Junior+ Meta Ads Specialist / Media Buyer

About Us

Liki24 is a marketplace of healthcare products and services. Our mission is making health affordable and accessible for everyone. We aim to deliver an exceptional customer experience, providing seamless access to various goods across multiple markets, enhancing customer satisfaction, and solidifying our place as a leading health and wellness marketplace.

We are looking for a motivated and detail-oriented specialist who is ready to grow in performance marketing and work with advertising campaigns across Ukraine and EU markets.
This role is a great fit for someone who already has initial hands-on experience with Meta Ads and wants to deepen their expertise in e-commerce marketing, analytics, and campaign optimization.

Requirements

Understanding of digital marketing principles and key metrics: CPM, CPC, CPA, LTV, ROI
Basic hands-on experience with Meta Ads (preferably in e-commerce)
Experience managing campaigns with budgets starting from 1,000 USD/month
Basic working knowledge of GA4, Google Tag Manager, Google Spreadsheets
Strong communication skills and ability to work in a team
English level B1 or higher

Responsibilities

Work with an e-commerce project across Ukraine and the EU
Set up and manage advertising campaigns in Meta Ads
Perform regular campaign optimization (targeting & creatives)
Configure and maintain Meta Pixel and Commerce Manager
Improve and monitor product feeds for Meta
Collaborate closely with the marketing team to improve performance

Would be a plus

Experience with Google Ads / Microsoft Ads / TikTok Ads
Knowledge of additional European languages
Experience using AI tools for creative generation

What We Offer

Opportunity to work in a global company with a strong social mission.
Ability to transform your ideas into impactful realities.
Chance to be part of an open-minded and innovative team.
Exceptional opportunities for personal and professional growth.
20 paid vacation days, 21 paid sick leaves, and paid national holidays.
Flexible schedule with the option to work from home.

We are making Health! If you’re excited about growth challenges, passionate about impact, and not afraid to experiment — join us!