Seranova

We’re Seranova, a hyper-growth DTC brand expanding our internal team across Creative, Marketing, Ops, Product, and CX.
We’re looking for an In-House Recruiter who can own the full hiring pipeline — from posting roles to running first-line interviews to delivering qualified candidates fast.

You must have experience hiring for DTC, e-commerce, or subscription-based brands.

What You Will Own (Responsibilities)

End-to-End Hiring Pipeline Ownership

• Manage all open positions across the organization.
• Work directly with department heads to define role requirements, scorecards, and hiring criteria.
• Post jobs across all platforms (LinkedIn, Indeed, Workable, RemoteOK, niche creator/marketing boards).
• Manage paid job campaigns and optimize for cost-per-applicant & quality-per-applicant.
• Maintain structured pipelines inside our ATS (ClickUp/Workable/Greenhouse).
   

Candidate Qualification & Filtering

• Screen applicants and shortlist high-signal profiles.
• Conduct first-line interview calls (15–20 min screening calls).
• Filter for cultural fit: speed, ownership, numbers, and performance mindset.
• Pre-vet skills, salary expectations, time zones, and availability.
• Reject low-fit candidates quickly and courteously (speed > politeness).
   

Stakeholder Communication

• Push candidates through each stage and follow up with hiring managers.
• Prepare short candidate briefs for decision-makers.
• Coordinate test tasks, assessments, and follow-up interviews.
  
   

Recruiting Operations

• Maintain hygiene in ClickUp/ATS and update all roles daily.
• Build talent pipelines for recurring positions (editors, UGC creators, media buyers, CX reps, ops, etc.).
   
• Track key metrics:
  • Time-to-fill
  • Cost-per-hire
  • Screening-to-offer ratio
  • Applicant quality score
• Continuously improve hiring processes, templates, scorecards, and scripts.

Requirements

• Must have experience hiring for DTC / e-commerce / subscription brands.
• 2+ years recruiting experience (in-house or agency).
• Strong familiarity with roles like: editors, creative strategists, media buyers, UGC managers, CX agents, ops managers, supply chain, etc.
• Fast communicator who thrives in high-output, high-speed environments.
• Highly organized, proactive, and detail-obsessed.
• Experience with ATS tools (Greenhouse, Workable, ClickUp, Lever, etc.).
• Ability to filter & judge talent quickly and confidently.

You’ll Thrive Here If…

• You love fast-paced chaos and turning it into process.
• You can spot A-players in minutes.
• You enjoy running interviews and pushing candidates through pipelines.
• You want to grow into Talent Acquisition Lead or People Ops Manager roles.
• You take extreme ownership over deadlines and results.

What We Offer

• Competitive salary
• Work with a global, high-performance brand 
• Full ownership of processes & tools
• Opportunity to shape the entire Recruiting function from scratch

Every dollar of our $120M+/year revenue starts with an ad concept.

We’re looking for a Creative Strategist who can research real customers, find strong angles, write hooks and scripts, brief editors, and turn performance data into the next round of winning concepts.

This is a role for someone who loves paid social creative, understands direct response, and wants to see their ideas tested quickly with real spend, real data, and real business impact.

ABOUT US

We build, scale, and operate high-growth DTC subscription brands in health & wellness.

Since 2019, we’ve followed a simple playbook: identify strong DTC categories, build fast, test aggressively, and scale what works. Our flagship skincare brand launched in late 2024 and has grown rapidly, now driving $120M+ in annual revenue across the US, Spanish, and DACH markets through Meta, TikTok, YouTube, and AppLovin.

We’re a fully remote team working across creative, media buying, CRO, product, and operations. The pace is fast, the expectations are high, and the feedback loop is immediate — especially on the creative side.

THE OPPORTUNITY

This is not a “make content and hope it works” role.

You’ll be part of the creative engine behind our growth. You’ll research customer language, study winning ads, develop new concepts, write hooks and scripts, brief editors, and analyze performance data to understand what worked, what didn’t, and what to test next.

