Entry Level Paid Social Media Specialist

EXPERIENCE:  

• Must be able to speak, write and read English proficiently  

RESPONSIBILITIES: 

• Campaign management from audience building and projections/proposals through development, execution, testing, analysis, reporting, and completion against client goals 
• Plan client advertising budgets across platforms, time-scheduled flights, and among programs/services/offerings 
• Set and optimize bids and budgets across platform, placement, ad set, device, geographic, demographic, audience, and other levels 
• Develop effective plans to optimize conversion rates and maximize client ROAS 
• Identify niche strategies in specific verticals and consistently incorporate developing strategies into existing campaigns 
• Implement cohesive testing strategy for each element of campaigns 
• Generate accurate and informative periodic internal and external reporting 
• Generate, QA, and troubleshoot pixels 

This position requires the ability to follow processes, attention to detail, awareness, and research & problem-solving skills. Candidates must be data-driven and will be administered job-specific custom excel testing during the interview process. Experience is a plus while also providing comprehensive training to ensure success in this role. 

QUALIFICATIONS & SKILLS: 

• Foundational knowledge and experience of paid social media ad platforms a plus 
• Advanced Excel skills including pivot tables, vlookups, and marcros 
• Attention to detail and ability to follow processes 
• Strong communication skills. Ability to thrive in a fast-paced environment and to manage multiple campaigns and tight deadlines 
• Problem solving and analytical skills coupled with the ability to act independently across competing priorities 
• Strong acumen for applying critical thinking and analytics to formulate and test hypothesis 
• Strong team player 
• Ability to manage multiple projects/campaigns across internal teams 
• Readiness to work from 15:00 till 23:00 in order to have an optimal overlap of work hours with USA based teams.

WE OFFER:

• Medical insurance after the trial period ending;
• Team-building activities;
• 24 paid vacation days per year;
• 5 paid sick leave days per year.