in 50% for learning expenses to help you in your professional growth!
• With us, you will experience a positive atmosphere and a company culture where people are valued above all else. You'll also have the opportunity to participate in fun team-building activities.
  👉 Send your resume immediately!

We are looking for a detail-oriented and analytical 1C Specialist to join our team. In this role, you will be responsible for maintaining data accuracy within the 1C system, optimizing accounting and operational processes, and supporting system improvements to enhance overall business efficiency.

HOW YOU WILL MAKE AN IMPACT

• Enter, verify, and update data in the 1C database
• Ensure accuracy and completeness of primary documentation in the system
• Automate accounting, warehouse, and management processes
• Analyze company business processes and prepare technical specifications for optimization
• Configure directories, documents, registers, and reports in 1C
• Test system enhancements and implement new functional solutions
• Prepare analytical reports for management
• Provide consultation support to employees on system usage
• Collaborate with developers and external contractors regarding system improvements

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• At least 1 year of experience working with 1C-based products
• Understanding of accounting and management accounting principles
• Experience handling and processing large volumes of data
• Skills in analyzing and documenting business processes
• Basic knowledge of SQL (preferred)
• Strong attention to detail and high level of responsibility
• Ability to work efficiently with large amounts of information

NICE TO HAVE

• Experience in automating accounting processes
• Participation in implementation or customization of 1C configurations
• Understanding of 1C integration principles with other systems
• Strong analytical thinking and structured approach

HOW WE WILL KEEP YOU SMILING

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)

We are looking for a sharp and detail-oriented Product Analyst with experience in the gambling industry to join our product team. You’ll work closely with product managers and cross-functional teams to turn player behavior data and product usage metrics into actionable insights. If you have a strong analytical mindset, a deep understanding of iGaming user flows, and experience driving product decisions through data — we’d love to hear from you.

HOW YOU WILL MAKE AN IMPACT:

• Analysis of product metrics: Reg2Dep, retention, LTV, ARPU, conversion, engagement, etc.
• Building and analyzing user funnels
• Conducting A/B tests and evaluating their results
• Analyzing player behavior and identifying anomalies
• Supporting the business team with data and analytics for decision-making
• Building dashboards for products
• Participating in product roadmap development based on data
• Monitoring the effectiveness of features and promotional activities
• Monitor and control data accuracy, help build processes for collecting and storing data on transactions and user behavior
• Identifying, evaluating, and implementing analytics tools to improve product data tracking and visibility

WHAT WILL HELP YOU SUCCEED IN THE ROLE:

• At least 2 years of experience as a product analyst in the iGaming industry
• Hands-on experience with analytical tools like SQL, Power BI, Excel.
• Working with segmentation: identifying and analyzing user segments by game and payment patterns.
• Identifying growth points: search and validation of product hypotheses based on data.
• Understanding of the basics of web analytics and CRO (conversions, user journey).
• Attention to detail, systematic thinking and ability to visualize data.
• Excel skills at a high level (not just the ability to create pivot tables, but well-thought-out structuring and competent design).
• Ability to set up goals, events and user segments in Google Analytics to monitor key user scenarios.
• Skills in correlating data from product analytics and web analytics for a complete picture of user behavior.
• Experience in setting up and analyzing user behavior funnels using Smartlook, Hotjar, Google Analytics (GA4) tools.
• Mastery of methods of visual analysis of user sessions (session recordings, heatmaps, clickmaps) to identify UX problems and churn points.
• Knowledge of Python or R for advanced data analysis will be a plus.

WHY YOU’LL LOVE IT HERE:

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)

We are looking for a Head of Brand Performance to lead marketing for a portfolio of iGaming brands (casino + sportsbook) operating under an offshore license.

This is a Head-level role where you will build a 360° marketing strategy, manage significant budgets, and directly drive brand growth across Tier-1 markets within a highly restricted advertising environment.

