Digital Marketing Specialist

You’ll own funnels across the US and Europe — from the first ad click to purchase. Real traffic, budgets, results. No hand-holding, no waiting for approvals on every small decision.

We’re a growth-focused team inside a global education company. We move fast, test constantly, and scale what works. If you’ve built funnels that converted and want to see how far you can take it — read on.

What You Will Do Funnel Creation & Growth Execution

• Own and launch end-to-end marketing funnels — from strategy to live traffic (landing pages, advertorials, email sequences)
• Independently structure and optimize pages for conversion, not just execute tasks
• Run hypothesis-driven experiments and iterate based on real performance data
• Take full ownership of funnel performance across multiple markets

Market Intelligence & Insights

• Lead deep-dive research into global Health & Fitness markets
• Systematically break down competitors’ funnels, offers, and messaging — and turn insights into growth levers
• Develop clear frameworks for what drives conversions and why
• Proactively bring market insights to the team without being asked

Performance & Optimization

• Work confidently with CTR, CPA, ROAS, LTV — and know which lever to pull when
• Identify funnel bottlenecks and own the fixes end-to-end
• Design and run A/B tests independently, analyze results, and scale winners
• Build performance reports that drive decisions, not just track numbers

Product Marketing & Strategy

• Contribute to product launch strategy — positioning, ICP definition, offer structure
• Build and validate growth hypotheses across US and European markets
• Work cross-functionally with content, paid, and product teams
• Help define what to scale — and what to kill

Who We’re Looking For

• English: B2+ (mandatory)
• 2+ years in digital marketing — funnels, performance, or growth
• Proven track record of launching and optimizing funnels that converted
• Solid grasp of funnel metrics — you don’t just read dashboards, you act on them
• Hands-on experience with landing page builders and CRO tools
• Structured thinker who can move from insight to execution fast
• Comfortable working with ambiguity — you figure things out, not wait for instructions
• Ready to own outcomes, not just deliverables

What You’ll Get

• Full ownership of funnels across live paid traffic campaigns
• Direct impact on revenue — your work ships and scales
• Exposure to multi-market growth strategy (US + Europe)
• Collaboration with senior marketers and decision-makers
• Clear path to Senior Growth Marketer / Head of Funnels