Digital Marketing Specialist

About Euristiq

Euristiq is a custom software development company specializing in legacy modernization, cloud adoption and AI-native transformation. We build scalable, high-performance systems for global clients and help companies modernize their technology and adopt AI-driven innovation.

We’re looking for a middle digital marketing specialist who can execute and optimize marketing initiatives, contribute to growth, and bring fresh ideas to how we attract and convert B2B clients.

Requirements:

• 3–5 years of experience in digital marketing (preferably B2B / tech/services)
• Understanding of B2B marketing funnels and buyer journey
• Hands-on experience with:
  1. SEO, AEO basics (on-page, keywords, content optimization)
  2. Social media marketing (especially LinkedIn)
  3. Paid ads (Google Ads and/or LinkedIn Ads)
• Strong writing and editing skills in English
• Analytical mindset and ability to work with marketing metrics
• Ability to manage tasks independently and meet deadlines
• Experience working with international markets

Responsibilities:

You will contribute to scaling Euristiq’s marketing engine, with a focus on execution, optimization, and continuous improvement:

• Support the execution of a full-funnel marketing strategy (awareness → acquisition → revenue)
• Help build, support, and optimize multi-channel acquisition activities (SEO, AEO, LinkedIn, paid, content)
• Support outbound and Account-Based Marketing (ABM) campaigns for B2B growth
• Contribute to the development and execution of content strategy (website, LinkedIn, Youtube, thought leadership)
• Apply AI tools to improve content creation, research, and marketing workflows
• Assist in building and distributing case studies, articles, and thought leadership content
• Run and optimize paid campaigns (Google Ads, LinkedIn Ads)
• Conduct keyword research and support SEO and AEO
• Analyze campaign performance and provide data-driven recommendations
• Support outreach and guest posting / PR activities
• Test new ideas and channels to improve organic and paid acquisition

Key skills, we are looking for:

• Data-driven thinking (basic analytics, campaign performance tracking)
• Content & distribution mindset (not just writing, but getting visibility)
• AI tools usage (for content creation, research, and productivity)
• Experimentation mindset (testing channels, formats, messages)
• Understanding of conversion and user intent
• Basic marketing automation / Marketing tools familiarity

Would be a plus:

• Experience in B2B sales or close collaboration with sales teams
• Familiarity with tools like GA4, Ahrefs, SEMrush, HubSpot
• Experience with email marketing or lead nurturing campaigns
• Background in IT services, SaaS, or software development

Veterans are highly welcome. Your service matters here.

At Euristiq, we offer equal opportunities for all candidates. We consider all qualified applicants regardless of their age, sex, sexual orientation, gender identity, disability, veteran status, nationality, religion, race, color, and other protected characteristics under applicable law.