PR Manager (IT product B2B)

 Looking for a PR Specialist for an American product IT company, that provides a full-stack package of complex AdTech solutions for digital advertisers, publishers, and ad agencies worldwide.

Position to the  AdTech product department (DSP, SSP, Ad Exchange platforms) 

The company team - up to 60 people

Marketing cross team - Head of Marketing, Lead of content managers, designers, SEO (outsourcing), link builder

Full-time job, office in Kyiv, or remote

Locations/Offices - Ukraine (Kyiv) , Spain, Portugal, 

Сonditions: Competitive salary, remote mode (Full-time), career and financial growth, paid vacation and sick leave and other goodies.

Requirements:

• Minimum 2 years in a PR role in IT product (B2B), focusing on strategic communications and media relations
• Proven media pitching success (6+ publications per year in Tier 1 media outlets).
• Experience executing a mix of free and paid PR activities (50/50 balance).
• Experience in personal brand promotion via LinkedIn, expert content creation, and thought leadership development.
• Success in identifying and applying for relevant industry awards.
• Result-oriented, proactive, and responsible.
• Excellent networking and adaptability skills.
• Curiosity and a passion for lifelong learning.
• Creativity and the ability to find multiple solutions to a problem.
• English C1
• Excellent communication skills

Will be a huge plus:

• Knowledge of the AdTech landscape and organizations (TAG, IAB, VideoWeek, etc.).
• Experience with review platforms (G2, Trustpilot) and ensuring positive reviews.
• Event planning and PR event coverage, including post-event analysis.
• Expertise in rebranding strategies and aligning PR efforts with new branding initiatives.
• Strong speech-writing skills and experience preparing executives for speaking engagements.

Responsibilities:

• Identify and apply for industry-relevant awards to boost visibility and enhance the company's reputation
• Build relationships with media and journalists. Ensure consistent, high-quality publications in relevant outlets to establish brand credibility.
• Assist key company figures in building and promoting their personal brands through LinkedIn, expert content, and thought leadership.
• Organize and plan events, ensuring alignment with PR and marketing goals. Develop communication strategies around key events for maximum exposure and engagement.
• Proactively pitch company representatives as speakers at conferences, podcasts, and industry events.
• Monitor and maintain communication on review platforms (G2, Trustpilot, etc.), ensuring positive brand representation.
• Create sales materials such as case studies, media kits, and one-pagers to support PR and sales teams.
• Identify and evaluate relevant industry bodies (TAG, IAB Tech Lab, etc.) for potential collaboration and membership.
• Prepare speeches and presentations for executives, ensuring alignment with company messaging.
• Handle external communication for rebranding efforts, including press releases, media outreach, and public perception management.

We offer:

    -  Modern, stylish office in Ukraine, Portugal, Spain or remotely

      - Regular salary review based on performance

      -  Paid holiday

      - Paid sick leave

      - Up to 7 additional days (not documented) billed per year

      - Compensatory education

      - Corporate team building and educational events

      - Corporate gifts and bonuses, congratulations from the company on personal  

         and family holidays.