Your ideas won’t sit in a backlog for months. Strong concepts can be briefed, produced, launched, and tested within days — with performance data flowing back every week.

You’ll work closely with editors, media buyers, the Creative Director, and the CMO in weekly creative sprints. The goal is simple: create ads that unlock new scale.

WHAT YOU’LL OWN

Research & Ideation

• Research customer reviews, surveys, comments, Reddit threads, competitor ads, and social conversations to find real customer language, pain points, objections, and desires.
• Study winning brands and ads daily to understand what formats, hooks, angles, and emotional triggers are working right now.
• Build and maintain a strong swipe file of ads, hooks, scripts, formats, and creative references.
• Develop creative concepts across different audience segments, markets, and stages of awareness.
• Look for new angles, new audiences, and new ways to position the product.
• Bring frequent ideas to the team — from small iterations to bigger creative bets.

Hooks, Scripts & Briefs

• Write hooks, scripts, ad copy, and concept breakdowns for paid social ads.
• Turn research insights into clear creative directions that editors and creators can execute.
• Create structured, editor-ready briefs with the angle, hook, visual direction, script, references, and key message.
• Adapt concepts across formats such as UGC, founder-style ads, testimonials, problem-solution ads, advertorial-style creatives, statics, and short-form video.
• Keep a high weekly output while maintaining quality and clarity.
• Make sure every brief is specific enough to reduce unnecessary back-and-forth.

Performance Analysis & Iteration

• Review creative performance data weekly to understand why certain ads win and others fail.
• Identify patterns across hooks, formats, messaging, audiences, and markets.
• Iterate on winning concepts with new hooks, new openers, new formats, and new audience angles.
• Turn learnings from performance data into clear next steps for future creative tests.
• Work with media buyers to understand how creative is performing across Meta, TikTok, YouTube, AppLovin, and other paid channels.

AI, Process & Collaboration

• Use AI tools like Claude or similar tools to speed up research, ideation, scripting, and organization — without relying on generic or low-quality output.
• Collaborate closely with editors, media buyers, the Creative Director, and the CMO during weekly creative sprints.
• Keep creative documentation, briefs, references, and learnings organized.
• Help improve creative systems, workflows, and testing processes as the team scales.
• Make sure your concepts are delivered on time and ready for production.

WHO YOU ARE

• You have 1–3+ years of experience in creative strategy, direct response copywriting, paid social creative, performance marketing, or e-commerce creative.
• Or you may be earlier in your career, but you have strong raw talent, fast learning ability, and a clear interest in performance creative.
• You understand direct response fundamentals: hooks, pain points, objections, proof, urgency, social proof, offers, and conversion-focused messaging.
• You know what a strong Meta, TikTok, or YouTube ad looks like and can explain why it works.
• You’re comfortable writing in English and can communicate clearly in both written and spoken formats.
• You enjoy studying ads, customer psychology, consumer behavior, and creative trends.
• You can move quickly without waiting to be chased.
• You take ownership of your work and care about the quality of what you ship.
• You’re comfortable receiving direct feedback and using it to improve your next version.
• You know how to use AI tools thoughtfully to create leverage, not generic output.

NICE TO HAVE

• Experience with DTC, health & wellness, beauty, supplements, skincare, fitness, or subscription brands.
• Experience writing UGC scripts, paid social scripts, advertorial angles, quiz funnel angles, or landing page concepts.
• Experience working with Meta, TikTok, YouTube, AppLovin, or other paid acquisition channels.
• Understanding of creative testing, creative analytics, thumb-stop rate, CTR, CVR, CPA, CAC, ROAS, and contribution margin.
• Familiarity with tools like Foreplay, Motion, CapCut, Claude, ChatGPT, Airtable, Notion, ClickUp, or similar.
• Interest in classic direct response copywriting and consumer psychology.

YOU’LL THRIVE HERE IF…

You naturally watch ads and try to figure out why they work.

You’re curious about what makes people click, trust, buy, hesitate, or scroll past. You enjoy digging into customer language, finding patterns, and turning those insights into strong creative ideas.

