B2B Growth Marketing Manager
B2B Growth Marketing Manager (Remote)
At Minimum Code we're looking for a driven, hands-on B2B Growth Marketing Manager to join our team!
We are a software development agency that builds custom web applications using Next.js, React, Supabase, Node.js and TypeScript. We also help clients build applications with Bubble.io when it’s the right fit.
We primarily work with businesses and startups in the Europe. We are a small team of 9, working fully remote across Europe (Austria, UK, Poland and Ukraine)
This is a results oriented role. Your primary responsibility to generate qualified sales calls through lead generation, content creation, and improvement of our marketing efforts.
What you’ll do
Growth & Marketing Strategy
- Plan and improve our overall marketing strategy
- Identify and test new lead generation opportunities and acquisition channels
- Track key metrics and improve marketing performance
- Onboard and manage external or internal specialists where needed
Lead Generation
- Build lead lists and research target companies
- Plan and execute warm and cold outreach campaigns, primarily on LinkedIn
- Generate qualified discovery calls for the sales pipeline
- Manage and improve outbound prospecting processes
Content Marketing
- Create and repurpose content for LinkedIn and other channels in collaboration with our designers
- Turn client projects into case studies, articles, and marketing assets
- Manage and maintain the content calendar
- Help strengthen our brand and market positioning
Paid Acquisition & SEO
- Support and improve SEO initiatives
- Explore and test Google Ads, LinkedIn Ads, Meta Ads, and other paid acquisition channels
- Monitor campaign performance and optimize ROI
- Work with external specialists when needed
What we’re looking for
- Previous experience growing a software development agency or IT services company, with measurable results
- Strong experience with B2B lead generation and LinkedIn outreach
- Experience creating content such as LinkedIn posts, case studies, articles or blog posts
- Familiarity with SEO and/or Google Ads
- Excellent communication in English
- Highly organized, proactive and outcome-focused
Comfortable using AI tools
Nice to have
- Experience marketing to companies in the UK, Germany, Switzerland, the Netherlands or Belgium
German and/or Dutch language skills
What you’ll get
- Career growth and increased responsibility based on performance
- Performance based compensation
- Work directly with the founder, designer and developers
- Equipment budget
- Paid time off
- Sick leave
- Health insurance contribution
- Training and learning budget