Senior Social Media Manager

We’re looking for a Senior Social Media Manager to own and scale our presence across Instagram, Facebook, TikTok, YouTube Shorts, and Telegram. You’ll drive the full content lifecycle — from strategy to short-form video production, copywriting, and community engagement.

This role blends creative storytelling with data-driven insights, platform expertise, and a deep understanding of how to grow, engage, and protect brand communities in regulated industries.

If you know how to create viral moments and manage brand reputation — let’s talk.

Main Responsibilities:

Content Strategy & Production:

• Develop and manage content plans for Facebook, Instagram, TikTok, YouTube Shorts, and Telegram
• Produce or coordinate short-form videos (Reels, Shorts, TikTok), including editing
• Write texts, headlines, and adapt content to platform/legal requirements
• Use tools like Canva/Figma or coordinate with designers

Community Management & Engagement:

• Moderate and respond to comments, DMs, and mentions
• Build and nurture loyal follower base and micro-influencer network
• Run creative activations (e.g., giveaways, polls, collaborations)

Analytics, Collaboration & Reputation:

• Track weekly KPIs (reach, ER, views, CTR, followers), report insights monthly
• Cooperate with Acquisition Team on creatives and promo campaigns
• Ensure brand tone and visuals are consistent across all platforms
• Monitor crises (bans, negative feedback) and react per guidelines

Professional Qualifications:

• 2+ years of experience in SMM (fintech, e-commerce, betting, or performance verticals)
• Strong background in short-form video content (Reels/TikTok)
• Experience with analytics tools (Meta, TikTok, Telegram Insights)
• Understanding of UTM tagging, customer journeys, SEO/PR basics — plus
• Creative, brand-aware, proactive and self-driven

What We Offer:

• Join a fast-scaling FinTech company where your decisions shape the business and your contributions truly matter.
• Attractive salary package aligned with your experience and performance, plus performance-based incentives.
• Enjoy 20 vacation days, full 100% sick leave compensation, and a supportive, people-first culture.
• Comprehensive medical coverage to keep you and your family protected.
• Work in an international, agile team with ambitious goals, modern tools, and a strong sense of purpose.