Senior PPC/ Performance Marketing Manager (US Market, Google, Meta)

About the Role

We are looking for an experienced Senior PPC / Performance Marketing Manager to join our team full-time.

You will manage and optimize lead generation campaigns for US-based businesses, working across Google Ads, Meta Ads, and other paid acquisition channels.

If you're passionate about performance marketing, enjoy optimizing funnels, and love making data-driven decisions, we'd love to hear from you.

Responsibilities

• Manage Google Ads and Meta campaigns for the US market.
• Optimize lead generation funnels and landing pages.
• Improve CPL, conversion rates, and lead quality.
• Work with GA4, GTM, and conversion tracking.
• Analyze campaign performance and recommend improvements.
• Use AI tools to improve research, reporting, and campaign optimization.
• Collaborate with a small, highly experienced team.

Requirements

• 4+ years of hands-on PPC / Paid Media experience.
• Strong Google Ads and Meta Ads experience.
• Experience managing campaigns for the US market.
• Experience with lead generation campaigns.
• Strong knowledge of GA4 and Google Tag Manager.
• Excellent spoken and written English.
• Ability to work full-time during US PST hours.

Nice to have

• Home Services experience.
• Microsoft/Bing Ads.
• Google Local Services Ads.
• Yelp Ads.
• CallRail.
• Automation tools (Zapier, Make).