You don’t need perfect instructions before you start. You like bringing ideas, testing them, learning from the data, and improving quickly. You’re comfortable with direct feedback, fast iteration, and a team that cares deeply about performance.

You want your work to be tested in the real world — not just reviewed in a document.

OUR CULTURE

Speed over perfection. Own the outcome. Data over ego.

You’ll be joining a creative team of strategists, editors, media buyers, and growth operators inside a fully remote company of 80+ people globally. We move quickly, test constantly, and use data to understand what works.

Creative strategy here is not about guessing. It’s about research, strong thinking, clear briefs, fast execution, and continuous iteration.

We care about people who bring ideas, communicate clearly, learn fast, and take pride in improving the quality of the work.

WHAT WE OFFER

• Competitive compensation based on experience, skill set, and track record.
• Direct mentorship from the CMO and Creative Director, with clear feedback on concepts, hooks, scripts, and briefs.
• Real spend, real data, and a fast creative feedback loop.
• Exposure to high-volume paid social creative across Meta, TikTok, YouTube, AppLovin, and other channels.
• Opportunity to work across TOF, MOF, BOF, advertorials, quiz funnels, UGC-style ads, and AI-assisted creative workflows.
• Fully remote role with flexible scheduling across EST, CET, and Dubai time zones.
• A clear growth path into owning larger audience segments, creative systems, production workflows, or future brand launches.

If you’re curious, fast-moving, and excited by the idea of turning customer insight into ads that scale, we’d be happy to hear from you.

Every dollar of paid spend, every funnel, and every team workflow is supported by technology we build, connect, or optimize in-house. This role will own that function and help shape the next stage of Seranova’s technical infrastructure.

About Seranova

Seranova Beauty is a 9-figure D2C brand that operates with a lean, hands-on model. We build in-house where it gives us more speed, more flexibility, stronger control, or better economics than a SaaS alternative.

We value practical, reliable systems that help teams move faster and work better. Our goal is not to build for the sake of building, but to create tools and infrastructure that genuinely support the business.

The Opportunity

Today, our tech function covers a broad scope: internal AI tooling, customer-facing funnel code, tracking and attribution infrastructure, MarTech, data engineering, and internal productivity systems.

As Seranova continues to grow, we want to make this function more scalable, well-documented, and resilient. We’re looking for a technical owner who can run the function today while also building the structure, documentation, and team capacity needed for the future.

This is a high-ownership role for someone who enjoys working close to the business, understands both code and cost, and wants to build practical systems that have a direct impact on growth, operations, and team productivity.

What You’ll Own

Internal Tooling & AI

• Build internal AI customer support tooling together with the Head of Customer Support, focused on deflection, agent assist, and measurable efficiency gains.
• Build internal AI admin dashboards with department heads using tools such as Supabase, Vercel, GitHub, and Claude integrations.
• Help teams replace expensive or inefficient SaaS tools where an internal solution would be faster, more flexible, or more cost-effective.
• Own our internal funnel and landing page hosting tools, including the path toward an internal page builder for quiz funnels.
• Reduce reliance on external tools such as Replo, Heyflow, and Unbounce where it makes business sense.
• Build AI-assisted development workflows using Claude Code or similar tools as a productivity accelerator.
• Help the team learn how to work with AI context effectively and safely.
• Own AI context management across the organization, creating a clear source of truth that teams can build from.

Customer-Facing Engineering

• Own code quality across key funnel surfaces, including offer pages, quiz pages, and CheckoutChamp code.
• Own Core Web Vitals, page speed, and performance optimization end to end.
• Maintain tracking and pixel integrity through every page change.
• QA attribution and server-side events regularly, and build processes that help detect issues early.
• Own uptime and reliability for customer-facing code paths.
• Build safeguards that help prevent funnel issues before they affect customers or media performance.

