Media Buyer (In-App Advertising)

Role overview: We are looking for an experienced Media Buyer to drive in-app advertising campaigns for our mobile projects. If you have a strong background in performance marketing and experience managing large budgets, let’s talk!

 

Key Responsibilities:

  • Acquire traffic from in-app ad networks by planning and executing ad strategies.
  • Monitor and analyze campaign performance to optimize strategies and budgets, ensuring KPIs and ROI are met.
  • Collaborate with the creative team to develop high-performing ad creatives and copy tailored to the target audience.
  • Prepare performance reports and provide actionable insights to stakeholders.
  • Conduct market research to identify new opportunities for audience targeting and campaign optimization.

     

Must-Have Requirements:

  • 2+ years of experience in performance user acquisition (UA) for mobile projects.
  • Experience working with analytics & attribution systems: Appsflyer, Adjust, Google Analytics, Firebase.
  • Proven experience with various SDK networks: IronSource, Unity, Mintegral, DSP Liftoff, Moloco.
  • Hands-on experience managing six-figure monthly budgets for Android & iOS in-app campaigns.
  • Experience working with Tier 1 geos (USA, UK, Canada, Australia, etc.).
  • Upper-Intermediate English (B2) – strong communication skills are a must.
  • Deep knowledge of Appsflyer.

     

Would Be a Plus:

  • Experience with budget allocation and forecasting ($300,000+ monthly).
  • Experience with IronSource, Unity, Liftoff, and other major in-app ad networks.
  • Familiarity with CPA, ROAS-based campaigns and campaign type diversification to maximize UA goals.
  • Established relationships with publishers and marketing partners in the mobile gaming industry.
  • Ability to collaborate with the creative team to produce high-performing ad assets.

     

Challenges During the Probation Period:

  • Launch and scale in-app campaigns to $100,000+ monthly ad spend while maintaining target KPIs.

     

Why Join Us?

  • Competitive salary.
  • Paid sick leave.
  • Paid vacation.
  • Flexible working hours to support work-life balance.
  • Remote work.
  • No bureaucracy.
  • Opportunities for professional growth and development.

Join our team and contribute to the growth of our organization. We encourage you to apply if you are a proactive and goal-oriented professional looking for new opportunities.

Published 22 April
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