Growth Manager (USA Leadgen In-House Product)

For our client, a product company operating in the USA sweepstakes lead-generation vertical, we are looking for a Growth Manager (remote).

About the Role:
We operate a performance-marketing platform focused on compliant, white-hat lead generation within the United States. We are hiring a commercially oriented Growth Manager to own advertiser development, list monetization, and lead buyer coverage. This is a revenue-critical operational role responsible for converting lead supply into stable, scalable, and profitable monetization.
You will work cross-functionally with tracking, compliance, affiliate, media buying, and finance teams while supporting expansion into new compliant verticals.

Core Responsibilities:
• Develop and manage relationships with white-hat advertisers and direct buyers.
• Source and onboard new lead buyers across approved verticals (excluding Dating, FX, and Crypto).
• Negotiate commercial terms including CPL, CPA, RevShare, and hybrid models.
• Maintain daily operational communication with buyers (delivery, caps, feedback, disputes).
• Ensure consistent delivery stability and buyer satisfaction.

List Monetization & Client Development:
• Manage and grow list-management clients and data monetization partners.
• Build buyer coverage and monetization waterfalls.
• Improve revenue per lead (RPL) and buyer fill rate.
• Identify monetization gaps and new buyer demand opportunities.

Quality Control & Compliance:
• Monitor acceptance rates and buyer feedback.
• Coordinate with compliance and tracking teams to reduce invalid or rejected leads.
• Maintain operational adherence to compliant marketing standards.
• Investigate complaints, refunds, and performance anomalies.

Vertical Expansion & Internal Coordination:
• Support rollout of future compliant lead-generation verticals.
• Provide commercial feedback on funnels and product performance.
• Collaborate with affiliate, media buying, and finance teams.
• Refer potential affiliate or media partners to the affiliate department when relevant.

Commercial Ownership:
• Track revenue, payouts, and margin performance.
• Monitor buyer performance and acceptance metrics.
• Support volume forecasting and planning.
• Maintain positive unit economics per lead.

Required Skills:
• 2–5+ years of experience in lead generation, affiliate marketing, or performance marketing.
• Experience working with CPL buyers, networks, or data monetization environments.
• Strong negotiation and relationship-management skills.
• Comfortable operating in a fast-moving, operationally hands-on role.
• Analytical mindset with understanding of lead quality metrics.
• English: B2+ (spoken & written) — daily communication with US buyers/advertisers.

Nice to Have:
• US lead-generation or sweepstakes experience.
• Understanding of compliance frameworks (TCPA/CAN-SPAM operational exposure).
• Existing advertiser or buyer network.
• Familiarity with tracking platforms (RedTrack, Affise, HasOffers, or similar).

Key Performance Indicators (KPIs):
• Revenue per Lead (RPL).
• Buyer Retention & Coverage.
• Lead Acceptance Rate.
• Delivery Stability.
• Margin per Vertical.
• List Monetization Revenue.

Company Offers:
• Senior, high-impact role with direct ownership of revenue and monetization outcomes.
• Strong operational backing from IT, tracking, compliance, and finance teams.
• Long-term opportunity to build and grow a multi-vertical, compliant lead-generation portfolio.
• Online and offline team-building activities.
• Compensation for English classes, sports, and sessions with a psychologist.
• Flexible working hours tailored to your comfort.

About our Client:
A group of companies with over 10 years of experience operating in the international market, specializing in full-cycle software development. The company’s key clients are based in Europe, the United Kingdom, the USA, and other countries. The team includes 80+ specialists, including designers, copywriters, content managers, and developers.
This is an open role in a product company that is part of a group of companies and is developing a USA-focused sweepstakes lead-generation product.

About Preis HR agency:
Recruitment services:
• IT and digital specialist recruitment.
• Executive search for top management across industries.
• “Remote recruiter” service.
• Executive search/headhunting.