Senior Performance Marketer / Growth Strategist (Meta)

Position: Senior Performance Marketer (Meta) for projects with long-term collaboration 

Location: Fully Remote (preferably candidates from Ukraine)

Format: project-based (long-term collaboration)

Working hours: Part-time 10/20 hours per week.
Flexible schedule. Core communication window: 13:00/14:00 – 22:00/00:00 (Kyiv time)

About the role

We are looking for a Senior Performance Marketer / Growth Strategist (Meta-focused) for high-impact e-commerce projects.

We are open to discussing both part-time and full-time collaboration depending on the candidate’s preferences and availability.

We are looking for a specialist who can own Meta as the main growth channel, provide strategic performance vision, and work closely with clients as a growth partner.

Meta is the primary traffic and revenue channel on the projects.
Google Ads are already handled by our in-house specialist, and you will work as a team with the ability to influence and align overall performance strategy
 

Responsibilities

• Lead and own Meta Ads strategy and execution across English-speaking markets
• Analyze cross-platform attribution and understand Meta ↔ Google conversion overlap
• Work with blended ROAS / MER, Shopify analytics, CAC, LTV, subscriptions, cash flow, and seasonality
• Understand incrementality, attribution windows, assisted conversions, branded search impact, and unified analytics approaches
• Guide creative strategy: analyze winners, iterate fast, scale what works
• Monitor budgets, performance, ROAS / CPA targets, and business-level KPIs
• Communicate directly with clients and explain performance strategy, analytics, and growth decisions in clear English
• Collaborate with the team to scale efficiently
   

Requirements

• Strong hands-on experience with Meta Ads (TikTok is a plus)
• Proven e-commerce (Shopify) experience with $150K-300К+ monthly ad budgets
• Experience working with Tier-1 markets
• Senior mindset: ability to act as a Head of Performance / strategic partner
• Data-driven and adaptive approach - decisions based on real performance, not rigid “best practices”
• Experience with Triple Whale, Hyros, GA4 or similar tools.
• English C1+
• High ownership and proactive communication
• 👉 Ready to work with cross-cultural team - primarily in Ukraine/Europe/Armenia/Georgia (English/Russian/Ukrainian-speaking internal communication)
   

Nice to have

• TikTok Ads / TikTok Shop
• Pinterest Ads experience
   

What we offer

• Competitive fixed monthly compensation per project
• Full-time, flexible schedule
• Media-buying assistant provided
• Fully remote international team 
• Clear growth path toward a Head of Buying role
   

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