PR Specialist

We are Boosta — an international IT company with a portfolio of successful products, performance marketing projects, and our investment fund, Burner. Boosta was founded in 2014, and since then, the number of Boosters has grown to 600+.

We are looking for a PR Specialist for Eated. It is a mobile app designed to help users build healthy eating habits without counting calories or following strict restrictions. We use a simple hand and plate method to teach people how to intuitively balance their meals, rather than obsessing over numbers.

Our main goal is to make healthy eating easy, accessible, and natural.

To put it simply — Eated is your food coach in your pocket.

What you will do:

• Launch and implement PR campaigns to increase Eated’s visibility in the U.S. and Canada.
• Build relationships with journalists and editors in top English-language media outlets.
• Promote founders as thought leaders in the healthy eating and preventive healthcare space.
• Prepare news hooks, articles, press releases, and case studies to generate media coverage.
• Work with media analytics — evaluate the effectiveness of PR campaigns based on impact metrics.
• Organize speaking opportunities at conferences, podcasts, and media events.
• Track trends and competitors — monitor media discussions to determine how Eated can become part of the conversation.
• Closely collaborate with marketing — align PR activities with advertising campaigns.
• Work with influencers and thought leaders — establish partnerships and placements in niche communities.
• Act fast, analyze, and improve — we value results over the process.

What We’re Looking For:
 

• 2+ years of experience in PR / Media Outreach.
• Contacts in U.S. / Canadian media or experience working with them.
• English proficiency C1+ — communication with journalists, editors, and partners.
• Experience in creating news hooks, articles, press releases, and media comments.
• Analytical mindset — ability to evaluate the effectiveness of PR campaigns not just by publications but also by business metrics.
• Ability to perform high-quality outreach and pitch to targeted media and influencers.
• Independence and proactiveness—we need someone who doesn’t wait for tasks but actively forms and executes the PR strategy.

Nice to Have:

• Experience in the health & wellness niche.
• Familiarity with PR tools (Muck Rack, Cision, Meltwater).
• Experience launching international PR campaigns.
• Contacts among English-speaking influencers in the health, nutrition, or tech sectors.

What we offer:

• 28 business days of paid off
• Flexible hours and the possibility to work remotely
• Medical insurance and mental health care
• Compensation for courses, trainings
• English classes and speaking clubs
• Internal library, educational events
• Outstanding corporate parties, teambuildings

Apply today and let’s achieve great things together!