Creative Strategist

The Opportunity

We are a $120M+/year eCommerce brand built entirely on paid ads and direct response creative.

Every dollar of that revenue starts with an ad concept — and we’re hiring a Creative Strategist to own that front line.

This is not a “make content” role.

You will research real customers, engineer concepts, write hooks and scripts, brief world-class editors, and watch your ideas get tested with unlimited ad spend within days — with full performance data flowing back to you.

The feedback loop most strategists wait years for, you get every single week.

Who Are We?

We build, scale, and operate ultra high-growth D2C subscription brands in health and wellness — with elite speed, data-driven decisions, and precise execution.

Our flagship skincare brand launched in late 2024 and scaled faster than 99% of brands could ever dream of.

It is now driving $120M+ in annual revenue across the US, Spanish, and DACH markets through Meta, TikTok, YouTube, and AppLovin.

We did not start as a beauty company — we started as operators.

Since 2019, we have been running the same playbook: find high-growth D2C categories, build fast, and scale what works into a full brand powerhouse.

You would be joining our creative department — a tight, Navy SEALs-like unit of 2 creative strategists and a Creative Director.

We also have 20+ editors producing every ad we run, embedded in a fully remote company of 80+ people globally.

Where We’re Going

Our 10-year target is to become a leading multi-vertical health and wellness company generating $1B in annual revenue.

This is not just an aspiration — it is the north star behind every brand we launch and every person we hire.

The creative engine you would be joining is the single biggest growth lever on that path.

Your concepts will not just feed one brand — they will help build the frameworks for every brand we launch next.

Why This Role Will 10x You

Most creative strategists plateau because they never see enough volume. Here, you will not have that problem.

Direct mentorship from our CMO and Creative Director

You will work directly with the people who built the entire marketing engine behind this company and its brands from day one — and have scaled it ever since.

You will be trained on the exact frameworks behind high 8-figure ad spend and hundreds of cold traffic winners, reviewed line by line.

Real spend, real data, real fast

Your concepts will go live with multiple 7-figure monthly ad budgets. You will learn more in 90 days here than in 2 years anywhere else.

Full-funnel exposure

You will work across TOF, MOF, BOF, advertorials, quiz funnels, and AI-powered production pipelines. You will see how a 9-figure machine actually runs from the inside.

A team of killers

You will work with cutting-edge, highly talented strategists, editors, and media buyers who hold each other to a standard most people could not even imagine.

If you are hungry and want to be the best, this is the room you want to be in.

Your Key Responsibilities

1. Research & Ideation

• Mine customer language from reviews, surveys, and comments to find angles that actually move people.
• Reverse-engineer winning brands daily, maintain a swipe file, and stay on top of every winning format.
• Develop concepts across audience segments, prioritizing big swings over safe iterations.
• Find new audiences and unlock diverse scale.

2. Briefing & Scripting

• Write hooks, scripts, and ad copy designed to unlock cold traffic scale.
• Produce clear, editor-ready briefs that can be executed without back-and-forth.
• Maintain high weekly output across both volume and quality.

3. Performance Analysis & Iteration

• Analyze creative data weekly to understand why winners win and losers lose.
• Iterate aggressively on winners through new hooks, formats, and audience angles.

4. AI Generation & Process Building

• Work with editors, media buyers, and the CMO/Creative Director in fast weekly creative sprints.
• Use AI tools and workflows to increase output, speed, and creative leverage.
• Ensure every output meets the quality bar and ships on time.

5. Collaboration

• Work closely with editors, media buyers, the Creative Director, and the CMO in tight weekly sprints.
• Make sure creative work moves fast, stays aligned, and meets the required standard.

Who We’re Looking For

Experience & Skillset

• 1–3+ years in creative strategy, direct response copywriting, or paid social creative for eCommerce brands.
• Or you are a junior with undeniable hunger and raw talent — we train winners.
• Solid understanding of direct response marketing fundamentals.
• You have studied the greats — Makepeace, Collier, Ogilvy, Hopkins, Schwartz, Georgi, and others.
• You know what a winning Meta ad looks like before the data confirms it.
• Strong English: you can communicate at a native level in both speaking and writing.

How You Operate

• Speed is key: you decide fast, execute fast, and never need to be chased.
• You own the outcome: no handholding, no excuses; you step outside your lane to make things happen.
• You are an idea generator: you bring frequent ideas, good or bad, and always push forward.
• You watch ads for fun and dissect why they work.
• You raise the bar: you only ship work you are proud of, never ChatGPT slop you have not questioned.
• Your briefs are so clear that an editor can nail them on the first pass.
• AI and systems are your best friend: you find leverage in tools like Claude every single day instead of grinding manually.
• You are coachable and hungry: you want brutal, honest feedback because it makes you better faster, and you do not take it personally.

Bonus Points

• Experience with wellness and health eCommerce offers.

• Experience with AI-assisted creative workflows, including Claude and image/video generation pipelines.

   

Location

Fully remote across EST, CET, and Dubai time zones.

Work from anywhere within these ranges.

What We Offer

• Top-of-market compensation — negotiable based on track record and skill set.
• Fully remote role with flexible scheduling.
• Direct mentorship from the operators behind a $120M+/year brand on the path to $1B.
• A clear growth path: our best strategists take ownership of entire audience segments, production pipelines, and future brand launches.
• A sharp, elite team you will genuinely learn from every single day.