SMM Manager - iGaming

Real people. Real impact. One team.

Let’s Start With a Hello

We’re not just filling a role — we’re looking for someone ready to join our adventure. If you love what you do, enjoy working with great people, and want to make a real impact, you might have just found your next home."

Who We Are

We’re a fast-growing international iGaming company with big ambitions and a bigger heart. We work across Tier 1–3 markets, speak many languages, and share one passion — creating experiences that keep our players coming back for more. Our culture? Think teamwork, energy, and just the right amount of friendly competition.

What You’ll Be Doing

• Develop and manage the brand’s social media channels and presence.
• Participate in developing the SMM strategy for the Mobcash Agents direction and take ownership of its execution.
• Create and implement content plans across relevant social platforms.
• Develop new content formats, rubrics, creative mechanics, and engagement initiatives.
• Work with short-form content, including Reels and TikTok, to generate organic reach and drive traffic.
• Write and edit copy while maintaining a high standard of content quality.
• Set tasks for designers, motion designers, and other contractors and control execution.
• Launch and optimize paid advertising campaigns, taking GEO-specific requirements into account.
• Build and optimize social media traffic funnels.
• Track key metrics, analyze performance, and optimize content and campaigns against KPIs.
• Analyze large volumes of information and turn insights into actionable recommendations.
• Research competitors and identify relevant trends, formats, and solutions to implement.
• Find and work with UGC creators and influencers, launching collaborations and partnerships.
• Work closely with Marketing and other cross-functional teams.
• Stay up to date with iGaming, sports, social media, and content trends.

What Makes You a Great Fit

• Hands-on SMM experience in iGaming B2B, affiliate marketing, crypto, or fintech.
• Experience with Mobcash and a good understanding of its ecosystem is a strong advantage.
• Experience participating in or developing SMM strategies.
• Strong skills in content planning, reporting, analytics, and performance tracking.
• Proven experience working with short-form content such as TikTok and Reels.
• Demonstrated results in promoting iGaming brands through social media, with an impact on audience growth, brand awareness, and business metrics.
• Strong understanding of how content and SMM contribute to business results.
• Strong analytical skills combined with a creative mindset.
• Excellent copywriting skills and strong visual awareness.
• Ability to work with large amounts of information and quickly identify key insights.
• Ability to work at a fast pace while maintaining high quality standards.
• High level of attention to detail, ownership, responsibility, and initiative.
• English — B2+.
• Strong knowledge and genuine interest in sports, with the ability to create basic sports predictions and related content.

Nice to Have       

• Experience with targeted advertising and paid social campaigns.
• Experience with media buying / social media seeding.
• Experience working with UGC creators, influencers, and PR.
• Knowledge of additional languages such as French or Arabic.

What’s In It for You

• 5/2 remote work.
• Strong opportunities for professional growth under the guidance of an experienced and supportive Team Lead.
• Competitive salary paid in cryptocurrency.
• An experienced and highly skilled SMM team.
• The opportunity to work on a growing B2B iGaming direction with direct impact on audience growth and business results.
• The opportunity to create short-form content — including Reels, videos, and social content featuring a media personality representing the brand. You will not be required to appear on camera yourself.

Let’s Wrap It Up

If this sounds like your kind of place, we’d love to hear from you. Bring your skills, your energy, and your ideas — we’ll bring the opportunities, challenges, and a team that’s cheering for you from day one.