Head of Performance

Our client, a leading digital marketing and ad-tech ecosystem, collaborates with the world’s top advertising platforms to deliver exceptional performance results. The company empowers global brands to scale through high-converting creative strategies and data-driven campaign optimization.

With a strong network of 250+ professionals across the U.S., the Czech Republic, Poland, Ukraine, and other regions, the organization fosters a fast-paced, analytical, and innovation-focused culture.

We are now seeking a Head of Performance — a strategic yet hands-on leader who will build and evolve the company’s performance marketing framework, develop scalable processes, and drive measurable growth through data, creativity, and technology.

Key Responsibilities:

• Build a full-cycle performance marketing system and operational processes from scratch
• Define and implement the multi-channel acquisition strategy and testing roadmap
• Develop tracking and BI infrastructure for ROI, CPL, and CAC reporting
• Design and own unit economics models to ensure efficient scaling and profitability
• Recruit, mentor, and lead a team of performance leads across four key directions
• Launch and oversee the first campaigns to validate strategy and optimize spend efficiency
• Collaborate with analytics, creative, and product teams to align on growth objectives
   

Requirements:

• 5+ years of experience in performance marketing, growth, or digital leadership roles
• Proven track record in building marketing teams and systems from scratch
• Deep understanding of paid acquisition channels (Meta, Google Ads, TikTok, ASA, DSPs, affiliates, etc.)
• Strong analytical mindset with experience in tracking and BI tools (AppsFlyer, Adjust, Google Analytics, Power BI, Tableau)
• Solid understanding of unit economics, attribution, and key performance metrics (ROI, CAC, LTV, Retention)
• Demonstrated leadership skills and the ability to manage, mentor, and inspire cross-functional teams
• Fluent English

• Experience in Big 6 agencies (GroupM, Omnicom, Publicis, Dentsu, Havas, IPG) will be a strong advantage

   

What We Offer:

• A chance to build and lead the performance marketing function from the ground up
• Remote or hybrid work across our offices in Prague (Czechia) and Warsaw (Poland)
• Competitive compensation and performance-based bonuses.
• Flexible working hours (start between 9:00–11:00 CET)
• Paid vacation and sick leaves
• Professional growth, leadership training, and international exposure
• A result-driven, transparent, and empowering culture where impact matters