Media Buyer Facebook

Responsibilities

• Launching, managing, and scaling ad campaigns;
• Analyzing performance metrics and optimizing campaigns for maximum ROI;
• Generating creative ideas, briefing designers, and overseeing production;
• Keeping detailed performance reports.
   

Requirements

• At least 1 year of experience in traffic acquisition on Facebook (gambling vertical);
• Experience managing budgets of $50,000+ per month;
• Experience working with IGaming mobile apps (iOS, Android, PWA);
• Proven successful cases from the last 6 months;
• Strong skills in writing clear and structured briefs for designers and technical specialists;
• Experience with spy tools and competitive analysis;
• Deep understanding of creative trends and the ability to identify high-performing concepts;
• Experience working with trackers (Keitaro, Binom).