Media Buyer Senior (LATAM)
For our partner BigD we are looking for Media Buyer Senior (LATAM) who prioritizes data, hypotheses, and scale over intuition. If you know how to drive traffic in the Spanish-speaking LATAM market and possess a systemic approach to media buying, we want you to share your CV with us immediately.
๐About Company
BigD is a leading iGaming operator with a massive presence across Tier 1โ3 GEOs and is currently a TOP 10 brand in LATAM. We are much more than just an operator; we run a successful Affiliate Program, offer a proprietary payment solution, and develop an innovative AI-driven user acquisition platform.
๐ Responsibilities
- Data-Driven Buying: Plan, launch, and optimize paid traffic campaigns with a strict reliance on analytics and testing rather than "gut feeling."
- Multi-Channel Management: Focus primarily on TikTok, Meta and In-app traffic sources.
- Scaling & Optimization: Monitor key metrics (CPI, CPA, ROI) to maximize profitability. Systematically test hypotheses to scale successful campaigns.
- Technical Setup: actively utilize Keitaro, PWA services, and other tracking tools to ensure precise attribution and flow management.
- Creative Strategy: Work closely with the design team to develop high-performing ad creatives; conduct rigorous A/B testing for creatives, targeting, and landing pages.
Budget Management: Manage significant advertising budgets with a focus on stable profitability and aggressive scalability.
โ Requirements
- Experience: 2-3+ years of experience in Media Buying.
- Niche Expertise: Experience in iGaming or Betting is a strong plus (but not a strict limitation for the right candidate).
- Market Knowledge: Deep understanding of the Spanish-speaking LATAM market (consumer behavior, trends, and localization).
- Technical Stack: Proficient with tracking and cloaking tools (e.g., Keitaro, Voluum, AppsFlyer) and experienced in working with PWA applications.
Mindset: You possess systemic thinking. You know how to work with KPIs, formulate hypotheses, and validate them through data.
๐ผ What We Offer
- Direct Impact: Direct communication with the companyโs core team and minimal bureaucracy.
- Time Off: 28 calendar days of paid vacation per year, plus paid sick leave and a Birthday day off.
- Growth & Wellness: Compensation for sports activities and professional training/courses to keep your skills sharp.
- Flexibility: A flexible work schedule that respects your work-life balance.
- Financial Stability: Regular salary reviews, stable payments, and compensation at a favorable rate.
- Culture: A non-toxic work environment with a global team of experts.
We are waiting for your CV and our further communication. ๐
Required skills experience
| media buying | 2 years |
Required languages
| Ukrainian | Native |