Media Buyer Facebook (iGaming) (PRODUCT) Tier 2-3/Asia/Malaysia/Singapore

A product-focused iGaming team with strong expertise in developing and scaling its own brands in highly competitive niches. The company operates in international markets and consistently delivers results in Tier 1 and Tier 2 GEOs, including Canada.

Kaya has a fully-fledged ecosystem for effective traffic management: in-house product development, marketing, analytics, finance, and support. Media Buyers work in an established team led by a team lead, along with three experienced buyers, a technical specialist, and designers, using a ready-made infrastructure (Keitaro, PBI, trackers, and other tools). This allows us to focus on results rather than on organizational issues.

As we scale and develop our business, we are seeking a Facebook Media Buyer (iGaming) with Tier 1 experience.

Requirements
2+ years of Facebook Ads campaign management experience
Deep understanding of the gambling vertical
Experience with iOS/Android/PWA/Onelink campaigns
Resilience to frequent changes in Facebook policies and restrictions
Recent experience working with Tier 1 countries
Managing a budget of 50,000+
Experience creating and analyzing various types of creatives (UGS, Bonus-Based, Lifestyle/Emotion, flowcharts, news, etc.)
Candidate Expectations
Active testing of a wide range of creatives
Constant monitoring and analysis of campaigns to identify profitable connections
Careful budget management and optimization to maximize ROI
Ability to quickly resolve bans/rejects
Close and open communication with the team to achieve goals
Structured approach to work (traffic/test reporting)
A plus
Experience with arbitrage tools and process automation (auto-upload, browser extensions, etc.)
Recent experience working with Canada (important)
Analytical mindset
Working conditions
Bonus system
Fully remote work
Working with a finished product, team, and streamlined processes
Opportunity for long-term growth and influence on the scale of the business