SEO Team Lead

We are looking for an experienced SEO Team Lead to take ownership of the SEO direction, lead the team, build and execute strategies across multiple GEOs, test new hypotheses, and scale what works.

We need someone with strong hands-on expertise across Content SEO, Link Building, and Technical SEO, who understands highly competitive niches and knows how to manage multiple websites with different strategies and risk levels.

What You Will Do

• Lead the SEO team: set priorities, manage workload, track performance, and develop the team.
• Build and execute SEO strategies across multiple GEOs and websites.
• Work with keyword research, clustering, site structure, search intent, and internal linking.
• Own the content SEO pipeline: briefs, quality control, optimization, and AI-assisted content processes.
• Build and scale Link Building strategies, including outreach, paid placements, directories, aggregators, PBNs, and other approaches.
• Evaluate and manage risks across different link-building strategies.
• Conduct Technical SEO audits covering indexation, crawl budget, Core Web Vitals, redirects, canonical, hreflang, and log analysis.
• Work closely with the Development team on technical SEO improvements.
• Monitor SEO performance, analyze competitors, and identify new growth opportunities.
• Build hypotheses, run experiments, analyze results, and scale successful solutions.
• Build clear reporting around SEO performance and team results.

What We’re Looking For

• 4+ years of hands-on SEO experience.
• Experience in highly competitive niches such as iGaming, Crypto, Dating, or Entertainment.
• Proven experience leading an SEO team.
• Strong expertise in Content SEO and Link Building.
• Hands-on understanding of PBNs, outreach, paid links, and different link-building strategies.
• Strong knowledge of Technical SEO.
• Working knowledge of HTML/CSS/JavaScript from an SEO perspective.
• Hands-on experience with Google Search Console, GA4, Ahrefs/Semrush, Screaming Frog/Netpeak Spider, and Looker Studio.
• Experience managing multiple websites and GEOs simultaneously.
• Strong analytical mindset and a data-driven approach: hypothesis → test → result → scale.
• Ability to take ownership of the SEO direction and make independent decisions.

What We Offer

• Fully remote work.
• Flexible working hours with a start between 09:00–11:00.
• 25 paid working days of vacation.
• Regular compensation reviews.
• Professional development and English courses compensation.
• Sports/gym and annual medical check-up compensation.
• Mental health support.
• All necessary equipment for work.
• Clear onboarding and team support.
• Referral program.
• A high level of ownership and the opportunity to directly influence SEO strategy, processes, and product growth.

We are looking for someone who doesn't simply follow an SEO checklist, but understands why something works, how to test it, and how to scale the result.