Chief Marketing Officer (Tier‑1, iGaming)
We are a fast‑growing iGaming product operating across Tier‑1 markets and serving millions of users worldwide. Our Ukrainian team is ambitious, highly capable, and ready to scale. We are looking for a Chief Marketing Officer who will drive global growth, strengthen our brand, and lead marketing excellence across diverse regions.
🌐 Key Responsibilities:
• Strategic and operational leadership of the marketing function.
• Development and execution of a global marketing strategy focused on Tier‑1 markets.
• Ownership of brand positioning and communication strategy to ensure consistency across all channels.
• Management of performance marketing, affiliate, SEO, SMM, CRM, and media buying teams.
• Building and optimizing acquisition funnels with focus on ROI, CAC, LTV:CAC ratio.
• Identification and scaling of new traffic channels, including programmatic, influencer, and emerging platforms.
• Deep analysis of marketing performance, customer lifecycle, and market trends; providing actionable insights.
• Collaboration with product, analytics, and business teams to maximize financial performance.
• Development of retention and loyalty strategies tailored to Tier‑1 audiences.
• Oversight of compliance and responsible marketing practices in regulated markets.
📊 Required Experience:
• 4+ years of experience in marketing leadership roles, ideally in iGaming or FinTech.
• Proven track record of success in Tier‑1 markets.
• Strong expertise in traffic acquisition channels (ASO, PPC, FB, inApp, programmatic, SEO).
• Experience managing in‑house teams and external partners/agencies.
• Advanced analytical skills, ability to interpret complex data and optimize campaigns.
• Deep understanding of iGaming KPIs: deposits, ARPU, LTV, retention, fraud.
• English proficiency at C1+ level (mandatory); Ukrainian language proficiency is a plus for team collaboration.
• Strategic mindset combined with hands‑on execution skills.
💱 Why Join:
• Work in an international Tier‑1 iGaming environment.
• Remote format with flexible schedule.
• Competitive compensation and performance bonuses.
• Opportunity to shape global marketing strategy and scale a Tier‑1 product.
• Collaborative, multicultural team atmosphere.
Required domain experience
| Gambling | 3 years |
Required languages
| English | B1 - Intermediate |
| Ukrainian | Native |