Creative & AI Workflows

• Build marketing creation workflows in partnership with the Creative team, including copy tooling, AI video generation, and AI image generation on request.
• Own Shopify custom workflows and tagging logic, including automated tagging and attribution structures for better warehouse and operational visibility.
• Run regular funnel tech QA to identify broken flows, tracking issues, or technical friction.
• Build guardrails and repeatable processes that reduce the chance of the same issues happening again.
• Handle complex technical implementations beyond core funnel work, including the internal customer portal.

Data, Tracking & MarTech

• Own the analytics and reporting layer, including dashboards, MCP-connected artifacts, and a single source of truth for key business metrics.
• Own data infrastructure and engineering across tools such as Supabase, BigQuery, and Iris replication.
• Manage the MarTech stack end to end, including Klaviyo, CheckoutChamp, Shopify connectors, integrations, configuration, and developer SOPs.
• Own tracking infrastructure across Voluum, Triple Whale, Google Analytics, and related attribution tools.
• Support multi-touch attribution modeling using first-party data.
• Ensure model integrity and reliable data pipelines across the systems that feed business reporting.

Operations & Reliability

• Own uptime, monitoring, and incident response for internally built tools and customer-facing technical paths.
• Manage infrastructure and vendor costs, including hosting, API usage, and AI token spend.
• Identify tools or subscriptions that may no longer be needed or that could be replaced with a better internal solution.
• Build systems that allow the company to draw from one core knowledge base as a shared source of truth for marketing research, internal tools, and operational workflows.

People & Team Building

• Train non-technical team members to use AI tools safely and effectively.
• Build a workflow and agent library that teams can use for repeatable tasks.
• Own technical documentation, runbooks, and architecture documentation.
• Reduce dependency on individual knowledge by creating clear, accessible documentation and repeatable processes.
• Manage development resourcing and work planning.
• Help grow the function from a highly centralized setup into a more scalable team structure.

Who You Are

• You have built or owned a technical function end to end in a lean, fast-moving company.
• You are comfortable working across business needs, infrastructure, internal tooling, data, and customer-facing code.
• You are familiar with tools such as Supabase, BigQuery, Vercel, Shopify, and AI-assisted development workflows such as Claude Code or similar.
• You understand tracking and attribution deeply, including server-side events, pixel integrity, multi-touch modeling, and the common ways these systems can break.
• You make thoughtful build-vs-buy decisions and understand when an internal solution can create more speed, control, or cost efficiency.
• You think proactively about documentation, knowledge sharing, and reducing operational dependency on any single person.
• You can explain technical concepts clearly to non-technical teammates.
• You enjoy building tools that are practical, reliable, and directly useful to the business.

You’ll Thrive Here If

• You enjoy building internal tools that solve real operational problems.
• You care about reliable funnels, clean tracking, and data that teams can trust.
• You like working close to marketing, operations, customer support, and leadership.
• You want to build not only systems, but also the team, documentation, and workflows around them.
• You think in both code and cost, and understand that every build has an infrastructure, maintenance, and business impact attached to it.
• You are comfortable in a high-ownership environment where priorities move quickly and practical execution matters.

Our Culture

• Ownership: we value people who take initiative, follow through, and raise the standard.
• High standards and speed: we move quickly, but we care about quality and reliability.
• Clear communication: we work best when decisions, trade-offs, and constraints are visible.
• Practical systems thinking: the best solution is the one that works, scales, and supports the business.
• Build over buy when it makes sense: every tool should earn its place through value, efficiency, or leverage.

What We Offer

• Ownership of Seranova’s technical function and the opportunity to shape how it evolves.
• Direct visibility into technical spend, infrastructure costs, and business impact.
• A clear mandate to make the tech function more scalable through systems, documentation, resourcing, and future hiring.
• Competitive base compensation plus performance incentives tied to reliability, cost savings, and team productivity gains.
• Remote-first, outcome-based work focused on business impact and system performance.
• A role with direct influence across marketing, operations, customer support, data, and leadership.

If you have ever looked at a stack of expensive SaaS tools and thought, “I know how to build this better, leaner, and more useful in-house,” we’d like to hear from you.