Media Buyer Google
RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications and regulatory technologies.
We are looking for a Media Buyer Google to join our team!
Requirements:
- 2+ years of hands-on experience with Google Ads, including YouTube Ads, Discovery / Demand Gen campaigns. Experience with UAC (App Campaigns) is a strong advantage.
- Proven experience with remarketing strategies, including Customer Match, GA4 Audiences, and Pixel-based audiences.
- Strong understanding of value-based optimization, including ROAS, FTD, Deposits, and other business KPIs.
- Experience working with restricted or grey verticals and understanding Google Ads policy limitations.
-Experience working with cloaking solutions, pre-landing pages, and alternative campaign structures.
- Strong understanding of conversion tracking, attribution models, and campaign analytics.
- Experience working with creative assets for YouTube Video Ads, Display, and Demand Gen campaigns.
- Strong analytical mindset with the ability to make data-driven decisions.
- Self-motivated, proactive, responsible, and capable of working independently.
Soft Skills:
- Self-sufficiency, proactiveness, and a strong sense of responsibility
Collaborating with the teamHigh ownership of assigned campaigns and performance results
- Ability to work independently on most tasks
- Clear communication with media buying, analytics, creative and account teams
- Ability to explain campaign issues, statuses and next steps
- Strong analytical and problem-solving mindset
- Fast reaction to campaign changes, performance drops or delivery issues
- Good prioritization of high-impact tasks
- Ability to stay productive during account issues, freezes, bans or creative rejections
- Proactive approach to optimization and testing
- Understanding of the connection between traffic, product, GEO, audience quality and LTV
- Consistent execution and reliability
Responsibilities:
- Launching and optimizing Google Ads campaigns across YouTube, Discovery/Demand Gen, and other relevant campaign types.
- Managing remarketing audiences, including Customer Match, GA4 audiences, and audience segmentation.
- Building, maintaining, and optimizing remarketing funnels.
- Optimizing campaigns based on CPA, ROI, ROAS, and other business KPIs.
- Managing custom conversion events such as FTD, Deposit, and other product-specific events.
- Scaling campaigns across assigned GEOs while maintaining performance targets.
- Preparing creative briefs and analyzing creative performance.
- Working with attribution models, conversion tracking, and campaign analytics.
- Collaborating with analysts, designers, developers, and account management teams.
- Continuously researching new Google Ads features, campaign types, and optimization opportunities.
What are the conditions and bonuses?
☘️An exciting and challenging job in a fast-growing product company, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and other;
🤝🏻Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
📍Beautiful offices in Warsaw, Limassol work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;
🧑🏻💻Laptop & all necessary equipment for work according to the ecosystem standards;
🏖Paid vacations, personal events days, days off;
🫖Paid sick leave;
👨🏻⚕️Medical insurance;
💵Referral program enjoy cooperation with your colleagues and get the bonus;
📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;
🦄Multiple internal activities: online platform for employees with quests, gamification and presents for collecting bonuses, RedCore talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays;
🎳Company events, team buildings.