Social Media and Content Marketing Specialist

We’re looking for a hands-on SMM / Content Marketing Specialist to help us build and grow the marketing function from the ground up.

We’re an AI product company with a service component, focused on simplifying complex workflows and helping people make better decisions.

If you enjoy building things from zero, creating content, and experimenting — this role is for you.

What You’ll Do

• Create and publish content across social platforms (short-form videos, posts, etc.)
• Translate complex ideas into simple, engaging messaging
• Support growth initiatives and help attract early users
• Drive community growth by bringing users from social platforms into channels like Discord (for one of our products) and similar communities
• Build and maintain consistent company presence online
• Research what resonates with the target audience and use those insights to shape content
• Experiment with content formats and continuously refine based on performance
• Take a data-driven approach: analyze results, identify what works/doesn’t, and iterate quickly
• Manage your own workflow from idea → creation → publishing

What We’re Looking For

• 2+ years of experience in SMM, content, or digital marketing
• Strong execution mindset — you create, not just plan
• Ability to simplify complex topics into clear content
• Strong curiosity and research mindset — you actively look for what works and why
• Analytical thinking — comfortable reviewing performance and improving based on data
• Comfortable working independently and managing your own priorities
• Proactive, ownership-driven, and willing to learn new domains

Nice to Have

• Experience with short-form video content
• Familiarity with tools like CapCut, Canva, or similar
• Experience in startups or fast-paced environments
• Interest in AI, tech, or building products
• Experience building or managing online communities (e.g., Discord, forums)

Important

• This is a hands-on role — you’ll be creating content yourself
• You’ll be the first/only marketing person initially
• As the company grows, we plan to expand the marketing team and add supporting roles, with the opportunity for you to help shape and influence that growth
• We value speed, ownership, and experimentation

Why Join Us

• Opportunity to build marketing from scratch
• Work directly with founders and shape direction
• High ownership and real impact
• Flexible, fast-moving environment