HOW YOU WILL MAKE AN IMPACT:

Strategy & 360° Marketing

• Own and lead the end-to-end marketing strategy for a portfolio of brands
• Launch and scale 360° campaigns including media placements, special projects, and content distribution
• Develop brand positioning and ensure consistency across all channels

Media Buying & Large-Scale Campaigns

• Plan and execute large-scale media campaigns (OLV, pre-roll, programmatic, and others)
• Manage agencies and vendors: media mix, creatives, performance optimization
• Ensure campaigns deliver measurable business impact

Creators / Influencers / Streamers

• Build and scale a creators program: sourcing, formats, long-term partnerships, integration quality
• Launch bold campaigns that genuinely push the market and generate demand
• Ensure brand-safe and high-performing influencer collaborations

Brand Ecosystem & Sub-Brands

• Design and develop brand architecture (sub-brands, brand extensions, content hubs)
• Build scalable partnership and distribution models in a restricted advertising environment
• Work closely with Legal and Compliance teams to ensure regulatory alignment

Retargeting / Remarketing & Audience Re-Engagement

• Develop audience return strategies following media and creator campaigns
• Connect top-of-funnel brand awareness with CRM and retention strategies
• Align first-touch acquisition with lifecycle marketing efforts

Budget Ownership & Performance

• Own and manage the marketing budget
• Make data-driven decisions based on ROI, ROMI, LTV, CAC
• Focus on commercial outcomes, not just reach and impressions

WHAT WILL HELP YOU SUCCEED IN THE ROLE:

• 4–6+ years of experience in iGaming, betting, or online casino
• 2+ years in a leadership role
• Strong 360° marketing background (media + creators + partnerships)
• Proven experience managing substantial budgets with ROI focus
• Experience working with offshore iGaming brands and/or in advertising-restricted environments
• Ability to build and scale brand ecosystems (sub-brands, extensions, content hubs)
• Solid understanding of retargeting/remarketing and CRM/Retention alignment
• Strategic mindset with strong execution capabilities

HOW WE WILL KEEP YOU SMILING:

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)

We’re looking for a results-driven Head of Retention with a strong background in iGaming, capable of building and scaling retention strategies from the ground up. The ideal candidate understands player behavior and lifecycle, knows how to lead teams, drive retention and reactivation, and is confident working with data, segmentation, and multichannel communications in a fast-paced, high-growth environment.

HOW YOU WILL MAKE AN IMPACT:

• Develop and lead the overall retention strategy focused on player retention, reactivation, and engagement across all lifecycle stages.
• Build, mentor, and manage a growing team of CRM Managers, Promo Managers, and SMM Managers. Oversee the design and execution of all automated trigger campaigns (email, in-app, SMS, push, etc.), ensuring alignment with brand tone and user needs.
• Own and evolve bonus strategies and promotional mechanics to support key KPIs — from active user growth to ARPU uplift.
• Introduce and scale gamification mechanics.
• Collaborate closely with Product, BI, VIP, Support,
• Marketing teams and Platform to align CRM efforts with broader business goals.
• Set up and manage user segmentation frameworks for scalable targeting and personalization.
• Ensure rigorous performance analysis and A/B testing practices are applied to all CRM activity.
• Act as a key stakeholder in CRM tooling — driving platform enhancements, integration quality, and automation capabilities.

WHAT WILL HELP YOU SUCCEED IN THE ROLE:

• 3+ years of experience in CRM within the iGaming industry, focused on large-scale B2C audiences;
• 2+ years in a leadership role managing a CRM team;
• Proven track record of building and scaling CRM functions from scratch or in high-growth environments;
• Deep understanding of the player lifecycle, behavior patterns, motivations, and engagement stages;
• Experience with Tier 1 markets, including local player expectations and compliance;Hands-on experience with CRM platforms such as Customer, Smartico, Symplify, or similar;
• Strong knowledge of HTML & campaign logic;Ability to interpret CRM metrics: retention, churn, reactivation, LTV, ARPU, NGR, bonus cost, CTR, OR/CR across channels;
• Experience in multichannel communication strategies: email, onsite, push, SMS, messengers;
• Strategic planning skills focused on player retention, reactivation, and ARPU growth;
• Ability to translate strategic goals into actionable team tasks;Experience in scaling communication channels.

HOW WE WILL KEEP YOU SMILING:

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)