Paid Advertising (PPC) Specialist Amazon

VitaUp is a fast-scaling international e-commerce brand in the premium supplements niche, operating on Amazon US & EU. We compete with market leaders like NOW and Pure Encapsulations — and we’re looking for a seasoned Amazon PPC Specialist who can take our advertising strategy to the next level.

This role is for someone who’s been in the trenches — managing large ad budgets, navigating competitive categories, and consistently delivering profitable growth.

What you get
 

• Ownership of multi-market Amazon PPC strategy for a high-ROI product portfolio.
• Opportunity to shape strategy beyond PPC — contributing to CRO, listing optimization, and full-funnel growth.
• Data-driven culture where your results directly impact revenue and product ranking.

 What you’ll do
 

• Develop, manage, and scale Amazon Sponsored Ads (Products, Brands, Display) to maximize ROAS and sales growth.
• Continuously analyze performance and adjust bids, budgets, and targeting to meet KPIs (ROAS, TACoS, CPC, CTR, CVR).
• Conduct advanced keyword research, audience targeting, and competitor analysis to identify high-impact opportunities.
• Run A/B and multivariate tests to optimize ad creatives, product pages, and conversion funnels.
• Manage ad compliance with Amazon guidelines, FDA regulations, and brand positioning.
• Stay ahead of Amazon algorithm updates, PPC innovations, and DSP capabilities.
• Produce detailed performance reports with actionable insights for continuous scaling.
   

You’re a great fit if you have
 

• 3+ years of hands-on experience managing Amazon PPC campaigns (health & wellness, supplements, or beauty is a big plus).
• Proven track record in scaling ad campaigns profitably and improving organic ranking.
• Experience managing great month ad spend while maintaining or improving ROAS.
• Strong skills with Amazon PPC tools (Helium 10, Data Dive, Jungle Scout) and analytics platforms.
• Expertise in advanced bidding strategies, audience segmentation, and ad placement optimization.
• CRO knowledge — A/B testing, landing page optimization, and creative split-testing.
• Confident English (B2+).
• Understanding of Amazon compliance policies and ToS.

Preferred skills
 

• Experience with Amazon DSP and AI-driven bid automation.
• External traffic integration (Google Ads, Meta Ads) to boost Amazon ranking.
• Knowledge of A+ Content creation & Amazon Store design.
• Familiarity with attribution models and post-purchase funnels.

What we offer 

• Competitive salary + % of sales for achieving KPIs.
• Paid vacation, public holidays and personal day-offs.
• Remote work format and flexible schedule. The main thing is the result.
• Working with products that are among the top sellers on Amazon USA and EU.
• A space where initiative and the realization of your own ideas are always welcome and no micromanagement.