Retention Manager
We are looking for a specialist who will take full responsibility for building the player retention strategy in an online casino. The role includes database segmentation, promo management, customer experience optimization, and launching CRM tools.
๐ง Key Responsibilities:
- Developing and implementing retention and reactivation strategies
- Retaining players via tournaments, promo campaigns, bonuses, and internal events
- Segmentation of the database and personalization of communications
- Working with channels: email, SMS, push, in-app, pop-up
- Building email chains and setting up triggered campaigns
- Monitoring deliverability, analyzing metrics, A/B testing
- Close collaboration with analytics, marketing, and product teams
๐ฏ Requirements:
- 2+ years of experience in Retention / CRM in a real money online casino
- Hands-on experience with email marketing, segmentation, and automation
- Understanding of key metrics: DAU, LTV, Retention, ROI, Churn
- Confident use of analytical tools
- Ability to work with large player databases and A/B tests
- English level: B1 or higher
What We Offer:
- ๐ฐ Competitive salary
- โก๏ธ Exciting technical challenges and complex tasks to help you grow
- ๐ผ A strong senior+ level team you'll want to work and learn with
- ๐ Minimal bureaucracy โ maximum action. Flexible processes, fast decisions
- ๐ก Remote-first approach: work wherever you're comfortable (or visit the office)
- ๐ Investment in learning: internal knowledge sessions, external courses, certifications
- ๐บ Work-life balance: no overtime, no micromanagement
- ๐ป Modern equipment: MacBook
- ๐ And many more internal perks that are better to show than describe
Location: ๐ Remote
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