CRM Retention Manager Offline

We are an innovative startup building a swipe-style sweepstakes casino platform for the US market. 🎰🇺🇸 Our mission is to offer a unique and engaging online gaming experience by combining modern technologies, gamification, and real prize opportunities. 🏆
 

Our product is an online slots casino where users can enjoy games, take part in sweepstakes, and win real rewards. We operate in compliance with US legislation and leverage cutting-edge tech to ensure a smooth and immersive user experience. 💡⚙️

We are looking for someone who has:

-  Proven experience in sweepstakes casino (must-have)
- 2+ years of hands-on experience in Email Marketing
-  Experience working with Tier-1 markets (US, Canada, etc.)
-  Background in the gambling or iGaming industry
- Upper-Intermediate+ English skills (written and spoken)
- Strong attention to detail and a data-driven mindset

Key responsibilities:

- Analyze user behavior and segment the database to create personalized and relevant offers
- Develop lifecycle marketing strategies: onboarding, engagement, retention, win-back
- Run A/B tests and evaluate performance to make data-driven decisions
- Collaborate with product, design, and analytics teams for campaign execution
- Optimize product communications to improve customer profitability (LTV)
- Monitor competitors and market trends to stay ahead
- Build and execute a multichannel retention strategy: email, push, SMS, messengers
 

What we offer:

🚀 A chance to join a fast-growing startup and shape its marketing direction
🧠 Autonomy and freedom to make decisions — no micromanagement here
🌐 Work with international markets and an ambitious team
📚 Opportunities for professional growth and learning
🏡 Fully remote work with flexible hours
 

✨ Ready to take your skills to the next level with us? Let’s talk!