Team Lead PPC(Overseas) Offline

Promodo is the largest full-service marketing agency in Ukraine, founded in 2004. The company employs over 450 specialists across five offices worldwide (Ukraine, USA, UK).

For the fifth year in a row, Promodo has been recognized as the No. 1 performance marketing agency in Ukraine by IAB Ukraine. It is included in the rating of the best media agencies by VRK (Ukrainian Advertising Coalition). Since 2023, Promodo has been a member of the CEEDA Alliance — a network of leading digital agencies in Central and Eastern Europe.

We offer:

• Transparent communication. Transparent communication. An open position of TOP management that gives an understanding of the company’s strategy and the importance of the achievements of each team member.
• Stability and safety. Support for colleagues and their families during the war, vacation compensation and official employment.
• Personal development. Learning and teaching at Promodo Academy. Exchange of experience between colleagues and participation in professional conferences.
• Growth. Annual assessment center and performance review to increase grades, revise tasks and remuneration levels. Transparent internal competitions for all management positions.
• Work format. Full-time employment. Ability to work remotely or in one of the company’s open offices (Kyiv, Lviv, Kharkiv).

It's important for us:

• Minimum 3 years of hands-on experience in PPC
• Minimum 1 year of experience in a leadership role in a PPC team
• Strong technical expertise in paid traffic channels (from among Google Ads, Meta Ads, LinkedIn, TikTok, Twitter, Microsoft Ads, Amazon, etc.)
• Experience working with international projects (e-commerce, lead generation)
• Proficiency in web analytics tools (GA4), reporting platforms (Looker Studio, Power BI) and data analysis tools (SimilarWeb, Statista)
• Solid understanding of key performance metrics (AOV, CR, CPA, ROI, ROMI, ROAS, LTV) and ways to improve them
• Advanced skills in Microsoft Office (especially Excel) and Google Drive
• Excellent communication skills: negotiation, adaptability, persuasive communication, and solution-oriented mindset
• Awareness of the latest PPC trends, best practices, and digital marketing landscape overall (understanding of various online marketing channels and their interconnection)
• Strong analytical thinking and ability to interpret data at scale, with a comprehensive view of business scenarios
• Experience in media planning (both short-term and long-term) adapted to the maturity of the business
• Results-oriented, highly organized and experienced in managing multiple complex projects from concept to execution
• Ability to find common ground with different types of personalities and work effectively in a dynamic environment while maintaining high personal productivity
• Proficient Ukrainian (written and spoken)

• Upper-intermediate (B2+) English proficiency

   

Main tasks:

• Development of the PPC department’s services and products, implementation of up-to-date marketing tools
• Optimization of processes in the department, company, participation in corporate-wide projects
• Driving improvements in team performance and overall department
• Communication with clients, coordination of project teams, ensuring the effective implementation of project strategies in paid channels
• Team management: training and development, motivation, regular feedback (both individual and team), task setting, performance evaluation, hiring of new specialists, workflow and workload control
• Managing operational efficiency of the team, monitoring project profitability, planning team activities
• Monitoring progress in achieving monthly and quarterly goals
• Participation in preparation and presentation of commercial proposals to win new projects and retain existing ones