Marketing Director

We are looking for a strategic and client-oriented Marketing Director who will take ownership of our marketing direction, shape scalable service offerings, and drive measurable business growth.

Requirements:

• 4+ years of experience in digital marketing, including strategic or leadership roles.
• Proven experience in building and scaling marketing strategies.
• Experience working directly with clients, including leading strategy discussions and presenting solutions.
• Ability to forecast marketing results and translate marketing activities into business outcomes (leads, revenue, growth).
• Strong analytical thinking and structured decision-making skills.
• Excellent communication and presentation skills in English (C1 or higher) — must-have.
• Confidence in working with international clients (US market experience is a strong plus).
• Proactive, ownership-driven mindset with the ability to operate independently and take full responsibility for outcomes.
• Proven hands-on experience with Google Ads (Search, Display, Remarketing) and Meta Ads (Facebook, Instagram).
• Solid understanding of conversion tracking, event setup, and analytics using GA4 and Google Tag Manager.
• Knowledge of SEO fundamentals (both technical and content aspects).
• Experience with CRM systems (ActiveCollab, HubSpot, or similar).

Responsibilities:

• Define and lead the overall marketing strategy aligned with business goals and growth targets.
• Analyze our client base and identify high-potential marketing directions (e.g., PPC, SEO, lifecycle marketing, etc.).
• Develop and package service offerings based on market demand and client needs.
• Forecast expected results (traffic, leads, conversions) and timelines for different strategies.
• Act as a strategic point of contact for clients.
• Oversee execution at a high level, ensuring performance and alignment across channels.
• Collaborate with sales and leadership to connect marketing efforts with revenue goals.
• Establish processes for tracking, reporting, and continuous optimization.
• Identify and evaluate new growth opportunities, channels, and tools.

What We Offer:

- A work culture built on mutual success, trust, and continuous growth;

- Competitive compensation with clearly scheduled salary reviews and raises;

- A high-performing project management team and an inspiring atmosphere of camaraderie;

- The opportunity to lead a talented team of top-tier developers and designers;

- Sports compensation to help you stay active and energized;

- Paid vacation and sick leave — because your well-being matters;

- Comprehensive health insurance coverage;

- A modern, comfortable office in the center of Lviv;

- An amazing team, warm atmosphere, and engaging corporate events.