Content Manager & PR
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We're looking for a hands-on Senior Communications & PR Manager to own how empat.tech shows up in the world — across brand, website, blog, email, communities, and PR.
This role combines strategy and execution: you'll take our brand book and positioning and turn them into consistent, high-quality content and visibility across every channel that matters, while building the processes and measuring the results.
If you like owning outcomes (not just tasks) and moving fast across multiple fronts, this role is for you.
What You'll OwnThis role combines strategy and execution: you'll take our brand book and positioning and turn them into consistent, high-quality content and visibility across every channel that matters, while building the processes and measuring the results.
If you like owning outcomes (not just tasks) and moving fast across multiple fronts, this role is for you.
- Brand voice & positioning — one consistent message and voice across every asset. You build the models: positioning, message house, tone of voice.
- Website content — audit and fix what exists, drive a new-pages plan, and ship conversion-minded pages.
- Blog, case studies & lead magnets — a repeatable, AI-powered content engine: ~6–8 articles/mo + case studies + lead-magnet content (e.g. AI workshops). You co-own lead-magnet strategy with the marketing lead.
- GEO / AI-search visibility — make empat.tech the answer inside ChatGPT, Perplexity, and AI Overviews. This is a headline outcome of the role.
- PR & thought leadership — narratives, pitches, press materials, and prep for podcast/media appearances. (Story-building, not community admin.)
- AI content systems — build the pipelines, prompt systems, and quality/tone-of-voice checks the whole team reuses.
- Google Business Profile — publish content and materials there as a distribution surface.
Requirements
- 3+ years in content marketing, brand, or communications (B2B tech / outsourcing preferred)
- Exceptional written English (C1 / near-native) across blog, case studies, landing pages, email, and PR copy.
- Confident spoken English (B2) is enough — this is a writing-first role.
- Proven, high-level hands-on use of AI to produce content at scale — you've built prompt systems and repeatable pipelines, not just occasionally prompted a chatbot. (This is the make-or-break skill.)
- Strong editorial judgment and taste — quality, not just speed
- Solid grasp of SEO & GEO fundamentals — enough to make content that ranks and gets cited by AI assistants (technical SEO is owned separately)
- Data-literate — you read the funnel, understand cause and effect, and measure your content's impact
- Able to build repeatable systems, not just one-off pieces
- Proactive owner of outcomes across parallel content tracks
Nice to Have
- Background in a software, AI, or technology company
- GEO / LLM-answer optimization experience
- Lead-magnet or funnel-content experience
- Ghostwriting, podcast, or media-appearance experience
- A good sense of humor
- Work at a Top-employer company (according to DOU 2025).
- A strong culture built on empathy, trust, openness, and real care for employees.
- Competitive compensation with regular reviews.
- Paid vacation and sick leave.
- Medical insurance.
- Personal learning budget and access to top HR tools, platforms, and practices.
- Team events and regular team-building activities.
Required languages
English
C1 - Advanced
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