Amazon PPC manager
We are seeking a results-driven Amazon PPC Manager to lead and optimize our advertising efforts across Amazon platforms. This role is ideal for a performance marketing specialist who combines strong analytical skills with excellent client communication and project management capabilities. The ideal candidate will play a key role in strategizing, executing, and scaling Amazon PPC campaigns for our clients while ensuring seamless coordination and project oversight.
Key Responsibilities
PPC Campaign Management
- Develop, execute, and optimize Amazon Pay-Per-Click (PPC) campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display.
- Conduct in-depth keyword research, bid optimization, and A/B testsiand targeting strategies.
- Analyze campaign performance, identify trends, and implement data-driven optimizations to meet ROI and ACOS targets.
Client Communication & Relationship Management
- Act as the primary point of contact for assigned clients, leading regular strategy and performance review calls.
- Present detailed campaign reports, insights, and recommendations tailored to each client’s objectives.
- Collaborate closely with clients to understand their goals, product performance, and promotional plans.
Project & Account Management
- Lead and manage the end-to-end advertising process from onboarding to execution, ensuring timelines and deliverables are met.
- Coordinate with internal teams (creative, analytics, operations) to align on campaign execution and performance goals.
- Track project milestones, maintain clear documentation, and report project status regularly.
Reporting & Analysis
- Deliver detailed performance reports and dashboards that track key performance metrics (ACOS, ROAS, CTR, CPC, etc.).
- Translate complex data into actionable insights and strategies.
- Continuously evaluate new tools, features, and tactics in the Amazon Ads ecosystem.
Qualifications
- Proven experience (2+ years) managing Amazon PPC campaigns at scale.
- Strong understanding of Amazon Seller Central, Advertising Console, and relevant tools.
- Excellent communication skills—verbal and written—especially in client-facing scenarios.
- Highly organized with project management experience and a proactive, solution-focused mindset.
- Strong analytical skills; proficient in Excel/Google Sheets and data visualization tools.
Published 11 June
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