SEO Specialist

🇺🇸We're looking for an SEO Specialist to own and grow organic performance for a US sweepstakes casino. You'll work hands-on with the product, shape the SEO strategy, and drive real results - not just rankings, but traffic that converts.
 

💪 Key responsibilities

• Own the full SEO function on-page, off-page, and technical;
• Conduct competitor and market analysis, build and execute a growth-focused SEO strategy;
• Develop link-building strategies and manage a donor base;
• Create content plans and write detailed briefs for copywriters;
• Run regular technical audits and fix what slows the site down;
• Monitor core metrics, find growth zones, and iterate fast;
• Coordinate with adjacent teams, set tasks and control quality;
• Own your maintain clear project documentation.

🔥 Skills & competencies

• 3+ years in SEO, with proven iGaming experience
• Deep understanding of Google's ranking principles, algorithm updates, and search intent
• Strong on-page, off-page, and technical SEO knowledge
• Experience promoting mid- and high-frequency queries
• Proficient with Google Search Console, Ahrefs, Majestic, Screaming Frog, Surfer SEO, NetPeak Checker
• Comfortable with large data sets Google Sheets (formulas, pivot tables, VLOOKUP, REGEX, XPATH), GA/GSC integrations
• Hands-on link building, know the link types and how to build them independently
• Solid HTML & CSS, understand how the technical side affects rankings
• Experience using AI tools for SEO tasks
• English B2+
• Data-driven, results-oriented, strategic thinker

⭐️ Nice to have

• Experience with iGaming/sweepstakes niche SEO specifics
• Established donor base for link building
• Ability to configure domain background (hosting, Cloudflare, etc.)
• Experience launching SEO from scratch in a startup environment

🎁 What We Offer:

• Full remote work;
• Flexible working hours (start between 10:00 and 12:00 CET);
• 8-hour workday + break;
• 28 calendar days of paid vacation (after probation);
• 4 personal days off;
• 10 paid sick leave days;
• Healthy boxes and corporate gifts (including birthday gifts);
• Work with experienced leaders from top-tier companies;
• Company-provided equipment;
• Relocation support, if required.

If you see yourself in this role, let’s talk 💛